{"id":3692,"date":"2024-11-08T16:38:49","date_gmt":"2024-11-08T07:38:49","guid":{"rendered":"https:\/\/www.data-be.at\/magazine\/?p=3692"},"modified":"2024-12-19T15:05:22","modified_gmt":"2024-12-19T06:05:22","slug":"ga-yahoo-ad-effect-measurement","status":"publish","type":"post","link":"https:\/\/www.data-be.at\/magazine\/ga-yahoo-ad-effect-measurement\/","title":{"rendered":"Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306b\u304a\u3051\u308bYahoo!\u5e83\u544a\u306e\u52b9\u679c\u6e2c\u5b9a\u30fb\u30d1\u30e9\u30e1\u30fc\u30bf\u8a2d\u5b9a\u65b9\u6cd5"},"content":{"rendered":"<p>Yahoo!\u5e83\u544a\u306b\u306f\u3001\u300c\u691c\u7d22\u5e83\u544a\u300d\u3068\u300c\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u300d\u306e2\u7a2e\u985e\u304c\u3042\u308a\u307e\u3059\u3002\u81ea\u30b5\u30a4\u30c8\u3078\u306e\u6d41\u5165\u65bd\u7b56\u3068\u3057\u3066\u5229\u7528\u3057\u3066\u3044\u308b\u4f01\u696d\u3082\u591a\u3044\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002\u307e\u305f\u3001Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306fYahoo!\u5e83\u544a\u306e\u52b9\u679c\u6e2c\u5b9a\u306b\u6709\u52b9\u306a\u624b\u6bb5\u306e\u4e00\u3064\u3067\u3059\u3002<\/p>\n<p>\u3057\u304b\u3057\u3001Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067Yahoo!\u5e83\u544a\u3092\u8a08\u6e2c\u3059\u308b\u306b\u306f\u3001\u6e96\u5099\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n<p>\u305d\u3053\u3067\u672c\u8a18\u4e8b\u306f\u3001Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067Yahoo!\u5e83\u544a\u306e\u52b9\u679c\u6e2c\u5b9a\u3092\u3059\u308b\u305f\u3081\u306e\u65b9\u6cd5\u3092\u3001\u6700\u521d\u304b\u3089\u3057\u3063\u304b\u308a\u89e3\u8aac\u3057\u307e\u3059\u3002\u4ed6\u306e\u4fbf\u5229\u306a\u52b9\u679c\u6e2c\u5b9a\u30c4\u30fc\u30eb\u306b\u3064\u3044\u3066\u3082\u3054\u7d39\u4ecb\u3057\u3066\u3044\u307e\u3059\u306e\u3067\u3001\u3042\u308f\u305b\u3066\u53c2\u8003\u306b\u3057\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p><a href=\"https:\/\/lp.data-be.at\/ebook-looker-studio-reporting?utm_source=media&amp;utm_medium=databeatmagazine&amp;utm_campaign=text&amp;utm_content=ebook\" target=\"_blank\" rel=\"noopener\">\u3010\u7121\u6599eBook\u3011Looker Studio\u306b\u3088\u308b\u5e83\u544a\u30ec\u30dd\u30fc\u30c6\u30a3\u30f3\u30b0\u6d3b\u7528\u8853\uff1e\uff1e<\/a><\/p>\n<h2>\u6ce8\u610f\uff01\u9069\u5207\u306a\u8a2d\u5b9a\u3092\u3057\u3066\u3044\u306a\u3044\u3068Yahoo!\u5e83\u544a\u304b\u3089\u306e\u6d41\u5165\u306f\u6b63\u78ba\u306b\u8a08\u6e2c\u3067\u304d\u306a\u3044<\/h2>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-3825\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/03\/caution-1024x576.png\" alt=\"\u6ce8\u610f\uff01\u9069\u5207\u306a\u8a2d\u5b9a\u3092\u3057\u3066\u3044\u306a\u3044\u3068Yahoo!\u5e83\u544a\u304b\u3089\u306e\u6d41\u5165\u306f\u6b63\u78ba\u306b\u8a08\u6e2c\u3067\u304d\u306a\u3044\" width=\"1024\" height=\"576\" \/><\/p>\n<p>Yahoo!\u5e83\u544a\u7d4c\u7531\u3067\u6765\u305f\u30e6\u30fc\u30b6\u30fc\u3092Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067\u8a08\u6e2c\u3057\u305f\u3044\u5834\u5408\u3001\u305d\u306e\u307e\u307e\u3067\u306f\u6b63\u3057\u304f\u8a08\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u305b\u3093\u3002<\/p>\n<p>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306f\u3001URL\u306a\u3069\u306e\u60c5\u5831\u304b\u3089\u30e6\u30fc\u30b6\u30fc\u306e\u30a2\u30af\u30bb\u30b9\u5143\u30b5\u30a4\u30c8\u3092\u628a\u63e1\u3057\u307e\u3059\u3002\u3053\u308c\u3092\u300c\u53c2\u7167\u5143\u300d\u300c\u30e1\u30c7\u30a3\u30a2\u300d\u3068\u3044\u3046\u9805\u76ee\u3067\u30ec\u30dd\u30fc\u30c8\u753b\u9762\u306a\u3069\u3067\u898b\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<div class=\"ep-box es-BpaperRight es-grid bgc-VPsky\">\n<ul>\n<li><strong><span class=\"marker-thickYellow\">\u53c2\u7167\u5143\uff1d\u30b5\u30a4\u30c8\u3092\u8a2a\u554f\u3059\u308b\u524d\u306b\u53c2\u7167\u3057\u3066\u3044\u305f\u5a92\u4f53\uff08\u30b5\u30fc\u30d3\u30b9\uff09\u306e\u540d\u524d<\/span><br \/>\n\uff08\u4f8b\uff1aGoogle\u3001Yahoo\u3001twitter\u3001Facebook\uff09<\/strong><\/li>\n<li><strong><span class=\"marker-thickYellow\">\u30e1\u30c7\u30a3\u30a2\uff1d\u30b5\u30a4\u30c8\u3092\u8a2a\u554f\u3059\u308b\u524d\u306b\u53c2\u7167\u3057\u3066\u3044\u305f\u5a92\u4f53\uff08\u30b5\u30fc\u30d3\u30b9\uff09\u306e\u7a2e\u985e<br \/>\n<\/span>\uff08\u4f8b\uff1aorganic\uff08google\u3084Yahoo\u306a\u3069\u306e\u691c\u7d22\u7d50\u679c\uff09\u3001referral\uff08\u4ed6\u306e\u30b5\u30a4\u30c8\uff09\u3001social\uff08SNS\uff09\uff09<\/strong><\/li>\n<\/ul>\n<\/div>\n<p>\u4f55\u3082\u8a2d\u5b9a\u3057\u3066\u3044\u306a\u3044\u5834\u5408\u3001Yahoo!\u5e83\u544a\u306f\u300cyahoo\/organic\u300d\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u3064\u307e\u308a\u300c\u53c2\u7167\u5143\uff1dyahoo\u30fb\u30e1\u30c7\u30a3\u30a2\uff1d\u81ea\u7136\u691c\u7d22\u300d\u3068\u8a8d\u8b58\u3055\u308c\u3066\u3057\u307e\u3044\u307e\u3059\u3002\u5e83\u544a\u7d4c\u7531\u306e\u30e6\u30fc\u30b6\u30fc\u3082\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u7d4c\u7531\u3067\u306e\u8a2a\u554f\u3068\u4e00\u7dd2\u306b\u8a08\u6e2c\u3055\u308c\u3066\u3057\u307e\u3046\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002\u3053\u308c\u306f\u3082\u3061\u308d\u3093\u6b63\u3057\u3044\u7d50\u679c\u3067\u306f\u306a\u3044\u306e\u3067\u3001\u8a2d\u5b9a\u304c\u5fc5\u8981\u3068\u306a\u308b\u308f\u3051\u3067\u3059\u3002<\/p>\n<p><a href=\"https:\/\/lp.data-be.at\/ebook-costperformance?utm_source=media&amp;utm_medium=databeatmagazine&amp;utm_campaign=text&amp;utm_content=ebook\" target=\"_blank\" rel=\"noopener\">\u3010\u7121\u6599eBook\u3011\u5e83\u544a\u30ec\u30dd\u30fc\u30c8\u81ea\u52d5\u5316\u30c4\u30fc\u30eb\u3092\u4f7f\u3063\u305f\u5e83\u544a\u306e\u8cbb\u7528\u5bfe\u52b9\u679c\u691c\u8a3c\u30fb\u5206\u6790\u30ac\u30a4\u30c9\uff1e\uff1e<\/a><\/p>\n<h2>Yahoo!\u5e83\u544a\u306f\u30d1\u30e9\u30e1\u30fc\u30bf\u8a2d\u5b9a\u3092\u3059\u308c\u3070\u3001GoogleAnalytics\u3067\u6b63\u78ba\u306b\u8a08\u6e2c\u3067\u304d\u308b\uff01<\/h2>\n<p>Yahoo!\u5e83\u544a\u3092Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306b\u6b63\u3057\u304f\u8a08\u6e2c\u3055\u305b\u308b\u306b\u306f\u3001\u300c\u3053\u308c\u306fYahoo!\u5e83\u544a\u304b\u3089\u304d\u305f\u30e6\u30fc\u30b6\u30fc\u3067\u3042\u308b\u300d\u3053\u3068\u3092\u8a8d\u8b58\u3055\u305b\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u3002\u305d\u306e\u305f\u3081\u306b\u300c\u30d1\u30e9\u30e1\u30fc\u30bf\u300d\u3092\u5e83\u544a\u306eURL\u306b\u4ed8\u3051\u52a0\u3048\u3066\u3042\u3052\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<h3>\u300c\u30d1\u30e9\u30e1\u30fc\u30bf\u8a2d\u5b9a\u300d\u3068\u306f\uff1f<\/h3>\n<p>\u30d1\u30e9\u30e1\u30fc\u30bf\u3068\u306f\u3001<span class=\"marker-thickYellow\"><strong>\u30d7\u30ed\u30b0\u30e9\u30e0\u306b\u5bfe\u3059\u308b\u51e6\u7406\u5185\u5bb9\u3092\u6307\u793a\u3059\u308b\u76ee\u7684\u3067\u5916\u90e8\u304b\u3089\u4ed8\u4e0e\u3059\u308b\u5024\u3068\u3057\u3066\u3001\u3055\u307e\u3056\u307e\u306a\u5834\u9762\u3067\u4f7f\u308f\u308c\u307e\u3059<\/strong><\/span>\u3002\u4eca\u56de\u306e\u30b1\u30fc\u30b9\u306f\u3001Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u30b5\u30fc\u30d0\u30fc\u304c\u8a8d\u8b58\u3067\u304d\u308b\u3088\u3046\u306bURL\u306e\u5f8c\u308d\u306b\u4ed8\u3051\u308b\u5370\u306e\u3088\u3046\u306a\u3082\u306e\u3068\u8003\u3048\u308b\u3068\u3088\u3044\u3067\u3057\u3087\u3046\u3002URL\u306e\u5f8c\u308d\u306b\u300c\uff1f\u300d\u3092\u3064\u3051\u3066\u3001\u6c7a\u307e\u3063\u305f\u30eb\u30fc\u30eb\u3067\u8a18\u8f09\u3057\u307e\u3059\u3002<\/p>\n<h3>\u30d1\u30e9\u30e1\u30fc\u30bf\u8a2d\u5b9a\u3067\u5b9f\u73fe\u3067\u304d\u308b\u3053\u3068<\/h3>\n<p>\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u8a2d\u5b9a\u3059\u308b\u3068\u3001Yahoo!\u5e83\u544a\u304b\u3089\u304d\u305f\u30e6\u30fc\u30b6\u30fc\u3092\u300cYahoo!\u5e83\u544a\u306e\u3007\u00d7\u30d0\u30ca\u30fc\u3092\u30af\u30ea\u30c3\u30af\u3057\u3066\u304d\u305f\u300d\u3068\u3044\u3046\u3068\u3053\u308d\u307e\u3067Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u304c\u8a8d\u8b58\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u305d\u3046\u3059\u308b\u3068<span class=\"marker-thickYellow\"><strong>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u4e0a\u306e\u52b9\u679c\u6e2c\u5b9a\u3067\u3082\u3001Yahoo!\u5e83\u544a\u7d4c\u7531\u306e\u3082\u306e\u3092\u6b63\u3057\u304f\u30ec\u30dd\u30fc\u30c8\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059<\/strong><\/span>\u3002Yahoo!