{"id":6961,"date":"2024-11-08T12:55:11","date_gmt":"2024-11-08T03:55:11","guid":{"rendered":"https:\/\/www.data-be.at\/magazine\/?p=6961"},"modified":"2024-12-19T15:10:43","modified_gmt":"2024-12-19T06:10:43","slug":"ga4-transition","status":"publish","type":"post","link":"https:\/\/www.data-be.at\/magazine\/ga4-transition\/","title":{"rendered":"Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08GA4\uff09\u79fb\u884c\u30ac\u30a4\u30c9\uff01\u5c0e\u5165\u30e1\u30ea\u30c3\u30c8\u3084\u79fb\u884c\u65b9\u6cd5\u3092\u8a73\u3057\u304f\u89e3\u8aac"},"content":{"rendered":"<p>\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u30c4\u30fc\u30eb\u3068\u3057\u3066\u771f\u3063\u5148\u306b\u601d\u3044\u3064\u304f\u4eba\u6c17\u30c4\u30fc\u30eb\u3067\u3082\u3042\u308b\u300cGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u300d\u3002\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u6b21\u4e16\u4ee3\u7248\u3068\u3057\u3066\u767a\u8868\u3055\u308c\u305fGA4\u306f\u3001\u5229\u7528\u8005\u306e\u9593\u3067\u306f\u30cb\u30e5\u30fc\u30b9\u3068\u306a\u308a\u307e\u3057\u305f\u3002\u3057\u304b\u3057\u3001\u73fe\u884c\u306eGA\u3068\u304b\u306a\u308a\u4ed5\u69d8\u304c\u9055\u3046\u306e\u3067\u3001\u304a\u56f0\u308a\u306e\u62c5\u5f53\u8005\u3082\u591a\u6570\u3044\u308b\u3068\u601d\u308f\u308c\u307e\u3059\u3002<\/p>\n<p>\u5f93\u6765\u3068\u306f\u307e\u3063\u305f\u304f\u5225\u306e\u30c4\u30fc\u30eb\u3068\u8a00\u3048\u305d\u3046\u306a\u307b\u3069\u3001\u5909\u66f4\u70b9\u304c\u591a\u304f\u306a\u3063\u305fGA4\u3002\u307e\u3060\u60c5\u5831\u3082\u5c11\u306a\u304f\u3001\u73fe\u884c\u306eGA\u3092\u304a\u4f7f\u3044\u306e\u65b9\u306fGA4\u306e\u6982\u8981\u306e\u628a\u63e1\u3068\u79fb\u884c\u65b9\u6cd5\u306a\u3069\u3092\u81ea\u5206\u3067\u8abf\u3079\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>GA4\u306e\u79fb\u884c\u3092\u691c\u8a0e\u3057\u3066\u3044\u304f\u4e0a\u3067<\/p>\n<div class=\"ep-inbox es-BmarkHatena es-borderSolidS bgc-white brc-DPblue es-radius\">\n<p><span class=\"marker-thickYellow\"><strong>\u300cGA4\u3068\u4eca\u4f7f\u3063\u3066\u3044\u308bGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u9055\u3044\u304c\u5206\u304b\u3089\u306a\u3044\u300d<\/strong><\/span><\/p>\n<p><span class=\"marker-thickYellow\"><strong>\u300c\u4eca\u3059\u3050\u79fb\u884c\u3092\u884c\u3063\u305f\u65b9\u304c\u3088\u3044\u304b\u3069\u3046\u304b\u3092\u77e5\u308a\u305f\u3044\u300d<\/strong><\/span><\/p>\n<p><span class=\"marker-thickYellow\"><strong>\u300c\u79fb\u884c\u3059\u308b\u5834\u5408\u306f\u3001\u3069\u306e\u3088\u3046\u306a\u4f5c\u696d\u304c\u5fc5\u8981\u3068\u306a\u308b\u306e\u304b\u3092\u77e5\u308a\u305f\u3044\u300d<\/strong><\/span><\/p>\n<\/div>\n<p>\u306a\u3069\u306e\u304a\u60a9\u307f\u306f\u3042\u308a\u307e\u305b\u3093\u304b\uff1f\u672c\u8a18\u4e8b\u3067\u306f\u3001GA4\u3068\u65e7\u30d0\u30fc\u30b8\u30e7\u30f3\u3068\u306e\u9055\u3044\u3084\u3001\u5b9f\u969b\u306e\u79fb\u884c\u65b9\u6cd5\u306a\u3069GA4\u3078\u79fb\u884c\u306b\u95a2\u3059\u308b\u60c5\u5831\u3092\u8a73\u3057\u304f\u89e3\u8aac\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<div class=\"ep-box es-BmarkExcl es-borderSolidS brc-DPred bgc-white es-radius\">\n<p>2022\u5e743\u670816\u65e5\u3001Google\u306fUA\uff08\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff09\u306e\u30b5\u30dd\u30fc\u30c8\u30922023\u5e747\u67081\u65e5\u3092\u3082\u3063\u3066\u7d42\u4e86\u3059\u308b\u3053\u3068\u3092\u30a2\u30ca\u30a6\u30f3\u30b9\u3057\u307e\u3057\u305f\u3002<\/p>\n<p><a href=\"https:\/\/support.google.com\/analytics\/answer\/11583528?hl=ja\" target=\"_blank\" rel=\"noopener noreferrer\">\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u30b5\u30dd\u30fc\u30c8\u306f\u7d42\u4e86\u3057\u307e\u3059\uff5c\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9 \u30d8\u30eb\u30d7<\/a><\/p>\n<p><span