\u5e83\u544a\u4ee5\u5916\u306b\u3082\u901a\u5e38\u306f\u6b63\u3057\u304f\u8a8d\u8b58\u3067\u304d\u306a\u3044\u6d41\u5165\u5143\u3082\u3001\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u8a8d\u8b58\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001\u4e2d\u306b\u306f\u8a08\u6e2c\u81ea\u4f53\u304c\u3067\u304d\u306a\u3044\u3082\u306e\u3082\u3042\u308b\u306e\u3067\u3001\u8a08\u6e2c\u306e\u53ef\u5426\u306fGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u30d8\u30eb\u30d7\u3067\u3057\u3063\u304b\u308a\u78ba\u8a8d\u3057\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>&nbsp;<\/p>\n<h2>\u8a2d\u5b9a\u3059\u308b\u524d\u306b\u78ba\u8a8d\u3057\u3066\u304a\u304d\u305f\u3044\u30d1\u30e9\u30e1\u30fc\u30bf\u306e\u7a2e\u985e\u3068\u8a2d\u5b9a\u30eb\u30fc\u30eb<\/h2>\n<p>\u5b9f\u969b\u306b\u4ed8\u3051\u308b\u30d1\u30e9\u30e1\u30fc\u30bf\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002\u300cutm\u300d\u3068\u3044\u3046\u8a00\u8449\u304b\u3089\u59cb\u307e\u308b\u6587\u5b57\u5217\u306e\u30d1\u30e9\u30e1\u30fc\u30bf\u3067\u3001<strong><span class=\"marker-thickYellow\">\u300cUTM\u30d1\u30e9\u30e1\u30fc\u30bf\u300d\u3068\u547c\u3070\u308c\u3066\u3044\u307e\u3059<\/span><\/strong>\u3002\u7a2e\u985e\u306f\u5168\u90e8\u30675\u3064\u3042\u308a\u3001\u6c7a\u307e\u3063\u305f\u30eb\u30fc\u30eb\u3067\u8a2d\u5b9a\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<h3>\u30d1\u30e9\u30e1\u30fc\u30bf\u306e\u7a2e\u985e<\/h3>\n<p>UTM\u30d1\u30e9\u30e1\u30fc\u30bf\u306f\u4ee5\u4e0b\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n<table style=\"border-collapse: collapse; width: 100%; height: 296px;\" border=\"1\">\n<tbody>\n<tr style=\"height: 86px;\">\n<td style=\"text-align: center; background-color: #b0c4de; width: 14.2006%; height: 86px;\">\u30d1\u30e9\u30e1\u30fc\u30bf\u540d<\/td>\n<td style=\"text-align: center; background-color: #b0c4de; width: 16.4967%; height: 86px;\">\u8a2d\u5b9a\u306e\u5fc5\u8981\u6027<\/td>\n<td style=\"text-align: center; background-color: #b0c4de; width: 15.3061%; height: 86px;\">\u610f\u5473<\/td>\n<td style=\"text-align: center; background-color: #b0c4de; width: 25.8078%; height: 86px;\">\u5f79\u5272<\/td>\n<td style=\"text-align: center; background-color: #b0c4de; width: 28.1888%; height: 86px;\">Yahoo!\u5e83\u544a\u306e\u5834\u5408\u306e\u8a2d\u5b9a\u4f8b<\/td>\n<\/tr>\n<tr style=\"height: 42px;\">\n<td style=\"width: 14.2006%; height: 42px;\">utm_source<\/td>\n<td style=\"width: 16.4967%; height: 42px;\">\u5fc5\u9808<\/td>\n<td style=\"width: 15.3061%; height: 42px;\">\u53c2\u7167<\/td>\n<td style=\"width: 25.8078%; height: 42px;\">\u5a92\u4f53\uff08\u30b5\u30fc\u30d3\u30b9\uff09\u306e\u540d\u524d\u3092\u8868\u793a\u3055\u305b\u308b<\/td>\n<td style=\"width: 28.1888%; height: 42px;\">Yahoo<\/td>\n<\/tr>\n<tr style=\"height: 42px;\">\n<td style=\"width: 14.2006%; height: 42px;\">utm_medium<\/td>\n<td style=\"width: 16.4967%; height: 42px;\">\u5fc5\u9808<\/td>\n<td style=\"width: 15.3061%; height: 42px;\">\u30e1\u30c7\u30a3\u30a2<\/td>\n<td style=\"width: 25.8078%; height: 42px;\">\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u30c1\u30e3\u30cd\u30eb\u306e\u5206\u985e\u306b\u4f7f\u7528<\/td>\n<td style=\"width: 28.1888%; height: 42px;\">cpc<\/td>\n<\/tr>\n<tr style=\"height: 42px;\">\n<td style=\"width: 14.2006%; height: 42px;\">utm_campaign<\/td>\n<td style=\"width: 16.4967%; height: 42px;\">\u5fc5\u9808<\/td>\n<td style=\"width: 15.3061%; height: 42px;\">\u30ad\u30e3\u30f3\u30da\u30fc\u30f3<\/td>\n<td style=\"width: 25.8078%;\">\u3069\u306e\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u304b\u7279\u5b9a\u3059\u308b\u305f\u3081\u306b\u4f7f\u7528<\/td>\n<td style=\"width: 28.1888%; height: 42px;\">spring_2021\uff08\u4efb\u610f\u306e\u540d\u524d\uff09<\/td>\n<\/tr>\n<tr style=\"height: 42px;\">\n<td style=\"width: 14.2006%; height: 42px;\">utm_term<\/td>\n<td style=\"width: 16.4967%; height: 42px;\">\u7701\u7565\u53ef\u80fd<\/td>\n<td style=\"width: 15.3061%; height: 42px;\">\u30ad\u30fc\u30ef\u30fc\u30c9<\/td>\n<td style=\"width: 25.8078%;\">\u6709\u6599\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u7279\u5b9a\u306b\u4f7f\u7528<\/td>\n<td style=\"width: 28.1888%; height: 42px;\">shirt\uff08\u4efb\u610f\u306e\u540d\u524d\uff09<\/td>\n<\/tr>\n<tr style=\"height: 42px;\">\n<td style=\"width: 14.2006%; height: 42px;\">utm_content<\/td>\n<td style=\"width: 16.4967%; height: 42px;\">\u7701\u7565\u53ef\u80fd<\/td>\n<td style=\"width: 15.3061%; height: 42px;\">\u5e83\u544a\u30b3\u30f3\u30c6\u30f3\u30c4<\/td>\n<td style=\"width: 25.8078%; height: 42px;\">A\/B\u30c6\u30b9\u30c8\u306a\u3069\u3067\u540c\u3058URL\u306e\u5e83\u544a\u306e\u533a\u5225\u306b\u4f7f\u7528<\/td>\n<td style=\"width: 28.1888%; height: 42px;\">banner_A\uff08\u4efb\u610f\u306e\u540d\u524d\uff09<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\u305d\u308c\u305e\u308c\u3092\u89e3\u8aac\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<h4>1\uff0eutm_source<\/h4>\n<p>\u5a92\u4f53\uff08\u30b5\u30fc\u30d3\u30b9\uff09\u306e\u540d\u524d\u3084\u3069\u3093\u306a\u5e83\u544a\u304b\u3092\u8a18\u8f09\u3057\u307e\u3059\u3002Yahoo\u3001Google\u3001Facebook\u3001Line\u306a\u3069\u304c\u5165\u529b\u4f8b\u3067\u3059\u3002<\/p>\n<ul>\n<li class=\"ep-box es-BpaperRight es-grid bgc-VPsky\"><span class=\"marker-thickYellow\"><strong>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u53cd\u6620\u5148\uff1d\u300c\u53c2\u7167\u5143\u300d<\/strong><\/span><\/li>\n<\/ul>\n<p><strong class=\"icon-pushpin\">\u3000\u8a2d\u5b9a\u4f8b<\/strong><\/p>\n<table style=\"border-collapse: collapse; width: 100%;\" border=\"1\">\n<tbody>\n<tr>\n<td style=\"text-align: center; background-color: #b0c4de;\">\u53c2\u7167\u5143<\/td>\n<td style=\"text-align: center; background-color: #b0c4de;\">\u30d1\u30e9\u30e1\u30fc\u30bf<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 50%;\">Yahoo!\u5e83\u544a<\/td>\n<td style=\"width: 50%;\">utm_source=yahoo<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h4>2\uff0eutm_medium<\/h4>\n<p>\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3001\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u3001\u4ed6\u306e\u30b5\u30a4\u30c8\u3001SNS\u3001\u30e1\u30fc\u30eb\u306a\u3069\u3001\u5a92\u4f53\u306e\u7a2e\u985e\u3092\u8a18\u8f09\u3057\u307e\u3059\u3002Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067\u306f\u3001\u300c\u30c1\u30e3\u30cd\u30eb\u300d\u3068\u3057\u3066\u8868\u793a\u3057\u307e\u3059\u3002<\/p>\n<ul>\n<li class=\"ep-box es-BpaperRight es-grid bgc-VPsky\"><span class=\"marker-thickYellow\"><strong>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u53cd\u6620\u5148\uff1d\u300c\u30e1\u30c7\u30a3\u30a2\u300d<\/strong><\/span><\/li>\n<\/ul>\n<p><strong class=\"icon-pushpin\">\u3000\u8a2d\u5b9a\u4f8b<\/strong><\/p>\n<table style=\"border-collapse: collapse; width: 100%; height: 129px;\" border=\"1\">\n<tbody>\n<tr style=\"height: 43px;\">\n<td style=\"text-align: center; background-color: #b0c4de;\">\u30e1\u30c7\u30a3\u30a2<\/td>\n<td style=\"text-align: center; background-color: #b0c4de;\">\u30d1\u30e9\u30e1\u30fc\u30bf<\/td>\n<\/tr>\n<tr style=\"height: 43px;\">\n<td style=\"width: 50%; height: 43px;\">\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a<\/td>\n<td style=\"width: 50%; height: 43px;\">utm_medium=cpc<\/td>\n<\/tr>\n<tr style=\"height: 43px;\">\n<td style=\"width: 50%; height: 43px;\">\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a<\/td>\n<td style=\"width: 50%; height: 43px;\">utm_medium=display<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h4>3\uff0eutm_campaign<\/h4>\n<p>\u5546\u54c1\u306e\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306a\u3069\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u8b58\u5225\u3055\u305b\u308b\u3068\u304d\u306b\u8a18\u8f09\u3057\u307e\u3059\u3002\u540d\u524d\u306e\u4ed8\u3051\u65b9\u306b\u30eb\u30fc\u30eb\u306f\u306a\u3044\u306e\u3067\u3001\u81ea\u7531\u306b\u4ed8\u3051\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<ul>\n<li class=\"ep-box es-BpaperRight es-grid bgc-VPsky\"><span class=\"marker-thickYellow\"><strong>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u53cd\u6620\u5148\uff1d\u300c\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u300d<\/strong><\/span><\/li>\n<\/ul>\n<p><strong class=\"icon-pushpin\">\u3000\u8a2d\u5b9a\u4f8b<\/strong><\/p>\n<table style=\"border-collapse: collapse; width: 100%;\" border=\"1\">\n<tbody>\n<tr>\n<td style=\"text-align: center; background-color: #b0c4de;\">\u30ad\u30e3\u30f3\u30da\u30fc\u30f3<\/td>\n<td style=\"text-align: center; background-color: #b0c4de;\">\u30d1\u30e9\u30e1\u30fc\u30bf<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 50%;\">2021\u5e74\u30b9\u30d7\u30ea\u30f3\u30b0\u30bb\u30fc\u30eb<\/td>\n<td style=\"width: 50%;\">utm_campaign\uff1dspring_2021<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h4>4\uff0eutm_term<\/h4>\n<p>Yahoo!