class=\"marker-thickRed\"><strong>2023\u5e747\u67081\u65e5\u4ee5\u964d\u3001UA\u306b\u3088\u308b\u30c7\u30fc\u30bf\u8a08\u6e2c\u304c\u3067\u304d\u306a\u304f\u306a\u308b\u305f\u3081\u3001\u4eca\u5f8c\u3082\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u30c4\u30fc\u30eb\u3068\u3057\u3066Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3092\u4f7f\u3044\u7d9a\u3051\u308b\u65b9\u306f\u3001GA4\u3078\u65e9\u3081\u306e\u79fb\u884c\u3092\u304a\u3059\u3059\u3081\u3057\u307e\u3059\u3002<\/strong><\/span><\/p>\n<p>GA4\u3078\u306e\u79fb\u884c\u306b\u306f\u5de5\u6570\u304c\u304b\u304b\u308b\u30b1\u30fc\u30b9\u3082\u3042\u308a\u307e\u3059\u304c\u3001\u9045\u304f\u3068\u30822023\u5e747\u67081\u65e5\u307e\u3067\u306b\u306f\u5b8c\u5168\u79fb\u884c\u3057\u306a\u3051\u308c\u3070\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u3068\u3057\u3066\u30c7\u30fc\u30bf\u3092\u53d6\u5f97\u3067\u304d\u306a\u304f\u306a\u308b\u306e\u3067\u3001\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\u306b\u306f\u4f59\u88d5\u3092\u6301\u3063\u3066\u7740\u624b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<\/div>\n<div><a href=\"https:\/\/lp.data-be.at\/free-looker-studio-template?utm_source=media&amp;utm_medium=databeatmagazine&amp;utm_campaign=text&amp;utm_content=template\" target=\"_blank\" rel=\"noopener\">\u3010\u7121\u6599\u3011GA4\u5bfe\u5fdc\u7248Looker Studio\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u306e\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306f\u3053\u3061\u3089\uff1e\uff1e<\/a><\/div>\n<h2>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08GA4\uff09\u3068\u306f\uff1f<\/h2>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-7106 size-large\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/05\/Clean-Work-Place-Blog-Banner-32-1024x576.png\" alt=\"Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08GA4\uff09\u3068\u306f\uff1f\" width=\"1024\" height=\"576\" \/><\/p>\n<p>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08GA4\uff09\u3068\u306f\u3001Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u6b21\u4e16\u4ee3\u898f\u683c\u306e\u3053\u3068\u3067\u3059\u3002\u7b2c4\u4e16\u4ee3\u306eGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3068\u3057\u3066\u3001\u767a\u8868\u5f53\u521d\u306f\u300c\u30a2\u30d7\u30ea + \u30a6\u30a7\u30d6 \u30d7\u30ed\u30d1\u30c6\u30a3\uff08App+Web \u30d7\u30ed\u30d1\u30c6\u30a3\uff09\u300d\u3068\u547c\u3070\u308c\u3066\u3044\u305f\u3082\u306e\u3067\u3059\u3002<\/p>\n<p>\u4eca\u307e\u3067\u306fWeb\u306b\u306fGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3001\u30a2\u30d7\u30ea\u306b\u306f\u300cFirebase\u5411\u3051 Google \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u300d\u3068\u5225\u3005\u306b\u8a08\u6e2c\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3057\u305f\u3002\u3057\u304b\u3057\u3001\u6642\u4ee3\u304c\u30b9\u30de\u30db\u3068\u30a2\u30d7\u30ea\u304b\u3089\u306e\u6d41\u5165\u304c\u4e3b\u529b\u3068\u306a\u308a\u3001Web\u3068\u30a2\u30d7\u30ea\u3092\u7d71\u5408\u3057\u3066\u5206\u6790\u3059\u308b\u3053\u3068\u304c\u4e0d\u53ef\u6b20\u3068\u306a\u3063\u3066\u304d\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u305d\u3053\u3067\u3001<strong><span class=\"marker-thickYellow\">GA4\u306b\u306f\u3001<\/span><\/strong><strong><span class=\"marker-thickYellow\">Web\u3068\u30a2\u30d7\u30ea\u306e\u30c7\u30fc\u30bf\u3092\u5408\u308f\u305b\u3066\u5206\u6790\u3067\u304d\u308b\u6a5f\u80fd\u304c\u5099\u308f\u3063\u3066\u3044\u307e\u3059<\/span><\/strong>\u3002<\/p>\n<p>GA4\u306f\u30ea\u30ea\u30fc\u30b9\u304b\u3089\u5e38\u306b\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3092\u91cd\u306d\u3066\u3044\u307e\u3059\u306e\u3067\u3001\u6700\u65b0\u306e\u30ea\u30ea\u30fc\u30b9\u60c5\u5831\u306f\u3001<a href=\"https:\/\/support.google.com\/analytics\/answer\/9164320?hl=en\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u30d8\u30eb\u30d7<\/a>\u3067\u3054\u78ba\u8a8d\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001\u66f4\u65b0\u3055\u308c\u308b\u306e\u306f\u82f1\u8a9e\u7248\u306e\u307f\u3067\u65e5\u672c\u8a9e\u7248\u306b\u306f\u5bfe\u5fdc\u3057\u3066\u3044\u306a\u3044\u70b9\u304c\u6b8b\u5ff5\u3067\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-7067\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/05\/unnamed.png\" alt=\"GA_help\" width=\"1000\" height=\"536\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\uff1a<a href=\"https:\/\/support.google.com\/analytics\/answer\/9271407\" target=\"_blank\" rel=\"noopener noreferrer\">GA4\u30d8\u30eb\u30d7<\/a><\/span><\/p>\n<div><a href=\"https:\/\/lp.data-be.at\/free-looker-studio-template?utm_source=media&amp;utm_medium=databeatmagazine&amp;utm_campaign=text&amp;utm_content=template\" target=\"_blank\" rel=\"noopener\">\u3010\u7121\u6599\u3011GA4\u5bfe\u5fdc\u7248Looker Studio\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u306e\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306f\u3053\u3061\u3089\uff1e\uff1e<\/a><\/div>\n<h2>\u00a0\u65e7GA\uff08UA\uff09\u3068GA4\u306e\u9055\u3044\u3068\u306f\uff1f\u4e3b\u8981\u306a\u9055\u3044\u3092\u7d39\u4ecb<\/h2>\n<p>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3092\u5229\u7528\u3057\u3066\u3044\u308b\u4eba\u306b\u3068\u3063\u3066\u3001GA4\u306f\u5f93\u6765\u7248\u3068\u3069\u3053\u304c\u9055\u3046\u306e\u304b\uff1f\u3068\u6c17\u306b\u306a\u308b\u3068\u3053\u308d\u3067\u3057\u3087\u3046\u3002\u307e\u305a\u306f\u3001\u65e7GA\uff08UA\uff09\u3068GA4\u306e\u5927\u304d\u306a\u9055\u3044\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<div class=\"ep-box es-BsubTradi bgc-white es-borderSolidM es-radius brc-DPred\" title=\"UA\u3068GA4\u306e\u4e3b\u8981\u306a\u9055\u3044\">\n<ol>\n<li>\u307b\u3068\u3093\u3069\u8a08\u6e2c\u304c\u30a4\u30d9\u30f3\u30c8\u5358\u4f4d<\/li>\n<li>Google Signal\u3068\u306e\u9023\u643a\u304c\u5f37\u5316<\/li>\n<li>\u30ec\u30dd\u30fc\u30c8\u753b\u9762\u306e\u5927\u5e45\u306a\u5909\u66f4<\/li>\n<li>GA4\u306e\u30c7\u30fc\u30bf\u4fdd\u6301\u671f\u9593\u306f\u6700\u592714\u30f6\u6708<\/li>\n<\/ol>\n<\/div>\n<h3>1.\u307b\u3068\u3093\u3069\u306e\u8a08\u6e2c\u304c\u30a4\u30d9\u30f3\u30c8\u5358\u4f4d\u306b\u306a\u3063\u305f<\/h3>\n<p>\u5f93\u6765\u306eGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff08UA\uff09\u3067\u306f\u3001\u300c\u30da\u30fc\u30b8\u30d3\u30e5\u30fc\u300d\u306e\u8868\u793a\u304c\u8a08\u6e2c\u306e\u57fa\u672c\u5358\u4f4d\u3067\u3057\u305f\u3002Web\u5206\u6790\uff1d\u30da\u30fc\u30b8\u30d3\u30e5\u30fc\u3092\u8a08\u6e2c\u3057\u3066\u3044\u304f\u30a4\u30e1\u30fc\u30b8\u3092\u6301\u305f\u308c\u3066\u3044\u308b\u65b9\u3082\u591a\u305d\u3046\u3067\u3059\u3002\u65e7GA\uff08UA\uff09\u3067\u57fa\u672c\u6307\u6a19\u3068\u3057\u3066\u4f7f\u308f\u308c\u3066\u304d\u305f\u3082\u306e\u306f\u3001\u30da\u30fc\u30b8\u30d3\u30e5\u30fc\u3092\u4e2d\u5fc3\u3068\u3057\u305f\u95a2\u9023\u6307\u6a19\u3067\u69cb\u6210\u3055\u308c\u3066\u3044\u307e\u3057\u305f\u3002<\/p>\n<p><strong><span class=\"marker-thickYellow\">GA4\u3067\u306f\u3001\u30da\u30fc\u30b8\u30d3\u30e5\u30fc\u3092\u306f\u3058\u3081\u5168\u3066\u306e\u30c7\u30fc\u30bf\u304c\u300c\u30a4\u30d9\u30f3\u30c8\u300d\u3068\u3057\u3066\u9001\u4fe1\u3055\u308c\u307e\u3059<\/span><\/strong>\u3002<\/p>\n<p>\u30a4\u30d9\u30f3\u30c8\u8a08\u6e2c\u306b\u306a\u3063\u305f\u7406\u7531\u306f\u3001\u30da\u30fc\u30b8\u30d3\u30e5\u30fc\u3092\u57fa\u6e96\u3068\u3057\u305f\u8a08\u6e2c\u65b9\u6cd5\u304c\u73fe\u5728\u306e\u30e6\u30fc\u30b6\u30fc\u52d5\u5411\u306b\u5408\u308f\u305b\u306b\u304f\u304f\u306a\u3063\u305f\u305f\u3081\u3067\u3059\u3002\u4e00\u756a\u306e\u8981\u56e0\u306f\u5192\u982d\u3067\u3082\u8ff0\u3079\u305f\u300c<strong><span class=\"marker-thickYellow\">\u30b9\u30de\u30db\u5229\u7528\u8005\u5897\u52a0\u306b\u3088\u308b\u30a2\u30d7\u30ea\u5229\u7528\u304c\u6fc0\u5897\u3057\u305f<\/span><\/strong>\u300d\u3053\u3068\u3067\u3059\u3002<\/p>\n<p><strong>\u30a2\u30d7\u30ea\u306b\u306fURL\u3084\u30da\u30fc\u30b8\u306e\u6982\u5ff5\u304c\u3042\u308a\u307e\u305b\u3093\u3002\u305d\u306e\u305f\u3081\u3001\u30da\u30fc\u30b8\u5358\u4f4d\u306e\u8a08\u6e2c\u65b9\u6cd5\u3067\u306f\u5bfe\u5fdc\u304c\u56f0\u96e3\u306b\u306a\u3063\u3066\u3057\u307e\u3044\u307e\u3057\u305f\u3002\u307e\u305f\u3001\u5f93\u6765\u306eWeb\u3068\u30a2\u30d7\u30ea\u3092\u6a2a\u65ad\u3057\u3066\u5206\u6790\u3059\u308b\u5fc5\u8981\u6027\u304b\u3089\u3082\u3001\u30a4\u30d9\u30f3\u30c8\u3067\u8a08\u6e2c\u3059\u308b\u65b9\u6cd5\u304c\u73fe\u5b9f\u7684\u3068\u306a\u3063\u305f\u308f\u3051\u3067\u3059\u3002<\/strong><\/p>\n<p>\u5f93\u6765\u7248\u306f\u30bf\u30b0\u306e\u8a2d\u7f6e\u306e\u307f\u3067\u306f\u3001\u30a4\u30d9\u30f3\u30c8\u306f\u8a08\u6e2c\u3067\u304d\u307e\u305b\u3093\u3067\u3057\u305f\u304c\u3001\u8a2d\u5b9a\u3082GA4\u306e\u30bf\u30b0\u304c\u5165\u3063\u3066\u3044\u308c\u3070\u3001\u81ea\u52d5\u7684\u306b\u30a4\u30d9\u30f3\u30c8\u3068\u3057\u3066\u8a08\u6e2c\u3055\u308c\u307e\u3059\u3002<\/p>\n<div