\u5e83\u544a\u306e\u691c\u7d22\u30ad\u30fc\u30ef\u30fc\u30c9\u306f\u3053\u3053\u3067\u8a2d\u5b9a\u53ef\u80fd\u3067\u3059\u3002\u8a2d\u5b9a\u6570\u304c\u591a\u304f\u306a\u308b\u3068\u904b\u7528\u304c\u5927\u5909\u306b\u306a\u308b\u306e\u3067\u3001\u8a2d\u5b9a\u3059\u308b\u6a5f\u4f1a\u306f\u591a\u304f\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<ul>\n<li class=\"ep-box es-BpaperRight es-grid bgc-VPsky\"><span class=\"marker-thickYellow\"><strong>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u53cd\u6620\u5148\uff1d\u300c\u30ad\u30fc\u30ef\u30fc\u30c9\u300d<\/strong><\/span><\/li>\n<\/ul>\n<p><strong class=\"icon-pushpin\">\u3000\u8a2d\u5b9a\u4f8b<\/strong><\/p>\n<table style=\"border-collapse: collapse; width: 100%;\" border=\"1\">\n<tbody>\n<tr>\n<td style=\"text-align: center; background-color: #b0c4de;\">\u30ad\u30fc\u30ef\u30fc\u30c9<\/td>\n<td style=\"text-align: center; background-color: #b0c4de;\">\u30d1\u30e9\u30e1\u30fc\u30bf<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 50%;\">\u30b7\u30e3\u30c4<\/td>\n<td style=\"width: 50%;\">utm_term=shirt<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h4>5\uff0eutm_content<\/h4>\n<p>A\u3068B\u3092\u6bd4\u3079\u3066\u52b9\u679c\u306e\u9ad8\u3044\u5e83\u544a\u3092\u63a1\u7528\u3059\u308b\u300cA\/B\u30c6\u30b9\u30c8\u300d\u306a\u3069\u3067\u3001\u30af\u30ea\u30c3\u30af\u3057\u305f\u5e83\u544a\u3092\u7d30\u304b\u304f\u77e5\u308a\u305f\u3044\u5834\u5408\u306b\u8a2d\u5b9a\u3057\u307e\u3059\u3002\u3059\u3079\u3066\u306e\u5e83\u544a\u306b\u8a2d\u5b9a\u3059\u308b\u3068\u6570\u304c\u591a\u304f\u306a\u308b\u305f\u3081\u3001\u904b\u7528\u306e\u4ed5\u65b9\u306f\u8003\u3048\u3066\u304b\u3089\u884c\u3046\u3053\u3068\u3092\u304a\u3059\u3059\u3081\u3057\u307e\u3059\u3002<\/p>\n<ul>\n<li class=\"ep-box es-BpaperRight es-grid bgc-VPsky\"><span class=\"marker-thickYellow\"><strong>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u53cd\u6620\u5148\uff1d\u300c\u5e83\u544a\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u300d<\/strong><\/span><\/li>\n<\/ul>\n<p><strong class=\"icon-pushpin\">\u3000\u8a2d\u5b9a\u4f8b<\/strong><\/p>\n<table style=\"border-collapse: collapse; width: 100%; height: 86px;\" border=\"1\">\n<tbody>\n<tr style=\"height: 43px;\">\n<td style=\"text-align: center; background-color: #b0c4de;\">\u53c2\u7167\u5143<\/td>\n<td style=\"text-align: center; background-color: #b0c4de;\">\u30d1\u30e9\u30e1\u30fc\u30bf<\/td>\n<\/tr>\n<tr style=\"height: 43px;\">\n<td style=\"width: 50%; height: 43px;\">\u5e83\u544a\u30d0\u30ca\u30fcA<\/td>\n<td style=\"width: 50%; height: 43px;\">utm_content=banner_A<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 50%;\">\u5e83\u544a\u30d0\u30ca\u30fcB<\/td>\n<td style=\"width: 50%;\">utm_content=banner_B<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h3>\u30d1\u30e9\u30e1\u30fc\u30bf\u306e\u8a2d\u5b9a\u30eb\u30fc\u30eb<\/h3>\n<p>\u30d1\u30e9\u30e1\u30fc\u30bf\u306e\u8a2d\u5b9a\u306b\u306f\u3044\u304f\u3064\u304b\u30eb\u30fc\u30eb\u304c\u3042\u308a\u307e\u3059\u3002<strong><span class=\"marker-thickYellow\">\u30eb\u30fc\u30eb\u306e\u3068\u304a\u308a\u306b\u8a18\u8ff0\u3057\u306a\u3044\u3068Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067\u8a8d\u8b58\u3067\u304d\u306a\u3044<\/span><\/strong>\u305f\u3081\u3001\u3057\u3063\u304b\u308a\u5b88\u3063\u3066\u8a2d\u5b9a\u3057\u307e\u3057\u3087\u3046\u3002\u4e3b\u306a\u30eb\u30fc\u30eb4\u7a2e\u985e\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<div class=\"ep-box es-BsubTradi bgc-white es-borderSolidM es-radius brc-DPred\" title=\"\u30d1\u30e9\u30e1\u30fc\u30bf\u8a2d\u5b9a\u306e\u30eb\u30fc\u30eb\">\n<ol>\n<li title=\"\u30d1\u30e9\u30e1\u30fc\u30bf\u306e\u8a2d\u5b9a\u30eb\u30fc\u30eb\">URL\u672b\u5c3e\u306b\u300c\uff1f\u300d\u9023\u7d50\u306b\u306f\u300c\uff06\u300d\u3092\u4ed8\u3051\u308b<\/li>\n<li>\u8a2d\u5b9a\u304c\u5fc5\u9808\u3067\u306f\u306a\u3044\u30d1\u30e9\u30e1\u30fc\u30bf\u306f\u7701\u7565\u53ef\u80fd<\/li>\n<li>\u30d1\u30e9\u30e1\u30fc\u30bf\u306e\u9806\u756a\u306f\u81ea\u7531\u306b\u66f8\u3044\u3066OK<\/li>\n<li>\u534a\u89d2\u82f1\u6570\u5b57\u3092\u4f7f\u7528\u3059\u308b<\/li>\n<\/ol>\n<\/div>\n<h4>\u30eb\u30fc\u30eb1\uff1aURL\u672b\u5c3e\u306b\u300c\uff1f\u300d\u9023\u7d50\u306b\u306f\u300c\uff06\u300d\u3092\u4ed8\u3051\u308b<\/h4>\n<p>\u30d1\u30e9\u30e1\u30fc\u30bf\u306f\u3001URL\u306e\u76f4\u5f8c\u306b\u300c\uff1f\u300d\u3092\u4ed8\u3051\u305f\u5f8c\u306b\u66f8\u3044\u3066\u3044\u304d\u307e\u3059\u3002\u8907\u6570\u306e\u30d1\u30e9\u30e1\u30fc\u30bf\u304c\u3042\u308b\u5834\u5408\u306f\u3001\u300c\uff06\u300d\u3067\u9023\u7d50\u3055\u305b\u3066\u3044\u304d\u307e\u3059\u3002\u3044\u305a\u308c\u3082\u5fc5\u305a\u534a\u89d2\u8a18\u53f7\u3092\u4f7f\u3063\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>\u30d1\u30e9\u30e1\u30fc\u30bf\u306f\u5fc5\u305a\u300c<strong><span class=\"marker-thickYellow\">\u30d1\u30e9\u30e1\u30fc\u30bf\u540d\uff08utm\uff5e\uff09=\u30d1\u30e9\u30e1\u30fc\u30bf\u5024<\/span><\/strong>\u300d\u3067\u8a2d\u5b9a\u3057\u307e\u3059\u3002\u30d1\u30e9\u30e1\u30fc\u30bf\u304c\u300cutm_source\u300d\u5024\u306f\u300cYahoo\u300d\u306a\u3089\u300cutm_source=Yahoo\u300d\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<div class=\"ep-box es-BpaperRight es-grid bgc-VPsky\">\n<p><strong>\u30ea\u30f3\u30af\u5148\u306eURL\uff1ahttps:\/\/www.data-be.at\/<\/strong><\/p>\n<p>\u25c6\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u4ed8\u3051\u305f\u5834\u5408\u306e\u4f8b<br \/>\nhttps:\/\/www.data-be.at\/<strong><span style=\"color: #ff0000;\">?<\/span><\/strong>utm_source=yahoo<strong><span style=\"color: #ff0000;\">&amp;<\/span><\/strong>utm_medium=cpc<strong><span style=\"color: #ff0000;\">&amp;<\/span><\/strong>utm_campaign=spring_2021<strong><span style=\"color: #ff0000;\">&amp;<\/span><\/strong>utm_content=banner_A<\/p>\n<\/div>\n<h4>\u30eb\u30fc\u30eb2\uff1a\u8a2d\u5b9a\u304c\u5fc5\u9808\u3067\u306f\u306a\u3044\u30d1\u30e9\u30e1\u30fc\u30bf\u306f\u7701\u7565\u53ef\u80fd<\/h4>\n<p><strong><span class=\"marker-thickYellow\">\u8a2d\u5b9a\u304c\u5fc5\u9808\u3067\u306a\u3044\u30d1\u30e9\u30e1\u30fc\u30bf\u306f\u7701\u7565\u3057\u3066\u3082\u5927\u4e08\u592b\u3067\u3059<\/span><\/strong>\u3002\u3055\u304d\u307b\u3069\u3054\u7d39\u4ecb\u3057\u305f\u30d1\u30e9\u30e1\u30fc\u30bf\u306e\u7a2e\u985e\u306e\u4e00\u89a7\u306e\u300c\u8a2d\u5b9a\u306e\u5fc5\u8981\u6027\u300d\u304c\u300c\u7701\u7565\u53ef\u80fd\u300d\u3068\u306a\u3063\u3066\u3044\u308b\u30d1\u30e9\u30e1\u30fc\u30bf\u306f\u5fc5\u8981\u306a\u3068\u304d\u306e\u307f\u4ed8\u3051\u308b\u3068\u3088\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<h4>\u30eb\u30fc\u30eb3\uff1a\u30d1\u30e9\u30e1\u30fc\u30bf\u306e\u9806\u756a\u306f\u81ea\u7531\u306b\u66f8\u3044\u3066OK<\/h4>\n<p><strong><span class=\"marker-thickYellow\">\u30d1\u30e9\u30e1\u30fc\u30bf\u306e\u9806\u756a\u306b\u306f\u3001\u6c7a\u307e\u3063\u305f\u30eb\u30fc\u30eb\u306f\u3042\u308a\u307e\u305b\u3093<\/span><\/strong>\u3002\u597d\u304d\u306a\u9806\u756a\u3067\u4e26\u3079\u3066OK\u3067\u3059\u3002\u3068\u306f\u3044\u3048\u3001\u300c\u53c2\u7167\u5143\u300d\u300c\u30e1\u30c7\u30a3\u30a2\u300d\u300c\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u300d\u3068\u66f8\u304f\u306e\u304c\u4e00\u822c\u7684\u306a\u306e\u3067\u3001\u7d71\u4e00\u3057\u305f\u307b\u3046\u304c\u30df\u30b9\u3092\u9632\u3050\u4e0a\u3067\u3082\u304a\u3059\u3059\u3081\u3067\u3059\u3002<\/p>\n<p>\u5f8c\u8ff0\u3059\u308b\u30ad\u30e3\u30f3\u30da\u30fc\u30f3URL\u30d3\u30eb\u30c0\u30fc\u3067\u306f\u81ea\u52d5\u7684\u306b\u3053\u3061\u3089\u306e\u9806\u756a\u3067\u8a2d\u5b9a\u3057\u3066\u304f\u308c\u307e\u3059\u3002<\/p>\n<h4>\u30eb\u30fc\u30eb4\uff1a\u534a\u89d2\u82f1\u6570\u5b57\u3092\u4f7f\u7528\u3059\u308b<\/h4>\n<p><strong><span class=\"marker-thickYellow\">\u30d1\u30e9\u30e1\u30fc\u30bf\u306b\u65e5\u672c\u8a9e\u3092\u4f7f\u3046\u306e\u306f\u907f\u3051\u307e\u3057\u3087\u3046<\/span><\/strong>\u3002\u6587\u5b57\u5316\u3051\u306e\u6050\u308c\u304c\u3042\u308b\u306e\u3067\u3001Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067\u6b63\u3057\u304f\u8a08\u6e2c\u3067\u304d\u306a\u3044\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u300c\u534a\u89d2\u82f1\u6570\u5b57\u300d\u300c\u534a\u89d2\u30cf\u30a4\u30d5\u30f3\u300d\u300c\u534a\u89d2\u30a2\u30f3\u30c0\u30d0\u30fc\u300d\u3092\u4f7f\u3063\u3066\u30b7\u30f3\u30d7\u30eb\u3067\u308f\u304b\u308a\u3084\u3059\u3044\u5024\u3092\u8a2d\u5b9a\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<div class=\"ep-box es-BsubTradi bgc-white es-borderSolidM es-radius brc-DPred\" title=\"\u30d1\u30e9\u30e1\u30fc\u30bf\u306e\u4f7f\u7528\u306b\u304a\u3059\u3059\u3081\u306e\u6587\u5b57\">\n<ul>\n<li><strong>\u534a\u89d2\u82f1\u6570\u5b57\uff08123456789\u3001abcdefg\u3001ABCDEFG\u306a\u3069\uff09<\/strong><\/li>\n<li><strong>\u534a\u89d2\u30cf\u30a4\u30d5\u30f3\uff08 &#8211; \uff09<\/strong><\/li>\n<li><strong>\u534a\u89d2\u30a2\u30f3\u30c0\u30d0\u30fc\uff08 _ \uff09<\/strong><\/li>\n<\/ul>\n<\/div>\n<h3>Yahoo!