class=\"ep-box bgc-VPsky\">\u203b\u53c2\u8003\uff1aGA4\u306e\u30a4\u30d9\u30f3\u30c8\u8a2d\u5b9a\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u89e3\u8aac\u3057\u305f\u8a18\u4e8b\u306f\u3053\u3061\u3089<br \/>\n\r\n\t\t\t<div class=\"sitecard\">\r\n\t\t\t\t<div class=\"sitecard__subtitle\">\u95a2\u9023\u8a18\u4e8b<\/div>\r\n\t\t\t\t<div class=\"sitecard__contents\">\r\n\t\t\t\t\t<div class=\"heading heading-secondary\"><a href=\"https:\/\/www.data-be.at\/magazine\/ga4-events\/\" target=\"_self\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08GA4\uff09\u30a4\u30d9\u30f3\u30c8\u8a2d\u5b9a\u5b8c\u5168\u30ac\u30a4\u30c9<\/a><\/div>\r\n\t\t\t\t\t<p class=\"phrase phrase-tertiary\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08GA4\uff09\u304c\u6b63\u5f0f\u306b\u6b21\u4e16\u4ee3\u306e\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3068\u767a\u8868\u3055\u308c\u30012023\u5e747\u67081\u65e5\u306b\u306fUA\uff08\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff09\u306e\u30b5\u30dd\u30fc\u30c8\u304c\u7d42\u4e86\u3057\u305f\u3053\u3068\u304b\u3089\u3001\u3059\u3067\u306bGA4\u3092\u5229\u7528\u3057\u3066\u3044\u308b\u65b9\u3082\u591a\u3044\u3067\u3057\u3087\u3046\u3002\r\n\r\n\u3068\u306f\u3044\u3048\u3001UA\u3068GA\u3067[\u2026]<\/p>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t<div class=\"eyecatch eyecatch-11\"><a class=\"eyecatch__link eyecatch__link-maskzoomrotate\" href=\"https:\/\/www.data-be.at\/magazine\/ga4-events\/\" target=\"_self\"><img decoding=\"async\" width=\"375\" height=\"211\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/ga4_events_types-375x211.png\" class=\"attachment-icatch375 size-icatch375 wp-post-image\" alt=\"Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08GA4\uff09\u306e\u30a4\u30d9\u30f3\u30c8\u5b8c\u5168\u30ac\u30a4\u30c9\uff01UA\u3068\u306e\u9055\u3044\u3084\u3001\u7a2e\u985e\u3001\u8a08\u6e2c\u8a2d\u5b9a\u624b\u9806\u3001\u5206\u6790\u30dd\u30a4\u30f3\u30c8\u3092\u8a73\u3057\u304f\u89e3\u8aac\" \/><\/a><\/div>\r\n\t\t\t<\/div><\/div>\n<h3>2.Google Signal\u3068\u306e\u9023\u643a\u304c\u5f37\u5316\u3055\u308c\u305f<\/h3>\n<p>Google Signal\u3068\u306f\u30012018\u5e74\u306b\u30ea\u30ea\u30fc\u30b9\u3055\u308c\u305f\u6a5f\u80fd\u3067\u3059\u3002Google\u306e\u30b5\u30fc\u30d3\u30b9\u5185\u3067\u306e\u30e6\u30fc\u30b6\u30fc\u884c\u52d5\u306b\u57fa\u3065\u3044\u3066\u3001\u5c5e\u6027\u60c5\u5831\u3068\u30e6\u30fc\u30b6\u30fc\u7d50\u3073\u3064\u3051\u3066GA\u306b\u9001\u4fe1\u3057\u3066\u3044\u307e\u3059\u3002\u4eca\u307e\u3067\u306f\u3001\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u3084\u5e74\u9f62\u30fb\u6027\u5225\u30fb\u8208\u5473\u95a2\u9023\u306e\u30ec\u30dd\u30fc\u30c8\u306a\u3069\u306b\u5229\u7528\u3055\u308c\u3066\u3044\u307e\u3057\u305f\u3002<\/p>\n<p><strong><span class=\"marker-thickYellow\">GA4\u304b\u3089\u306f\u3001Google Signal\u304c\u30e6\u30fc\u30b6\u30fc\u3092\u7279\u5b9a\u3059\u308bID\u3068\u3057\u3066\u5168\u3066\u306e\u30ec\u30dd\u30fc\u30c8\u3067\u5229\u7528\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059<\/span><\/strong>\u3002\u3053\u308c\u306b\u3088\u308a\u3001<strong>\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u30c7\u30d0\u30a4\u30b9\u3092\u6a2a\u65ad\u3057\u305f\u5229\u7528\u4eba\u6570\u306a\u3069\u306e\u30ec\u30dd\u30fc\u30c8\u304c\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/strong><\/p>\n<p style=\"text-align: center;\"><img decoding=\"async\" class=\"aligncenter size-large wp-image-7077\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/05\/signal-1024x607.jpg\" alt=\"signal\" width=\"1024\" height=\"607\" \/><br \/>\n<span style=\"font-size: 8pt;\">\u5f15\u7528\uff1a<a href=\"https:\/\/marketingplatform.google.com\/intl\/ja\/about\/analytics\/\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a><\/span><\/p>\n<p>\u65e7GA\uff08UA\uff09\u307e\u3067\u306f\u3001\u30c7\u30d0\u30a4\u30b9\u304c\u9055\u3063\u3066\u3082\u5225\u306e\u30e6\u30fc\u30b6\u30fc\u3068\u30ab\u30a6\u30f3\u30c8\u3055\u308c\u3066\u3044\u307e\u3057\u305f\u304c\u3001GA4\u3067\u306f\u540c\u3058\u30e6\u30fc\u30b6\u30fc\u3067\u3042\u308b\u3068\u8a8d\u8b58\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3>3.