\u5e83\u544a\u306e\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067\u306e\u8a08\u6e2c\u65b9\u6cd5\u306f\u5927\u304d\u304f\u5206\u3051\u3066\uff12\u7a2e\u985e<\/h3>\n<p>Yahoo!\u5e83\u544a\u3092Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306b\u8a08\u6e2c\u3055\u305b\u308b\u65b9\u6cd5\u306f\u3001\u5927\u304d\u304f\u5206\u3051\u308b\u30682\u7a2e\u985e\u3042\u308a\u307e\u3059\u3002<\/p>\n<h4>\u65b9\u6cd5\uff11\uff1aUTM\u30d1\u30e9\u30e1\u30fc\u30bf\u8a2d\u5b9a\u306b\u3088\u308b\u8a08\u6e2c<\/h4>\n<p>\u4eca\u307e\u3067\u3054\u7d39\u4ecb\u3057\u305f\u300cutm\u300d\u304b\u3089\u59cb\u307e\u308b\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u4f7f\u3063\u305f\u8a08\u6e2c\u65b9\u6cd5\u3067\u3059\u3002Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067\u8a8d\u8b58\u3059\u308b\u305f\u3081\u306b\u3001\u300cUTM\u30d1\u30e9\u30e1\u30fc\u30bf\u300d\u3092\u5e83\u544a\u306e\u30ea\u30f3\u30af\u5148\u306eURL\u306b\u8a2d\u5b9a\u3057\u307e\u3059\u3002<strong><span class=\"marker-thickYellow\">\u8a2d\u5b9a\u306e\u65b9\u6cd5\u306f\u300c\u624b\u52d5\u300d\u3068\u300c\u30c4\u30fc\u30eb\u3092\u4f7f\u3063\u3066URL\u3092\u767a\u884c\u300d\u306e2\u7a2e\u985e\u304c\u3042\u308a\u307e\u3059<\/span><\/strong>\u3002<\/p>\n<p>\u4eca\u56de\u306f\u3001\u624b\u9593\u304c\u7701\u3051\u3066\u8a18\u5165\u30df\u30b9\u304c\u5c11\u306a\u304f\u306a\u308b\u30c4\u30fc\u30eb\u3092\u4f7f\u3063\u305f\u8a2d\u5b9a\u65b9\u6cd5\u3092\u8a73\u3057\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<h4>\u65b9\u6cd5\uff12\uff1aURL\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u30d1\u30e9\u30e1\u30fc\u30bf\u8a2d\u5b9a\u306b\u3088\u308b\u8a08\u6e2c<\/h4>\n<p>URL\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u30d1\u30e9\u30e1\u30fc\u30bf\u30fc\u3068\u306f\u3001<span class=\"marker-thickYellow\"><strong>\u30d1\u30e9\u30e1\u30fc\u30bf\u306b\u5909\u6570\u3092\u7f6e\u304f\u3053\u3068\u3067\u305d\u306e\u90e8\u5206\u306e\u5024\u3092\u81ea\u52d5\u7684\u306b\u633f\u5165\u3067\u304d\u308b\u3088\u3046\u306b\u3057\u307e\u3059<\/strong><\/span>\u3002\u4e3b\u306bFacebook\u5e83\u544a\u3067\u5229\u7528\u3055\u308c\u3066\u3044\u308b\u6a5f\u80fd\u3067\u3059\u3002Yahoo!\u5e83\u544a\u306b\u3082\u300c\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u7528\u30d1\u30e9\u30e1\u30fc\u30bf\u300d\u304c\u7528\u610f\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306fUTM\u30d1\u30e9\u30e1\u30fc\u30bf\u3067\u8a2d\u5b9a\u3057\u307e\u3059\u304c\u3001\u4ed6\u306e\u52b9\u679c\u6e2c\u5b9a\u30c4\u30fc\u30eb\u3068\u7d44\u307f\u5408\u308f\u305b\u3066\u3055\u3089\u306b\u8a73\u3057\u3044\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u304c\u3057\u305f\u3044\u5834\u5408\u306f\u5229\u7528\u3057\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>\u30fb<a href=\"https:\/\/ads-help.yahoo.co.jp\/yahooads\/ydn\/articledetail?lan=ja&amp;aid=52808\" target=\"_blank\" rel=\"noopener noreferrer\">\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u7528\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u30d1\u30e9\u30e1\u30fc\u30bf<\/a><br \/>\n\u30fb<a href=\"https:\/\/ads-help.yahoo.co.jp\/yahooads\/ss\/articledetail?lan=ja&amp;aid=1061&amp;o=default\" target=\"_blank\" rel=\"noopener noreferrer\">\u691c\u7d22\u5e83\u544a\u7528\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u30d1\u30e9\u30e1\u30fc\u30bf<\/a><\/p>\n<div class=\"ep-box\">\n<p>\u203b\u53c2\u8003\uff1afacebook\u5e83\u544a\u3092Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067\u8a08\u6e2c\u3059\u308b\u65b9\u6cd5\u3092\u89e3\u8aac\u3057\u305f\u8a18\u4e8b\u306f\u3053\u3061\u3089<\/p>\n\r\n\t\t\t<div class=\"sitecard\">\r\n\t\t\t\t<div class=\"sitecard__subtitle\">\u95a2\u9023\u8a18\u4e8b<\/div>\r\n\t\t\t\t<div class=\"sitecard__contents\">\r\n\t\t\t\t\t<div class=\"heading heading-secondary\"><a href=\"https:\/\/www.data-be.at\/magazine\/ga-facebook-ad-effect-measurement\/\" target=\"_self\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067Facebook\u5e83\u544a\u3092\u8a08\u6e2c\u3059\u308b\u65b9\u6cd5<\/a><\/div>\r\n\t\t\t\t\t<p class=\"phrase phrase-tertiary\">\u4e3b\u8981SNS\u3068\u3057\u3066\u4e16\u754c\u7684\u306b\u6709\u540d\u306aFacebook\u3002\u56fd\u5185\u306e\u5229\u7528\u8005\u306f2600\u4e07\u4eba\u3092\u8d85\u3048\u3066\u3044\u308b\u3068\u8a00\u308f\u308c\u3066\u3044\u307e\u3059\u3002Facebook\u5e83\u544a\u306f\u5b9f\u540d\u5236\u5ea6\u3092\u4f7f\u7528\u3057\u3066\u3044\u308b\u3053\u3068\u3092\u6d3b\u304b\u3057\u305f\u3001\u7cbe\u5ea6\u306e\u9ad8\u3044\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u304c\u53ef\u80fd\u3067\u3042\u308b\u3053\u3068\u304c\u7279\u5fb4\u3067\u3059\u3002\r\n\r\n\u5199\u771f\u3084\u52d5\u753b\u3092\u306f\u3058[\u2026]<\/p>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t<div class=\"eyecatch eyecatch-11\"><a class=\"eyecatch__link eyecatch__link-maskzoomrotate\" href=\"https:\/\/www.data-be.at\/magazine\/ga-facebook-ad-effect-measurement\/\" target=\"_self\"><img decoding=\"async\" width=\"375\" height=\"211\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/02\/Clean-Work-Place-Blog-Banner-13-375x211.png\" class=\"attachment-icatch375 size-icatch375 wp-post-image\" alt=\"Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067Facebook\u5e83\u544a\u3092\u8a08\u6e2c\u3059\u308b\u65b9\u6cd5\" \/><\/a><\/div>\r\n\t\t\t<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<h2>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067Yahoo!\u5e83\u544a\u3092\u8a08\u6e2c\u3059\u308b\u65b9\u6cd5\u3010\u30d1\u30e9\u30e1\u30fc\u30bf\u8a2d\u5b9a\u7de8\u3011<\/h2>\n<p>\u5b9f\u969b\u306bURL\u306bUTM\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u8a2d\u7f6e\u3057\u3066\u3044\u304f\u624b\u9806\u3092\u89e3\u8aac\u3057\u3066\u3044\u304d\u307e\u3059\u3002\u30eb\u30fc\u30eb\u306b\u5f93\u3048\u3070\u3001\u624b\u52d5\u3067\u3082\u30d1\u30e9\u30e1\u30fc\u30bf\u306f\u8a2d\u5b9a\u3067\u304d\u307e\u3059\u304c\u3001\u624b\u9593\u304c\u304b\u304b\u308b\u4e0a\u30df\u30b9\u3092\u3059\u308b\u53ef\u80fd\u6027\u3082\u3042\u308b\u305f\u3081\u304a\u3059\u3059\u3081\u3067\u304d\u307e\u305b\u3093\u3002\u901a\u5e38\u306f\u3001<strong><span class=\"marker-thickYellow\">\u30ad\u30e3\u30f3\u30da\u30fc\u30f3URL\u30d3\u30eb\u30c0\u30fc\u3068\u3044\u3046\u30c4\u30fc\u30eb\u3092\u4f7f\u3063\u3066\u30d1\u30e9\u30e1\u30fc\u30bf\u304c\u4ed8\u3044\u305fURL\u3092\u767a\u884c\u3057\u307e\u3059<\/span><\/strong>\u3002<\/p>\n<p>\u8a2d\u5b9a\u3059\u308b\u624b\u9806\u306f\u4ee5\u4e0b\u306e2\u30b9\u30c6\u30c3\u30d7\u3067\u3059\u3002<\/p>\n<div class=\"ep-box es-BsubTradi bgc-white es-borderSolidM es-radius brc-DPred\" title=\"\u30d1\u30e9\u30e1\u30fc\u30bf\u8a2d\u5b9a\u306e\u30b9\u30c6\u30c3\u30d7\">\n<ol>\n<li><strong>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3URL\u30d3\u30eb\u30c0\u30fc\u3067\u30d1\u30e9\u30e1\u30fc\u30bf\u304c\u4ed8\u3044\u305fURL\u3092\u4f5c\u6210\u3059\u308b<\/strong><\/li>\n<li><strong>\u4f5c\u6210\u3057\u305fURL\u3092Yahoo!