\u30ec\u30dd\u30fc\u30c8\u306e\u8a2d\u8a08\u304c\u5927\u5e45\u306b\u5909\u66f4\u3055\u308c\u305f<\/h3>\n<p><strong><span class=\"marker-thickYellow\">\u30ec\u30dd\u30fc\u30c8\u753b\u9762\u306e\u8a2d\u8a08\u65b9\u6cd5\u304c\u304b\u306a\u308a\u5909\u66f4\u3055\u308c\u307e\u3057\u305f<\/span><\/strong>\u3002\u30a4\u30f3\u30bf\u30fc\u30d5\u30a7\u30fc\u30b9\u3082\u304b\u306a\u308a\u306e\u9055\u3044\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>GA\u3067\u30ec\u30dd\u30fc\u30c8\u3092\u3059\u308b\u4e3b\u306a\u76ee\u7684\u306f\u5927\u304d\u304f\u5206\u3051\u3066<strong>\u300c\u5206\u6790\u300d\u3068\u300c\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0\u300d\u306e2\u3064\u306b\u306a\u308a\u307e\u3059\u3002<\/strong>\u65e7GA\uff08UA\uff09\u306f\u30ec\u30dd\u30fc\u30c8\u306e\u5207\u308a\u5206\u3051\u304c\u306f\u3063\u304d\u308a\u3068\u3057\u3066\u3044\u307e\u305b\u3093\u3067\u3057\u305f\u3002\u305d\u306e\u305f\u3081\u3001\u7528\u610f\u3055\u308c\u305f\u30ec\u30dd\u30fc\u30c8\u6570\u306f100\u500b\u4ee5\u4e0a\u3068\u591a\u304f\u3001\u628a\u63e1\u304c\u3057\u306b\u304f\u304fGA\u306f\u96e3\u3057\u3044\u3068\u601d\u308f\u308c\u308b\u539f\u56e0\u306e\u3072\u3068\u3064\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001\u300c\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0\u300d\u304c\u3057\u305f\u3044\u5834\u5408\u3082\u3069\u306e\u30ec\u30dd\u30fc\u30c8\u3092\u898b\u308c\u3070\u3088\u3044\u304b\u5206\u304b\u308a\u306b\u304f\u304f\u3001\u7d50\u5c40\u81ea\u5206\u306e\u76ee\u7684\u5408\u3063\u305f\u30ec\u30dd\u30fc\u30c8\u306b\u3059\u308b\u306b\u306f\u30ab\u30b9\u30bf\u30e0\u30ec\u30dd\u30fc\u30c8\u6a5f\u80fd\u3092\u4f7f\u3063\u3066\u81ea\u4f5c\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3057\u305f\u3002<\/p>\n<p>\u4e00\u65b9\u3001<strong><span class=\"marker-thickYellow\">GA4\u306f\u300c\u5206\u6790\u300d\u3068\u300c\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0\u300d\u306e\u30ec\u30dd\u30fc\u30c8\u5b9a\u7fa9\u304c\u660e\u78ba\u3067\u3059<\/span><\/strong>\u3002\u300c\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0\u300d\u3057\u305f\u3044\u5834\u5408\u306f\u3001\u6570\u7a2e\u985e\u306e\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0\u7528\u30ec\u30dd\u30fc\u30c8\u3092\u3059\u3050\u306b\u51fa\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u300c\u5206\u6790\u300d\u3059\u308b\u5834\u5408\u3082\u3001\u6700\u521d\u306b7\u7a2e\u985e\u306e\u30c1\u30e3\u30fc\u30c8\u3092\u9078\u3076\u3068\u3053\u308d\u304b\u3089\u59cb\u307e\u308a\u3001\u30ab\u30b9\u30bf\u30e0\u30ec\u30dd\u30fc\u30c8\u3088\u308a\u4f7f\u3044\u52dd\u624b\u304c\u5411\u4e0a\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u300c\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0\u300d\u3057\u305f\u3044\u6642\u306f\u3053\u306e\u30ec\u30dd\u30fc\u30c8\u3001\u300c\u5206\u6790\u300d\u3057\u305f\u3044\u3068\u304d\u306f\u3053\u3053\u304b\u3089\u958b\u59cb\u3059\u308b\u306a\u3069\u3001\u30ec\u30dd\u30fc\u30c8\u306e\u30b9\u30c6\u30c3\u30d7\u304c\u65e7GA\uff08UA\uff09\u3088\u308a\u5206\u304b\u308a\u3084\u3059\u304f\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3>4.GA4\u306e\u30c7\u30fc\u30bf\u4fdd\u6301\u671f\u9593\u306f\u6700\u592714\u30f6\u6708<\/h3>\n<p>UA\u3067\u306f50\u30f6\u6708\u3060\u3063\u305f\u30c7\u30fc\u30bf\u4fdd\u6301\u671f\u9593\u3067\u3059\u304c\u3001GA4\u3067\u306f14\u30f6\u6708\u306b\u5909\u66f4\u3068\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n<p>UA\u306e\u3088\u3046\u306b\u9577\u671f\u9593\u306e\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3067\u304d\u306a\u304f\u306a\u308a\u307e\u3057\u305f\u304c\u3001GA4\u306f\u7279\u5b9a\u306e\u671f\u9593\uff0814\u30f6\u6708\uff09\u306e\u30c7\u30fc\u30bf\u3092\u3088\u308a\u6df1\u304f\u5206\u6790\u3067\u304d\u308b\u30a4\u30e1\u30fc\u30b8\u3067\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-17512\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/05\/3c44d0190bca4266cc022d3f61503ca4-1024x752.png\" alt=\"UA\u306e\u30c7\u30fc\u30bf\u4fdd\u6301\u671f\u9650\u306e\u8a2d\u5b9a\" width=\"1024\" height=\"752\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/marketingplatform.google.com\/intl\/ja\/about\/analytics\/\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a><\/span><\/p>\n<p><span