\u5e83\u544a\u306eURL\u306b\u8cbc\u308a\u4ed8\u3051\u308b<\/strong><\/li>\n<\/ol>\n<\/div>\n<h3>\u8a2d\u5b9a\u624b\u9806\uff11\uff1a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3URL\u30d3\u30eb\u30c0\u30fc\u3067\u5fc5\u8981\u4e8b\u9805\u3092\u8a18\u5165\u3059\u308b<\/h3>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-3728\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/03\/8312bf3996f0e1475e2348bac6f47770.jpg\" alt=\"\u30ad\u30e3\u30f3\u30da\u30fc\u30f3URL\u30d3\u30eb\u30c0\u30fc\" width=\"648\" height=\"824\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/ga-dev-tools.appspot.com\/campaign-url-builder\/\" target=\"_blank\" rel=\"noopener noreferrer\">Campaign URL Builder<\/a><\/span><\/p>\n<p><a href=\"https:\/\/ga-dev-tools.appspot.com\/campaign-url-builder\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u30ad\u30e3\u30f3\u30da\u30fc\u30f3URL\u30d3\u30eb\u30c0\u30fc<\/a>\u3092\u958b\u3044\u3066\u3001\u8d64\u67a0\u306e\u4e2d\u3092\u8a18\u5165\u3057\u307e\u3059\u3002\u8d64\u3044<span style=\"color: #ff0000;\">\uff0a<\/span>\u304c\u3042\u308b\u9805\u76ee\u306f\u5fc5\u9808\u3067\u3059\u3002<\/p>\n<p>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3URL\u30d3\u30eb\u30c0\u30fc\u306e\u9805\u76ee\u540d\u3068\u5bfe\u5fdc\u3059\u308bUTM\u30d1\u30e9\u30e1\u30fc\u30bf\u306f\u4ee5\u4e0b\u306e\u3068\u304a\u308a\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p><strong>\u25bc \u30ad\u30e3\u30f3\u30da\u30fc\u30f3URL\u30d3\u30eb\u30c0\u30fc\u3068UTM\u30d1\u30e9\u30e1\u30fc\u30bf\u306e\u5bfe\u5fdc\u4e00\u89a7<\/strong><\/p>\n<table border=\"1\">\n<tbody>\n<tr>\n<td style=\"text-align: center; background-color: #b0c4de;\"><strong>\u8a2d\u5b9a\u9805\u76ee<\/strong><\/td>\n<td style=\"text-align: center; background-color: #b0c4de;\"><strong>UTM\u30d1\u30e9\u30e1\u30fc\u30bf\u540d<\/strong><\/td>\n<td style=\"text-align: center; background-color: #b0c4de;\"><strong>\u8a18\u5165\u4f8b<\/strong><\/td>\n<\/tr>\n<tr>\n<td>Website URL<\/td>\n<td>\uff0d<\/td>\n<td>https:\/\/www.data-be.at\/<\/td>\n<\/tr>\n<tr>\n<td>Campaign Source<\/td>\n<td>utm_source\u3000\uff08\u53c2\u7167\u5143\uff09<\/td>\n<td>yahoo<\/td>\n<\/tr>\n<tr>\n<td>Campaign Medium<\/td>\n<td>utm_medium\uff08\u30e1\u30c7\u30a3\u30a2\uff09<\/td>\n<td>cpc<\/td>\n<\/tr>\n<tr>\n<td>Campaign Name<\/td>\n<td>utm_campaign\uff08\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u540d\uff09<\/td>\n<td>spring_2021<\/td>\n<\/tr>\n<tr>\n<td>Campaign Term<\/td>\n<td>utm_term\uff08\u30ad\u30fc\u30ef\u30fc\u30c9\uff09<\/td>\n<td>shirt<\/td>\n<\/tr>\n<tr>\n<td>Campaign Content<\/td>\n<td>utm_content\uff08\u5e83\u544a\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\uff09<\/td>\n<td>banner_A<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\u8a2d\u5b9a\u9805\u76ee\u306e\u5165\u529b\u304c\u5b8c\u4e86\u3059\u308b\u3068\u3001\u4e0b\u306e\u9752\u67a0\u5185\u306b\u81ea\u52d5\u7684\u306b\u30d1\u30e9\u30e1\u30fc\u30bf\u304c\u4ed8\u4e0e\u3055\u308c\u305fURL\u304c\u751f\u6210\u3055\u308c\u307e\u3059\u3002<\/p>\n<div class=\"ep-box es-BpaperRight es-grid bgc-VPsky\">\u25bc\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u8a2d\u5b9a\u3057\u305fURL\u306e\u4f8b<br \/>\n<strong><strong>https:\/\/www.data-be.at\/<span class=\"marker-thickYellow\">?utm_source=yahoo&amp;utm_medium=cpc&amp;utm_campaign=spring_2021<\/span><\/strong><\/strong>\u4e0a\u8a18\u306eURL\u304b\u3089\u300cYahoo!\u306e\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u306e2021\u5e74\u6625\u30bb\u30fc\u30eb\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u300d\u304b\u3089\u6765\u305f\u3053\u3068\u304cGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067\u8a8d\u8b58\u3067\u304d\u307e\u3059\u3002<\/div>\n<h3>\u8a2d\u5b9a\u624b\u9806\uff12\uff1aYahoo!\u5e83\u544a\u306e\u5e83\u544a\u4f5c\u6210\u753b\u9762\u306b\u5165\u529b\u3059\u308b<\/h3>\n<p style=\"text-align: center;\"><img decoding=\"async\" class=\"aligncenter size-large wp-image-3729\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/03\/84151f32e611e4370f2e70eece6c582a-1024x640.png\" alt=\"Yahoo\u5e83\u544a\u753b\u50cf\" width=\"1024\" height=\"640\" \/><span style=\"font-size: 8pt;\">\u5f15\u7528:<a href=\"https:\/\/promotionalads.yahoo.co.jp\/online\/start_step2.html\" target=\"_blank\" rel=\"noopener noreferrer\">Yahoo\u516c\u5f0f\u30e9\u30fc\u30cb\u30f3\u30b0\u30dd\u30fc\u30bf\u30eb<\/a><\/span><\/p>\n<p>Yahoo!\u5e83\u544a\u306e\u4f5c\u6210\u753b\u9762\u3092\u958b\u304d\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3URL\u30d3\u30eb\u30c0\u30fc\u304b\u3089\u30b3\u30d4\u30fc\u3057\u305fURL\u3092\u8cbc\u308a\u4ed8\u3051\u307e\u3059\u3002<\/p>\n<p>\u56f3\u306e\u4e00\u756a\u4e0b\u306e\u300c<strong><span class=\"marker-thickYellow\">\u6700\u7d42\u30ea\u30f3\u30afURL<\/span><\/strong>\u300d\u306b\u5165\u529b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3>Yahoo!\u5e83\u544a\u306e\u30d1\u30e9\u30e1\u30fc\u30bf\u8a2d\u5b9a\u6642\u306e\u6ce8\u610f\u70b9<\/h3>\n<p><span class=\"marker-thickYellow\"><strong>Yahoo!\u5e83\u544a\u306eURL\u306f\u3001\u4e00\u5ea6\u4f5c\u6210\u3057\u3066\u3057\u307e\u3046\u3068\u5f8c\u304b\u3089\u7de8\u96c6\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u305b\u3093<\/strong><\/span>\u3002\u30d1\u30e9\u30e1\u30fc\u30bf\u4ed8\u304d\u306eURL\u306f\u5e83\u544a\u3092\u4f5c\u6210\u3059\u308b\u3068\u304d\u306b\u8cbc\u308b\u5fc5\u8981\u304c\u3042\u308b\u306e\u3067\u3001\u3042\u3089\u304b\u3058\u3081URL\u306e\u767a\u884c\u3092\u6e08\u307e\u305b\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u307e\u305f\u3001Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067\u306f\u3001\u3069\u306e\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306b\u5bfe\u3057\u3066\u767a\u884c\u3057\u305f\u30d1\u30e9\u30e1\u30fc\u30bf\u3067\u3042\u308b\u304b\u306f\u8a18\u9332\u3057\u3066\u3044\u307e\u305b\u3093\u3002\u4f5c\u6210\u3057\u305f\u30d1\u30e9\u30e1\u30fc\u30bf\u306fExcel\u306a\u3069\u306b\u8a18\u9332\u3057\u3066\u7ba1\u7406\u3059\u308b\u3053\u3068\u3092\u304a\u3059\u3059\u3081\u3057\u307e\u3059\u3002<\/p>\n<p>Google\u30b9\u30d7\u30ec\u30c3\u30c9\u30b7\u30fc\u30c8\u3092\u5229\u7528\u3057\u3066\u3044\u308b\u65b9\u306f\u3001\u7121\u6599\u306e\u30a2\u30c9\u30aa\u30f3\u3082\u3042\u308b\u306e\u3067\u3001\u3053\u3061\u3089\u3092\u5229\u7528\u3057\u3066\u307f\u308b\u306e\u3082\u3088\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>&nbsp;<\/p>\n<h2>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067Yahoo!\u5e83\u544a\u3092\u8a08\u6e2c\u3059\u308b\u65b9\u6cd5\u3010\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067\u306e\u78ba\u8a8d\u7de8\u3011<\/h2>\n<p>\u30d1\u30e9\u30e1\u30fc\u30bf\u306e\u8a2d\u5b9a\u5f8c\u306f\u3001\u3044\u3088\u3044\u3088Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067\u306e\u6e2c\u5b9a\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3>\u53c2\u7167\u5143\u3068\u30e1\u30c7\u30a3\u30a2\u306e\u7d44\u307f\u3042\u308f\u305b\u3067\u78ba\u8a8d\u3059\u308b\u65b9\u6cd5<\/h3>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-3730\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/03\/d6fee6b6980ff1ca64576f247049071a-1024x408.jpg\" alt=\"\u53c2\u7167\u5143\u30e1\u30c7\u30a3\u30a2\u753b\u9762\" width=\"1024\" height=\"408\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a>\uff08\u30c7\u30e2\u30c7\u30fc\u30bf\uff09<\/span><\/p>\n<p>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u30ec\u30dd\u30fc\u30c8\u3067<strong><span class=\"marker-thickYellow\">\u300c\u96c6\u5ba2\u300d\uff0d\u300c\u3059\u3079\u3066\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u300d\uff0d\u300c\u53c2\u7167\u5143\/\u30e1\u30c7\u30a3\u30a2\u300d<\/span><\/strong>\u3092\u958b\u304d\u307e\u3059\u3002<\/p>\n<p>\u8868\u306e\u300c\u53c2\u7167\u5143\/\u30e1\u30c7\u30a3\u30a2\u300d\u306e\u9805\u76ee\u306b\u30d1\u30e9\u30e1\u30fc\u30bf\u3067\u8a2d\u5b9a\u3057\u305f\u9805\u76ee\u304c\u8868\u793a\u3055\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002\u6307\u5b9a\u3057\u305fYahoo!\u5e83\u544a\u304b\u3089\u5165\u3063\u3066\u304d\u305f\u30e6\u30fc\u30b6\u30fc\u6570\u306a\u3069\u304c\u3072\u3068\u76ee\u3067\u628a\u63e1\u3067\u304d\u307e\u3059\u3002<\/p>\n<h3>\u4ed6\u306e\u5207\u308a\u53e3\u304b\u3089\u306e\u30ec\u30dd\u30fc\u30c8\u306b\u5207\u308a\u66ff\u3048\u308b\u65b9\u6cd5<\/h3>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-3731\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/03\/595f143294c5b919ab411a889ad3cc67.jpg\" alt=\"\u30ec\u30dd\u30fc\u30c8\u5207\u308a\u66ff\u3048\" width=\"608\" height=\"424\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a>\uff08\u30c7\u30e2\u30c7\u30fc\u30bf\uff09<\/span><\/p>\n<p>\u300c\u53c2\u7167\u5143\/\u30e1\u30c7\u30a3\u30a2\u300d\u3060\u3051\u3067\u306a\u304f\u300c\u53c2\u7167\u5143\u300d\u300c\u30e1\u30c7\u30a3\u30a2\u300d\u300c\u30ad\u30fc\u30ef\u30fc\u30c9\u300d\u3060\u3051\u306e\u7d50\u679c\u3092\u898b\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002\u30ec\u30dd\u30fc\u30c8\u753b\u9762\u306e\u8d64\u67a0\u3092\u9078\u629e\u3059\u308c\u3070\u3001\u81ea\u52d5\u3067\u5207\u308a\u66ff\u308f\u308a\u307e\u3059\u3002<\/p>\n<h3>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3054\u3068\u306b\u7d50\u679c\u3092\u78ba\u8a8d\u3059\u308b\u65b9\u6cd5<\/h3>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-3732\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/03\/0a73299859632a989652ec66201de4f9-1024x380.jpg\" alt=\"\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u753b\u9762\" width=\"1024\" height=\"380\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a>\uff08\u30c7\u30e2\u30c7\u30fc\u30bf\uff09<\/span><\/p>\n<p>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u5358\u4f4d\u3067\u6570\u5024\u3092\u78ba\u8a8d\u3057\u305f\u3044\u3068\u304d\u306f\u3001<strong><span class=\"marker-thickYellow\">\u300c\u96c6\u5ba2\u300d\uff0d\u300c\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u300d\uff0d\u300c\u3059\u3079\u3066\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u300d<\/span><\/strong>\u3092\u9078\u629e\u3057\u307e\u3059\u3002\u3053\u3053\u3067\u3082\u30d1\u30e9\u30e1\u30fc\u30bf\u3067\u8a2d\u5b9a\u3057\u305f\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u540d\u524d\u304c\u51fa\u3066\u304f\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067Yahoo!