class=\"marker-thickYellow\"><strong>\u307e\u305f\u3001\u30c7\u30d5\u30a9\u30eb\u30c8\u306e\u8a2d\u5b9a\u3067\u306f2\u30f6\u6708\u3068\u306a\u3063\u3066\u3044\u308b\u305f\u3081\u3001GA4\u3092\u5c0e\u5165\u3057\u305f\u969b\u306f\u8a2d\u5b9a\u309214\u30f6\u6708\u306b\u5909\u66f4\u3057\u3066\u304a\u304f\u306e\u304c\u304a\u3059\u3059\u3081\u3067\u3059\u30022\u30f6\u6708\u306e\u307e\u307e\u4f7f\u7528\u3057\u3066\u3044\u308b\u3068\u305d\u308c\u4ee5\u524d\u306e\u30c7\u30fc\u30bf\u304cGA4\u306b\u6b8b\u3089\u306a\u3044\u305f\u3081\u3001\u904e\u53bb\u306e\u30c7\u30fc\u30bf\u3068\u306e\u6bd4\u8f03\u304c\u3067\u304d\u306a\u304f\u306a\u308b\u306e\u3067\u6ce8\u610f\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/strong><\/span><\/p>\n<p>&nbsp;<\/p>\n<h2>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08GA4\uff09\u306b\u4eca\u3059\u3050\u306b\u79fb\u884c\u3059\u308b\u3079\u304d\u304b\uff1f<\/h2>\n<p>GA4\u306f2020\u5e7410\u6708\u306b\u6b63\u5f0f\u306b\u30ea\u30ea\u30fc\u30b9\u3055\u308c\u3001\u30cb\u30e5\u30fc\u30b9\u3092\u77e5\u3063\u3066\u3059\u3050\u306b\u79fb\u884c\u3057\u306a\u3051\u308c\u3070\u3044\u3051\u306a\u3044\u306e\u304b\u3068\u8ff7\u3063\u305f\u65b9\u3082\u591a\u3044\u3053\u3068\u3067\u3057\u3087\u3046\u3002\u30ea\u30ea\u30fc\u30b9\u6642\u70b9\u3067\u306f\u3001\u307e\u3060\u307e\u3060\u60c5\u5831\u3082\u5c11\u306a\u304f\u65e7GA\uff08UA\uff09\u306e\u3088\u3046\u306b\u66f8\u7c4d\u3067\u72ec\u5b66\u3067\u304d\u308b\u74b0\u5883\u3082\u6574\u3063\u3066\u3044\u307e\u305b\u3093\u3067\u3057\u305f\u3002<\/p>\n<p>\u3057\u304b\u3057\u3001\u73fe\u5728\u306fGA4\u306b\u95a2\u3059\u308b\u60c5\u5831\u3084\u66f8\u7c4d\u306a\u3069\u3082\u304b\u306a\u308a\u8c4a\u5bcc\u306b\u306a\u3063\u3066\u304d\u3066\u3044\u307e\u3059\u3002\u307e\u305f\u3001\u306a\u306b\u3088\u308a\u3082<span class=\"marker-thickYellow\"><strong>UA\u306e\u30b5\u30dd\u30fc\u30c8\u304c2023\u5e747\u67081\u65e5\u3067\u7d42\u4e86\u3057\u3066\u3057\u307e\u3046\u305f\u3081\u3001\u4eca\u5f8c\u3082Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3092\u4f7f\u3044\u7d9a\u3051\u308b\u306e\u3067\u3042\u308c\u3070\u3001GA4\u3078\u306e\u79fb\u884c\u304c\u5fc5\u9808\u3068\u306a\u308a\u307e\u3059\u3002<\/strong><\/span><\/p>\n<div class=\"ep-box bgc-VPsky\">\n<p>\u203b\u53c2\u8003\uff1aGA4\u306b\u95a2\u3059\u308b\u304a\u3059\u3059\u3081\u66f8\u7c4d\u3092\u307e\u3068\u3081\u305f\u8a18\u4e8b\u3082\u4f75\u305b\u3066\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n\r\n\t\t\t<div class=\"sitecard\">\r\n\t\t\t\t<div class=\"sitecard__subtitle\">\u95a2\u9023\u8a18\u4e8b<\/div>\r\n\t\t\t\t<div class=\"sitecard__contents\">\r\n\t\t\t\t\t<div class=\"heading heading-secondary\"><a href=\"https:\/\/www.data-be.at\/magazine\/ga4-books\/\" target=\"_self\">\u30102025\u5e74\u3011Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff14\u3092\u5b66\u3079\u308b\u30aa\u30b9\u30b9\u30e1\u306e\u672c\u306f\u30b3\u30ec\uff01\u65e7GA\u306e\u304a\u3059\u3059\u3081\u66f8\u7c4d\u3084GA4\u306e\u30aa\u30b9\u30b9\u30e1\u5b66\u7fd2\u65b9\u6cd5\u3082\u5e45\u5e83\u304f\u7d39\u4ecb<\/a><\/div>\r\n\t\t\t\t\t<p class=\"phrase phrase-tertiary\">2020\u5e7410\u6708\u306b\u65e7Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff08UA\uff1a\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff09\u304c\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3055\u308c\u3001Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08GA4\uff09\u304c\u65b0\u767b\u5834\u3057\u307e\u3057\u305f\u3002\r\n\r\n\u65b0\u30c4\u30fc\u30eb\u3092\u65e9\u901f\u4f7f\u3044\u3053\u306a\u3057\u305f\u3044\u3068\u3053\u308d\u304b\u3068\u601d\u308f\u308c\u307e\u3059\u304c\u3001\u65e5\u672c\u8a9e\u3067\u89e3\u8aac\u3057\u3066\u3044\u308b\u30e1[\u2026]<\/p>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t<div class=\"eyecatch eyecatch-11\"><a class=\"eyecatch__link