\u5e83\u544a\u3092\u78ba\u8a8d\u3059\u308b\u969b\u306e\u6ce8\u610f\u70b9<\/h3>\n<p>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u6e2c\u5b9a\u7d50\u679c\u3092Yahoo!\u5e83\u544a\u306b\u6d3b\u304b\u3059\u306b\u306f\u3001<span class=\"marker-thickYellow\"><strong>\u3057\u3063\u304b\u308a\u76ee\u6a19\u3082\u8a2d\u5b9a\u3057\u3066\u304a\u304f\u3053\u3068\u304c\u5927\u5207\u3067\u3059<\/strong><\/span>\u3002\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\uff08\u5e83\u544a\u306e\u914d\u4fe1\u76ee\u7684\uff09\u6570\u3084\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u96c6\u8a08\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u3053\u306e\u8a2d\u5b9a\u304c\u91cd\u8981\u3067\u3059\u3002\u5e83\u544a\u3092\u914d\u4fe1\u3059\u308b\u524d\u306b\u76ee\u6a19\u3082\u5fd8\u308c\u305a\u306b\u8a2d\u5b9a\u3057\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u307e\u305f\u3001<span class=\"marker-thickYellow\"><strong>\u30d1\u30e9\u30e1\u30fc\u30bf\u306e\u540d\u524d\u306f\u5185\u5bb9\u3068\u610f\u5473\u304c\u308f\u304b\u308a\u3084\u3059\u3044\u3082\u306e\u3092\u8a2d\u5b9a\u3057\u307e\u3057\u3087\u3046<\/strong><\/span>\u3002\u30d0\u30e9\u30d0\u30e9\u306e\u30eb\u30fc\u30eb\u3067\u8a2d\u5b9a\u3059\u308b\u3068\u3001Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u30ec\u30dd\u30fc\u30c8\u753b\u9762\u306b\u51fa\u3066\u304d\u305f\u3068\u304d\u306b\u96c6\u8a08\u3084\u5206\u6790\u304c\u3057\u306b\u304f\u304f\u306a\u308a\u307e\u3059\u3002\u547d\u540d\u30eb\u30fc\u30eb\u306a\u3069\u3092\u6c7a\u3081\u3066\u5229\u7528\u8005\u3067\u5171\u6709\u3057\u3066\u304a\u304f\u3053\u3068\u3092\u304a\u3059\u3059\u3081\u3057\u307e\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<h2>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067Yahoo!\u5e83\u544a\u3092\u5206\u6790\u3059\u308b\u4e0a\u3067\u306e3\u3064\u306e\u30dd\u30a4\u30f3\u30c8<\/h2>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-3829\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/03\/analytics-1024x576.png\" alt=\"Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067Yahoo!\u5e83\u544a\u3092\u5206\u6790\u3059\u308b\u4e0a\u3067\u306e3\u3064\u306e\u30dd\u30a4\u30f3\u30c8\" width=\"1024\" height=\"576\" \/><\/p>\n<p>Yahoo!\u5e83\u544a\u3092Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067\u5206\u6790\u3059\u308b\u4e0a\u3067\u306e\u30dd\u30a4\u30f3\u30c8\u30923\u3064\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<div class=\"ep-box es-BsubTradi bgc-white es-borderSolidM es-radius brc-DPred\" title=\"Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067Yahoo!\u5e83\u544a\u3092\u5206\u6790\u3059\u308b\u4e0a\u3067\u306e3\u3064\u306e\u30dd\u30a4\u30f3\u30c8\">\n<ol>\n<li>\u691c\u7d22\u5e83\u544a\u3067\u306f\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u8a08\u6e2c\u307e\u3067\u884c\u3046<\/li>\n<li>utm_content\u306e\u8a2d\u5b9a\u3092\u6d3b\u7528\u3059\u308b<\/li>\n<li>\u30b3\u30b9\u30c8\u5206\u6790\u30ec\u30dd\u30fc\u30c8\u3092\u6d3b\u7528\u3057\u3066\u307f\u308b<\/li>\n<\/ol>\n<\/div>\n<h3>\u30dd\u30a4\u30f3\u30c8\uff11\uff1a\u691c\u7d22\u5e83\u544a\u3067\u306f\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u8a08\u6e2c\u307e\u3067\u884c\u3046<\/h3>\n<p>Yahoo!\u306e\u691c\u7d22\u5e83\u544a\u3067\u306f\u3001\u300cutm_term\u300d\u306e\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u8a2d\u5b9a\u3057\u3066\u3001\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u8a08\u6e2c\u307e\u3067\u51fa\u6765\u308b\u3088\u3046\u306b\u3057\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002\u305f\u3060\u3057\u3001\u30ad\u30fc\u30ef\u30fc\u30c9\u6570\u304c\u591a\u3059\u304e\u3066\u7ba1\u7406\u304c\u5927\u5909\u306b\u306a\u308b\u5834\u5408\u306f\u3001\u300cutm_term\u300d\u306b\u5e83\u544a\u306e\u30b0\u30eb\u30fc\u30d7\u540d\u3092\u8a2d\u5b9a\u3059\u308b\u306e\u304c\u304a\u3059\u3059\u3081\u3067\u3059\u3002<\/p>\n<p><span class=\"marker-thickYellow\"><strong>\u691c\u7d22\u5e83\u544a\u306e\u5834\u5408\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3054\u3068\u306e\u8a08\u6e2c\u3067\u306f\u3001\u96c6\u8a08\u306e\u7c92\u5ea6\u304c\u5927\u304d\u3059\u304e\u3066\u8a73\u3057\u3044\u7d50\u679c\u306e\u5206\u6790\u304c\u3067\u304d\u307e\u305b\u3093<\/strong><\/span>\u3002\u305c\u3072\u300cutm_term\u300d\u3092\u6d3b\u7528\u3057\u3066\u6709\u52b9\u7684\u306a\u5206\u6790\u3092\u884c\u3063\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<h3>\u30dd\u30a4\u30f3\u30c8\uff12\uff1autm_content\u306e\u8a2d\u5b9a\u3092\u6d3b\u7528\u3059\u308b<\/h3>\n<p><strong><span class=\"marker-thickYellow\">\u691c\u7d22\u5e83\u544a\u306e\u5834\u5408\u3001\u300cutm_content\u300d\u306b\u300c\u5e83\u544a\u6587\u306e\u30bf\u30a4\u30c8\u30eb\u300d\u300c\u5e83\u544a\u6587\u306eID\u300d\u3092\u8a2d\u5b9a\u3059\u308c\u3070\u3001\u5e83\u544a\u6587\u3054\u3068\u306e\u52b9\u679c\u6e2c\u5b9a\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059<\/span><\/strong>\u3002\u5404\u5e83\u544a\u6587\u306e\u76f4\u5e30\u7387\u3084\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306a\u3069\u3001Yahoo!\u5e83\u544a\u306e\u7ba1\u7406\u753b\u9762\u3067\u306f\u308f\u304b\u3089\u306a\u3044\u7d50\u679c\u3092\u5f97\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n<p>\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u306e\u5834\u5408\u306f\u3001\u300c\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6ID\u300d\u3092\u8a2d\u5b9a\u3057\u3066\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3054\u3068\u306e\u52b9\u679c\u3092\u691c\u8a3c\u3059\u308b\u3053\u3068\u3067\u3001\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306e\u6539\u5584\u306b\u5f79\u7acb\u3066\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<img decoding=\"async\" class=\"aligncenter size-full wp-image-3733\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/03\/1d6fafbbebddee1e1817a42a494c7c2a.jpg\" alt=\"\u5e83\u544a\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\" width=\"676\" height=\"333\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a>\uff08\u30c7\u30e2\u30c7\u30fc\u30bf\uff09<\/span><\/p>\n<p>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u30ec\u30dd\u30fc\u30c8\u753b\u9762\u3067\u300c\u5e83\u544a\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u300d\u3092\u8868\u793a\u3059\u308b\u306b\u306f\u3001\u300c\u305d\u306e\u4ed6\u300d\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b\u3068\u51fa\u3066\u304f\u308b\u691c\u7d22\u753b\u9762\u3067\u300c\u5e83\u544a\u300d\u3068\u6253\u3066\u3070\u3001\u300c\u5e83\u544a\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u300d\u304c\u5019\u88dc\u306b\u3042\u304c\u3063\u3066\u304d\u307e\u3059\u3002<\/p>\n<h3>\u30dd\u30a4\u30f3\u30c8\uff13\uff1a\u30b3\u30b9\u30c8\u5206\u6790\u30ec\u30dd\u30fc\u30c8\u3092\u6d3b\u7528\u3057\u3066\u307f\u308b<\/h3>\n<p>Google\u5e83\u544a\u306e\u30c7\u30fc\u30bf\u306f\u3001\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3068\u9023\u643a\u3059\u308b\u3068\u3001\u30ec\u30dd\u30fc\u30c8\u3067ROAS\uff08\u5e83\u544a\u8cbb\u7528\u5bfe\u52b9\u679c\uff09\u3092\u78ba\u8a8d\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<strong><span class=\"marker-thickYellow\">\u4ed6\u306e\u5e83\u544a\u3067\u306f\u901a\u5e38\u306f\u5229\u7528\u3067\u304d\u307e\u305b\u3093\u304c\u3001Yahoo!\u5e83\u544a\u3067\u3082\u5fc5\u8981\u306a\u30c7\u30fc\u30bf\u3092\u30a4\u30f3\u30dd\u30fc\u30c8\u3059\u308c\u3070\u3001\u4f7f\u7528\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059<\/span><\/strong>\u3002<\/p>\n<p>\u30a4\u30f3\u30dd\u30fc\u30c8\u3059\u308b\u30d5\u30a1\u30a4\u30eb\u306f\u300c\u65e5\u4ed8\u300d\u300c\u53c2\u7167\u5143\u300d\u300c\u30e1\u30c7\u30a3\u30a2\u300d\u300c\u30af\u30ea\u30c3\u30af\u6570\u300d\u300c\u8868\u793a\u56de\u6570\u300d\u300c\u8cbb\u7528\u300d\u306e\u9805\u76ee\u304c\u65e5\u5225\u3067\u5165\u3063\u3066\u3044\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u30c7\u30fc\u30bf\u306e\u5f62\u5f0f\u306fcsv\u3067\u3059\u3002\u30c7\u30fc\u30bf\u3092\u7528\u610f\u3067\u304d\u308b\u304b\u3069\u3046\u304b\u78ba\u8a8d\u3057\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-3734\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/03\/145fa065b8d2cde86d2838577f16e2fe-1024x405.jpg\" alt=\"\u30b3\u30b9\u30c8\u5206\u6790\" width=\"1024\" height=\"405\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a>\uff08\u30c7\u30e2\u30c7\u30fc\u30bf\uff09<\/span><\/p>\n<p>\u30b3\u30b9\u30c8\u5206\u6790\u306f\u3001\u300c\u96c6\u5ba2\u300d\uff0d\u300c\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u300d\uff0d\u300c\u30b3\u30b9\u30c8\u5206\u6790\u300d\u3067\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002\u305f\u3060\u3057\u3001\u8a2d\u5b9a\u3057\u3066\u3044\u306a\u3044\u3068\u8868\u793a\u3055\u308c\u306a\u3044\u306e\u3067\u3001\u5229\u7528\u3059\u308b\u969b\u306f\u30c7\u30fc\u30bf\u3092\u30a4\u30f3\u30dd\u30fc\u30c8\u3057\u305f\u4e0a\u3067Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u8a2d\u5b9a\u3092\u884c\u3046\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<h2>\u5e83\u544a\u6e2c\u5b9a\u30c4\u30fc\u30eb\u3092\u4f7f\u3063\u3066\u3088\u308a\u52b9\u7387\u7684\u306bYahoo!\u5e83\u544a\u306e\u52b9\u679c\u3092\u6e2c\u5b9a\u3059\u308b<\/h2>\n<p>\u5e83\u544a\u306e\u52b9\u679c\u6e2c\u5b9a\u306f\u3001Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u4ee5\u5916\u306b\u5e83\u544a\u6e2c\u5b9a\u30c4\u30fc\u30eb\u3092\u5229\u7528\u3059\u308b\u65b9\u6cd5\u3082\u3042\u308a\u307e\u3059\u3002\u5e83\u544a\u6e2c\u5b9a\u30c4\u30fc\u30eb\u306f\u5e83\u544a\u306e\u52b9\u679c\u6e2c\u5b9a\u306b\u7279\u5316\u3057\u3066\u3044\u308b\u305f\u3081\u3001Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306b\u306f\u306a\u3044\u4fbf\u5229\u306a\u6a5f\u80fd\u3092\u642d\u8f09\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3>\u5e83\u544a\u6e2c\u5b9a\u30c4\u30fc\u30eb\u3067\u5b9f\u73fe\u3067\u304d\u308b3\u3064\u306e\u3053\u3068<\/h3>\n<p>\u5e83\u544a\u52b9\u679c\u6e2c\u5b9a\u30c4\u30fc\u30eb\u306f\u3001\u3055\u307e\u3056\u307e\u306a\u4f01\u696d\u304c\u72ec\u81ea\u306b\u958b\u767a\u3057\u3066\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u3053\u3067\u306f\u5e83\u544a\u52b9\u679c\u6e2c\u5b9a\u30c4\u30fc\u30eb\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u3067\u5b9f\u73fe\u3067\u304d\u308b\u3053\u3068\u30923\u3064\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h4>\uff11\uff1a\u30c7\u30fc\u30bf\u306e\u9023\u643a\u304c\u7c21\u5358\u306b\u3067\u304d\u308b<\/h4>\n<p><span class=\"marker-thickYellow\"><strong>\u5e83\u544a\u6e2c\u5b9a\u30c4\u30fc\u30eb\u306f\u3001\u5e83\u544a\u306e\u96c6\u5ba2\u9762\u306b\u7279\u5316\u3057\u3066\u8a2d\u8a08\u3055\u308c\u3066\u3044\u308b\u306e\u3067\u30c7\u30fc\u30bf\u306e\u53ce\u96c6\u3084\u52a0\u5de5\u304c\u7c21\u5358\u3067\u3059<\/strong><\/span>\u3002Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067\u306f\u3001\u6b63\u3057\u304f\u8a08\u6e2c\u3059\u308b\u305f\u3081\u306e\u6e96\u5099\u304c\u5fc5\u8981\u3067\u3057\u305f\u304c\u3001\u5e83\u544a\u6e2c\u5b9a\u30c4\u30fc\u30eb\u3067\u306f\u305d\u306e\u624b\u9593\u304c\u307b\u3068\u3093\u3069\u3042\u308a\u307e\u305b\u3093\u3002\u9023\u643a\u3057\u305f\u3044\u5a92\u4f53\u540d\u3092\u9078\u3076\u7a0b\u5ea6\u306a\u306e\u3067\u3001\u4f5c\u696d\u5de5\u7a0b\u3092\u5927\u5e45\u306b\u6e1b\u3089\u305b\u307e\u3059\u3002<\/p>\n<h4>\uff12\uff1a\u5e83\u544a\u3092\u4e00\u7b87\u6240\u306b\u307e\u3068\u3081\u3066\u7ba1\u7406\u3067\u304d\u308b<\/h4>\n<p>\u8907\u6570\u306e\u5a92\u4f53\u306b\u5e83\u544a\u3092\u51fa\u7a3f\u3057\u3066\u3044\u308b\u3068\u3001\u958b\u304f\u7ba1\u7406\u753b\u9762\u3082\u591a\u304f\u306a\u308a\u307e\u3059\u3002<strong><span class=\"marker-thickYellow\">\u5e83\u544a\u6e2c\u5b9a\u30c4\u30fc\u30eb\u3067\u306f\u3001\u30c4\u30fc\u30eb\u306e\u753b\u9762\u3072\u3068\u3064\u3067\u3059\u3079\u3066\u306e\u5e83\u544a\u3092\u7ba1\u7406\u3067\u304d\u307e\u3059<\/span><\/strong>\u3002\u591a\u304f\u306e\u753b\u9762\u3092\u958b\u304f\u624b\u9593\u304c\u7701\u3051\u308b\u4ed6\u306b\u3082\u3001\u51fa\u7a3f\u3057\u3066\u3044\u308b\u5e83\u544a\u5168\u4f53\u306e\u6210\u679c\u3092\u307e\u3068\u3081\u3066\u8a55\u4fa1\u3059\u308b\u3053\u3068\u3082\u53ef\u80fd\u3067\u3059\u3002<\/p>\n<h4>\uff13\uff1a\u4ed6\u5a92\u4f53\u306e\u5e83\u544a\u3092\u6bd4\u8f03\u30fb\u691c\u8a3c\u3067\u304d\u308b<\/h4>\n<p>\u5e83\u544a\u306e\u7a2e\u985e\u306f\u8c4a\u5bcc\u3067\u3001\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u3001\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u3092\u306f\u3058\u3081\u3001SNS\u3084\u52d5\u753b\u306a\u3069\u591a\u5c90\u306b\u308f\u305f\u308a\u307e\u3059\u3002<span class=\"marker-thickYellow\"><strong>\u591a\u7a2e\u591a\u69d8\u306a\u5a92\u4f53\u306e\u5e83\u544a\u540c\u58eb\u3092\u6bd4\u8f03\u3057\u306a\u304c\u3089\u5206\u6790\u3067\u304d\u308b\u306e\u3082\u3001\u5e83\u544a\u6e2c\u5b9a\u30c4\u30fc\u30eb\u306e\u30e1\u30ea\u30c3\u30c8<\/strong><\/span>\u3067\u3059\u3002\u307e\u305f\u64cd\u4f5c\u3082\u30b7\u30f3\u30d7\u30eb\u3067\u3001\u6163\u308c\u3066\u3044\u306a\u3044\u4eba\u3067\u3082\u7c21\u5358\u306b\u5206\u6790\u3067\u304d\u308b\u3068\u3053\u308d\u3082\u5b09\u3057\u3044\u30dd\u30a4\u30f3\u30c8\u306e\u3072\u3068\u3064\u3067\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<h2>Yahoo!\u5e83\u544a\u306e\u52b9\u679c\u3092\u53ef\u8996\u5316\u3059\u308b\u304a\u3059\u3059\u3081\u306e\u5e83\u544a\u52b9\u679c\u6e2c\u5b9a\u30c4\u30fc\u30eb<\/h2>\n<p>Yahoo!\u5e83\u544a\u306e\u52b9\u679c\u3092\u53ef\u8996\u5316\u3059\u308b\u304a\u3059\u3059\u3081\u306e\u52b9\u679c\u6e2c\u5b9a\u30c4\u30fc\u30eb\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h3>Databeat<\/h3>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-14\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2020\/12\/databeat_logo.png\" alt=\"\u30c7\u30fc\u30bf\u30d3\u30fc\u30c8\u30ed\u30b4\" width=\"600\" height=\"133\" \/><br \/>\nDatabeat\u306f\u3001\u30a2\u30b8\u30c8\u682a\u5f0f\u4f1a\u793e\u304c\u63d0\u4f9b\u3057\u3066\u3044\u308b\u5e83\u544a\u52b9\u679c\u6e2c\u5b9a\u30c4\u30fc\u30eb\u3067\u3059\u3002\u5e83\u544a\u30c7\u30fc\u30bf\u306e\u300c\u62bd\u51fa\u30fb\u66f4\u65b0\u30fb\u96c6\u8a08\u30fb\u53ef\u8996\u5316\u300d\u3092\u81ea\u52d5\u5316\u3002<span class=\"marker-thickYellow\"><strong>PC\u30b9\u30ad\u30eb\u306b\u95a2\u4fc2\u306a\u304f\u3001\u5e83\u544a\u62c5\u5f53\u8005\u304c\u3072\u3068\u308a\u3067\u5206\u6790\u304b\u3089\u30ec\u30dd\u30fc\u30c6\u30a3\u30f3\u30b0\u307e\u3067\u884c\u3048\u308b\u3088\u3046\u624b\u52a9\u3051\u3092\u3057\u3066\u304f\u308c\u308b\u30c4\u30fc\u30eb\u3067\u3059<\/strong><\/span>\u3002<\/p>\n<h3>Yahoo!\u5e83\u544a\u904b\u7528\u306b\u304a\u3051\u308b\u300cDatabeat\u300d\u306e3\u3064\u306e\u6d3b\u7528\u30dd\u30a4\u30f3\u30c8<\/h3>\n<p>Databeat\u306e\u7279\u5fb4\u306f\u4ee5\u4e0b\u306e3\u3064\u3067\u3059\u3002<\/p>\n<h4 id=\"outline_2__7_1_1\">\u3010\u7279\u5fb4\u2460\u3011\u9055\u3063\u305f\u5a92\u4f53\u540c\u58eb\u306e\u30c7\u30fc\u30bf\u3092\u6bd4\u8f03\u3059\u308b<\/h4>\n<p>Databeat\u306f\u3001Yahoo!\u5e83\u544a\u3092\u306f\u3058\u3081\u3001Google\u3001Facebook\u306a\u3069\u5404\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u30c7\u30fc\u30bf\u3092\u81ea\u52d5\u3067\u53ce\u96c6\u3057\u3066\u304f\u308c\u307e\u3059\u3002\u305d\u306e\u969b\u3001<strong><span class=\"marker-thickYellow\">\u540c\u3058\u5185\u5bb9\u3092\u8868\u3059\u5a92\u4f53\u3054\u3068\u306b\u7570\u306a\u308b\u540d\u79f0\u306e\u6307\u6a19\u3092\u7d71\u4e00\u3057\u3066\u6574\u5f62\u3059\u308b\u306e\u3067\u3001\u5a92\u4f53\u304c\u9055\u3046\u5e83\u544a\u540c\u58eb\u306e\u52b9\u679c\u6e2c\u5b9a\u3092\u540c\u3058\u30ec\u30d9\u30eb\u3067\u6bd4\u8f03\u691c\u8a0e\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059<\/span><\/strong>\u3002<\/p>\n<h4 id=\"outline_2__7_1_2\">\u3010\u7279\u5fb4\u2461\u3011\u8ab0\u3067\u3082\u7c21\u5358\u306b\u30c7\u30fc\u30bf\u304c\u7ba1\u7406\u3067\u304d\u308b<\/h4>\n<p>Databeat\u306f\u3001\u5404\u5e83\u544a\u306e\u30c7\u30fc\u30bf\u3092\u81ea\u52d5\u7684\u306b\u53ce\u96c6\u3057\u307e\u3059\u3002\u305d\u306e\u5f8c\u306e\u30ec\u30dd\u30fc\u30c6\u30a3\u30f3\u30b0\u307e\u3067\u3001\u7c21\u5358\u306a\u64cd\u4f5c\u3067\u51fa\u529b\u53ef\u80fd\u3067\u3059\u3002Yahoo!