eyecatch__link-maskzoomrotate\" href=\"https:\/\/www.data-be.at\/magazine\/ga4-books\/\" target=\"_self\"><img decoding=\"async\" width=\"375\" height=\"211\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/08\/ga4-books-375x211.png\" class=\"attachment-icatch375 size-icatch375 wp-post-image\" alt=\"\u30102021\u5e74\u3011Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff14\u3092\u5b66\u3079\u308b\u30aa\u30b9\u30b9\u30e1\u306e\u672c\u306f\u30b3\u30ec\uff01\u65e7GA\u306e\u304a\u3059\u3059\u3081\u66f8\u7c4d\u3084GA4\u306e\u30aa\u30b9\u30b9\u30e1\u5b66\u7fd2\u65b9\u6cd5\u3082\u5e45\u5e83\u304f\u7d39\u4ecb\" \/><\/a><\/div>\r\n\t\t\t<\/div>\n<\/div>\n<p>\u305f\u3060\u3057\u3001<strong>\u3044\u304d\u306a\u308aGA4\u3078\u79fb\u884c\u3059\u308b\u306e\u306b\u306f\u4e0d\u5b89\u3084\u30ea\u30b9\u30af\u3092\u611f\u3058\u308b\u3068\u3044\u3046\u65b9\u306f\u3001UA\u3092\u5229\u7528\u3057\u306a\u304c\u3089GA4\u3082\u4f75\u7528\u3059\u308b\u306e\u304c\u3088\u3044\u3067\u3057\u3087\u3046\u3002<\/strong>GA4\u306e\u8a08\u6e2c\u72b6\u6cc1\u3092\u89b3\u5bdf\u3057\u306a\u304c\u3089\u3001\u554f\u984c\u304c\u7121\u3044\u3068\u308f\u304b\u3063\u305f\u6642\u70b9\u3067GA4\u3078\u5b8c\u5168\u79fb\u884c\u3059\u308c\u3070\u3088\u3044\u306e\u3067\u3059\u3002<\/p>\n<p><span class=\"marker-thickYellow\"><strong>\u7d50\u8ad6\u3068\u3057\u3066\u306f\u3001GA4\u306e\u5c0e\u5165\u306f\u3067\u304d\u308b\u3060\u3051\u65e9\u304f\u884c\u3046\u306e\u304c\u304a\u3059\u3059\u3081\u3067\u3059\u3002\u307e\u305f\u3001UA\u3092\u524a\u9664\u3059\u308b\u5fc5\u8981\u306f\u306a\u3044\u306e\u3067\u3001UA\u3068GA4\u3092\u4f75\u7528\u3057\u306a\u304c\u3089\u5f90\u3005\u306bGA4\u306e\u307f\u306e\u904b\u7528\u3078\u79fb\u884c\u3057\u3066\u884c\u304f\u306e\u304c\u3088\u3044\u3067\u3057\u3087\u3046\u3002<\/strong><\/span><\/p>\n<p>\u307e\u305f\u3001UA\u306e\u30b5\u30dd\u30fc\u30c8\u306f2023\u5e747\u67081\u65e5\u3067\u7d42\u4e86\u3068\u306a\u308b\u305f\u3081\u3001GA4\u3078\u306e\u79fb\u884c\u306f\u9045\u304f\u3066\u30822023\u5e746\u6708\u4e2d\u306b\u5b8c\u4e86\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>&nbsp;<\/p>\n<h2>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08GA4\uff09\u79fb\u884c\u306e5\u3064\u306e\u30e1\u30ea\u30c3\u30c8<\/h2>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-7109 size-large\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/05\/Clean-Work-Place-Blog-Banner-34-1024x576.png\" alt=\"Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08GA4\uff09\u79fb\u884c\u306e5\u3064\u306e\u30e1\u30ea\u30c3\u30c8\" width=\"1024\" height=\"576\" \/><\/p>\n<p>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff08GA4\uff09\u306b\u79fb\u884c\u3059\u308b\u30e1\u30ea\u30c3\u30c8\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002\u30e1\u30ea\u30c3\u30c8\uff1dGA\uff08UA\uff09\u7248\u304b\u3089\u5927\u304d\u304f\u5909\u308f\u3063\u305f\u3068\u3053\u308d\u3068\u3082\u8a00\u3048\u307e\u3059\u3002<\/p>\n<h3>1.Web\u3068\u30a2\u30d7\u30ea\u3092\u5408\u308f\u305b\u3066\u5206\u6790\u3067\u304d\u308b<\/h3>\n<p>\u65e7GA\uff08UA\uff09\u307e\u3067\u306f\u3001\u5225\u3005\u306e\u30c4\u30fc\u30eb\u3067\u8a08\u6e2c\u3057\u3066\u3044\u305fWeb\u3068\u30a2\u30d7\u30ea\u3092GA4\u306e\u307f\u3067\u8a08\u6e2c\u3067\u304d\u308b\u306e\u3067\u3001\u4e21\u65b9\u306e\u8a08\u6e2c\u7d50\u679c\u3092\u4e00\u5143\u5316\u3067\u304d\u307e\u3059\u3002Web\u3082\u30a2\u30d7\u30ea\u3082\u4e21\u65b9\u5c55\u958b\u3057\u3066\u3044\u308b\u30e1\u30c7\u30a3\u30a2\u306b\u3068\u3063\u3066\u306f\u3001\u4e00\u756a\u306e\u30e1\u30ea\u30c3\u30c8\u3068\u3044\u3048\u308b\u30dd\u30a4\u30f3\u30c8\u3067\u3057\u3087\u3046\u3002<\/p>\n<p><strong>\u5225\u3005\u306e\u30c4\u30fc\u30eb\u3067\u8a08\u6e2c\u3057\u3066\u3044\u305f\u7e41\u96d1\u3055\u304b\u3089\u89e3\u653e\u3055\u308c\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u30af\u30ed\u30b9\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u5206\u6790\u3092\u3088\u308a\u6b63\u78ba\u306b\u884c\u3048\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/strong><\/p>\n<p>\u3055\u304d\u307b\u3069\u89e3\u8aac\u3057\u305fGoogle Signal\u3068\u306e\u9023\u643a\u5f37\u5316\u306b\u3088\u3063\u3066\u3001<strong><span