\u5e83\u544a\u3068\u306e\u96e3\u3057\u3044\u9023\u643a\u4f5c\u696d\u3082\u306a\u3044\u306e\u3067\u3001\u4eca\u307e\u3067\u30a8\u30f3\u30b8\u30cb\u30a2\u3084\u8a73\u3057\u3044\u4eba\u306b\u983c\u307e\u306a\u3044\u3068\u52b9\u679c\u6e2c\u5b9a\u3067\u304d\u306a\u304b\u3063\u305f\u62c5\u5f53\u8005\u3067\u3082\u3001<strong><span class=\"marker-thickYellow\">\u5206\u6790\u3084\u52b9\u679c\u6e2c\u5b9a\u306a\u3069\u306e\u691c\u8a3c\u304c\u884c\u3048\u307e\u3059<\/span><\/strong>\u3002<\/p>\n<h4 id=\"outline_2__7_1_3\">\u3010\u7279\u5fb4\u2462\u3011\u30b0\u30e9\u30d5\u30a3\u30ab\u30eb\u306b\u53ef\u8996\u5316\u3057\u3066\u30c7\u30fc\u30bf\u3092\u51fa\u529b\u3067\u304d\u308b<\/h4>\n<p>Databeat\u306f\u3001<span class=\"marker-thickYellow\"><strong>\u5206\u6790\u3057\u305f\u30c7\u30fc\u30bf\u3092Looker Studio\u306a\u3069\u306eBI\u30c4\u30fc\u30eb\u306b\u3082\u7c21\u5358\u306b\u51fa\u529b\u53ef\u80fd\u3067\u3059<\/strong><\/span>\u3002\u30c7\u30fc\u30bf\u306f\u3044\u3064\u3082\u81ea\u52d5\u7684\u306b\u6700\u65b0\u306e\u72b6\u614b\u3067\u4fdd\u5b58\u3055\u308c\u308b\u306e\u3067\u3001Yahoo!\u5e83\u544a\u306e\u52d5\u5411\u3082\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u89b3\u5bdf\u3067\u304d\u307e\u3059\u3002\u305d\u308c\u3092\u30b0\u30e9\u30d5\u30a3\u30ab\u30eb\u306b\u53ef\u8996\u5316\u3057\u3066\u51fa\u529b\u3084\u753b\u9762\u3092\u5171\u6709\u3059\u308c\u3070\u3001\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u3084\u90e8\u7f72\u5185\u3067\u3044\u3064\u3067\u3082\u5206\u6790\u7d50\u679c\u3092\u78ba\u8a8d\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<div class=\"btn btn-center\"><a class=\"btn__link btn__link-primary\" href=\"https:\/\/www.data-be.at\/?utm_source=media&amp;utm_medium=databeatmagazine&amp;utm_campaign=button&amp;utm_content=cta\" target=\"_blank\" rel=\"noopener noreferrer\">Databeat\u30b5\u30fc\u30d3\u30b9\u30b5\u30a4\u30c8<\/a><\/div>\n<h2>\u307e\u3068\u3081<\/h2>\n<p>\u4eca\u56de\u306f\u3001Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067Yahoo!\u5e83\u544a\u3092\u8a08\u6e2c\u3059\u308b\u65b9\u6cd5\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3057\u305f\u3002Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067\u8a08\u6e2c\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u4f7f\u3063\u3066\u4e8b\u524d\u306b\u6e96\u5099\u3092\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u30d1\u30e9\u30e1\u30fc\u30bf\u306e\u8a2d\u5b9a\u81ea\u4f53\u306f\u30c4\u30fc\u30eb\u3092\u4f7f\u3048\u3070\u3001\u7c21\u5358\u306b\u884c\u3048\u307e\u3059\u3002\u305f\u3060\u3057\u5c11\u3057\u3067\u3082\u9593\u9055\u3048\u308b\u3068\u8a08\u6e2c\u304c\u3067\u304d\u306a\u304f\u306a\u3063\u3066\u3057\u307e\u3046\u306e\u3067\u3001\u30eb\u30fc\u30eb\u306f\u3057\u3063\u304b\u308a\u78ba\u8a8d\u3057\u3066\u4f5c\u696d\u3092\u884c\u3044\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u4ed6\u306b\u3082\u591a\u304f\u306e\u5e83\u544a\u3092\u6271\u3063\u3066\u3044\u308b\u4f01\u696d\u306e\u65b9\u306f\u3001\u5c02\u9580\u306e\u5e83\u544a\u6e2c\u5b9a\u30c4\u30fc\u30eb\u306a\u3069\u3092\u6d3b\u7528\u3059\u308c\u3070\u3001\u3055\u3089\u306b\u52b9\u7387\u7684\u306a\u5206\u6790\u304c\u3067\u304d\u308b\u306e\u3067\u4e00\u5ea6\u691c\u8a0e\u3057\u3066\u307f\u3066\u306f\u3044\u304b\u304c\u3067\u3057\u3087\u3046\u304b\u3002<\/p>\n<div class=\"ep-box bgc-VPsky\">\u203b\u53c2\u8003\uff1aGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067\u5e83\u544a\u6d41\u5165\u3092\u8a08\u6e2c\u3059\u308b\u65b9\u6cd5\u306f\u3053\u3061\u3089\u3067\u3082\u89e3\u8aac\u3057\u3066\u3044\u307e\u3059\u3002<br \/>\n\r\n\t\t\t<div class=\"sitecard\">\r\n\t\t\t\t<div class=\"sitecard__subtitle\">\u95a2\u9023\u8a18\u4e8b<\/div>\r\n\t\t\t\t<div class=\"sitecard__contents\">\r\n\t\t\t\t\t<div class=\"heading heading-secondary\"><a href=\"https:\/\/www.data-be.at\/magazine\/ga-inflow-from-ads\/\" target=\"_self\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067\u5e83\u544a\u6d41\u5165\u3092\u8a08\u6e2c\u3059\u308b\u65b9\u6cd5\u3068\u306f\uff1f\u5206\u6790\u306e\u30b3\u30c4\u3084\u6ce8\u610f\u70b9\u3001\u6b63\u3057\u3044\u8a2d\u5b9a\u65b9\u6cd5\u3092\u89e3\u8aac<\/a><\/div>\r\n\t\t\t\t\t<p class=\"phrase phrase-tertiary\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306f\u3001WEB\u30b5\u30a4\u30c8\u306e\u30a2\u30af\u30bb\u30b9\u6570\u306a\u3069\u3092\u8a08\u6e2c\u3059\u308b\u305f\u3081\u306e\u30c4\u30fc\u30eb\u3068\u3057\u3066\u3001\u5e83\u304f\u5229\u7528\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u305d\u3057\u3066\u3053\u306eGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306f\u3001\u30a2\u30af\u30bb\u30b9\u6570\u306e\u8a08\u6e2c\u3060\u3051\u3067\u306f\u306a\u304f\u3001\u5e83\u544a\u6d41\u5165\u3092\u8a08\u6e2c\u3059\u308b\u3053\u3068\u3082\u53ef\u80fd\u3067\u3059\u3002\r\n\r\nGoogle\u30a2\u30ca\u30ea[\u2026]<\/p>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t<div class=\"eyecatch eyecatch-11\"><a class=\"eyecatch__link eyecatch__link-maskzoomrotate\" href=\"https:\/\/www.data-be.at\/magazine\/ga-inflow-from-ads\/\" target=\"_self\"><img decoding=\"async\" width=\"375\" height=\"188\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/05\/AdobeStock_93767332-375x188.jpeg\" class=\"attachment-icatch375 size-icatch375 wp-post-image\" alt=\"Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067\u5e83\u544a\u6d41\u5165\u3092\u8a08\u6e2c\u3059\u308b\u65b9\u6cd5\u3068\u306f\uff1f\u5206\u6790\u306e\u30b3\u30c4\u3084\u6ce8\u610f\u70b9\u3001\u6b63\u3057\u3044\u8a2d\u5b9a\u65b9\u6cd5\u3092\u89e3\u8aac\" \/><\/a><\/div>\r\n\t\t\t<\/div><\/div>\n<p>&nbsp;<\/p>\n<div class=\"ep-box\">\n<p style=\"text-align: center;\"><strong><span style=\"font-size: 18pt;\">\u3010\u7121\u6599\u3011Databeat\u30b5\u30fc\u30d3\u30b9\u7d39\u4ecb\u8cc7\u6599<\/span><br \/>\n<\/strong><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-19403\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2024\/10\/51e6b566eeb421e2ae07a13dff2da975.png\" alt=\"\u3010\u7121\u6599\u3011Databeat\u30b5\u30fc\u30d2\u3099\u30b9\u7d39\u4ecb\u8cc7\u6599\u8acb\u6c42\" width=\"960\" height=\"540\" \/><br \/>\n\u5e83\u544a\u30ec\u30dd\u30fc\u30c8\u81ea\u52d5\u5316\u30c4\u30fc\u30eb\u300cDatabeat\u300d\u306e\u30b5\u30fc\u30d3\u30b9\u7d39\u4ecb\u8cc7\u6599\u3067\u3059\u3002<\/p>\n<p>\u30fbWeb\u5e83\u544a\u306e\u30ec\u30dd\u30fc\u30c8\u4f5c\u6210\u5de5\u6570\u3092\u524a\u6e1b\u3057\u305f\u3044<br \/>\n\u30fbLooker Studio\u3068\u9023\u643a\u3067\u304d\u308b\u30ec\u30dd\u30fc\u30c8\u30c4\u30fc\u30eb\u3092\u63a2\u3057\u3066\u3044\u308b<br \/>\n\u30fb\u4f4e\u4fa1\u683c\u3067\u30ec\u30dd\u30fc\u30c8\u4f5c\u6210\u3092\u81ea\u52d5\u5316\u3057\u305f\u3044<\/p>\n<p>\u4e0a\u8a18\u306e\u3088\u3046\u306a\u8ab2\u984c\u3092\u304a\u6301\u3061\u306e\u65b9\u306f\u3001\u4ee5\u4e0b\u306e\u30d5\u30a9\u30fc\u30e0\u306b\u5fc5\u8981\u306a\u9805\u76ee\u3092\u5165\u529b\u306e\u3046\u3048\u3001\u9001\u4fe1\u3057\u3066\u304f\u3060\u3055\u3044\u3002<br \/>\nDatabeat\u306e\u8a73\u7d30\u306a\u8cc7\u6599\u3092\u3054\u89a7\u3044\u305f\u3060\u3051\u307e\u3059\u3002<br \/>\n<script src=\"\/\/js.hsforms.net\/forms\/embed\/v2.js\" type=\"text\/javascript\" charset=\"utf-8\"><\/script><br \/>\n<script>\n  hbspt.forms.create({\n    portalId: \"7766344\",\n    formId: \"da1859f6-4b4b-4501-95d6-29d38508f625\"\n  });\n<\/script><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Yahoo!\u5e83\u544a\u306b\u306f\u3001\u300c\u691c\u7d22\u5e83\u544a\u300d\u3068\u300c\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u300d\u306e2\u7a2e\u985e\u304c\u3042\u308a\u307e\u3059\u3002\u81ea\u30b5\u30a4\u30c8\u3078\u306e\u6d41\u5165\u65bd\u7b56\u3068\u3057 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3835,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[8],"tags":[],"class_list":["post-3692","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-web-ad-analytics"],"_links":{"self":[{"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/posts\/3692","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/comments?post=3692"}],"version-history":[{"count":31,"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/posts\/3692\/revisions"}],"predecessor-version":[{"id":19776,"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/posts\/3692\/revisions\/19776"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/media\/3835"}],"wp:attachment":[{"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/media?parent=3692"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/categories?post=3692"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/tags?post=3692"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}