class=\"marker-thickYellow\">Web\u3068\u30a2\u30d7\u30ea\u306e\u4e21\u65b9\u3092\u4f7f\u3063\u3066\u3044\u308b\u4eba\u3092\u540c\u4e00\u4eba\u7269\u3068\u8a8d\u8b58\u3057\u3066\u96c6\u8a08\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059<\/span><\/strong>\u3002<\/p>\n<h3>2.BigQuery\u304c\u7121\u6599\u3067\u5229\u7528\u3067\u304d\u308b<\/h3>\n<p><strong><span class=\"marker-thickYellow\">BigQuery\u3068\u306f\u3001\u81a8\u5927\u306a\u30c7\u30fc\u30bf\u3092\u9ad8\u901f\u3067\u5206\u6790\u3067\u304d\u308bGoogle\u304c\u63d0\u4f9b\u3057\u3066\u3044\u308b\u30b5\u30fc\u30d3\u30b9\u306e\u3053\u3068\u3067\u3059<\/span><\/strong>\u3002\u4eca\u307e\u3067\u306fGA360\uff08\u6709\u6599\u7248\u306eGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff09\u3067\u306e\u307f\u5229\u7528\u304c\u3067\u304d\u307e\u3057\u305f\u3002GA360\u306f\u30b3\u30b9\u30c8\u306e\u8ca0\u62c5\u304c\u5927\u304d\u304f\u5c0e\u5165\u3092\u898b\u5408\u308f\u305b\u3066\u3044\u305f\u4f01\u696d\u3082\u591a\u3044\u3053\u3068\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001\u30ec\u30dd\u30fc\u30c8\u753b\u9762\u306b\u51fa\u3066\u304f\u308b\u96c6\u8a08\u6e08\u307f\u306e\u30c7\u30fc\u30bf\u306e\u4ed6\u306b\u3001\u3055\u3089\u306b\u7d30\u304b\u3044\u96c6\u8a08\u524d\u306e\u30c7\u30fc\u30bf\u306e\u5185\u5bb9\u3092\u5206\u6790\u3057\u305f\u3044\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u3002BigQuery\u3092\u4f7f\u3048\u3070\u3001\u3053\u306e\u96c6\u8a08\u524d\u306e\u30c7\u30fc\u30bf\u3092\u5229\u7528\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p><strong><span class=\"marker-thickYellow\">GA4\u3067\u306fBigQuery\u304c\u7121\u6599\u3067\u5229\u7528\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f<\/span><\/strong>\u3002GA360\u3067\u306f\u3001BigQuery\u306e\u8a2d\u5b9a\u3092Firebase\u306e\u7ba1\u7406\u753b\u9762\u304b\u3089\u884c\u3046\u5fc5\u8981\u304c\u3042\u308a\u3001\u8a2d\u5b9a\u81ea\u4f53\u3082\u96e3\u3057\u3044\u3082\u306e\u3067\u3057\u305f\u3002<strong>GA4\u3067\u306f\u3001GA4\u306e\u7ba1\u7406\u753b\u9762\u304b\u3089\u8a2d\u5b9a\u3067\u304d\u308b\u306e\u3067\u3001\u96e3\u3057\u3044\u64cd\u4f5c\u3092\u3059\u308b\u3053\u3068\u306a\u304f\u9023\u643a\u53ef\u80fd\u3067\u3059\u3002<\/strong><\/p>\n<div class=\"ep-box bgc-VPsky\">\n<p>\u203b\u53c2\u8003\uff1aGA4\u3068BigQuery\u306e\u9023\u643a\u65b9\u6cd5\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u89e3\u8aac\u3057\u305f\u8a18\u4e8b\u306f\u3053\u3061\u3089<\/p>\n\r\n\t\t\t<div class=\"sitecard\">\r\n\t\t\t\t<div class=\"sitecard__subtitle\">\u95a2\u9023\u8a18\u4e8b<\/div>\r\n\t\t\t\t<div class=\"sitecard__contents\">\r\n\t\t\t\t\t<div class=\"heading heading-secondary\"><a href=\"https:\/\/www.data-be.at\/magazine\/ga4-bigquery\/\" target=\"_self\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08GA4\uff09\u3068BigQuery\u9023\u643a\u307e\u3068\u3081\uff01Export\u306e\u65b9\u6cd5\u304b\u3089\u30c7\u30fc\u30bf\u306e\u78ba\u8a8d\u3001\u53ef\u8996\u5316\u307e\u3067\u3092\u8a73\u3057\u304f\u89e3\u8aac<\/a><\/div>\r\n\t\t\t\t\t<p class=\"phrase phrase-tertiary\">2020\u5e7410\u6708\u306b\u30ea\u30ea\u30fc\u30b9\u3055\u308c\u305fGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u65b0\u3057\u3044\u898f\u683c\u3067\u3042\u308b\u3001GA4\uff08Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\u30d7\u30ed\u30d1\u30c6\u30a3\uff09\u3002GA4\u306f\u3001BigQuery\u3068\u9023\u643a\u3059\u308b\u3053\u3068\u3067\u6d3b\u7528\u306e\u5e45\u3092\u5927\u304d\u304f\u5e83\u3052\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\r\n\r\n\u307e\u305f\u3001UA\uff08\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb[\u2026]<\/p>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t<div class=\"eyecatch eyecatch-11\"><a class=\"eyecatch__link eyecatch__link-maskzoomrotate\" href=\"https:\/\/www.data-be.at\/magazine\/ga4-bigquery\/\" target=\"_self\"><img decoding=\"async\" width=\"375\" height=\"211\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/09\/ga4-bigquery-375x211.png\" class=\"attachment-icatch375 size-icatch375 wp-post-image\" alt=\"Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08GA4\uff09\u3068BigQuery\u9023\u643a\u307e\u3068\u3081\uff01Export\u306e\u65b9\u6cd5\u304b\u3089\u30c7\u30fc\u30bf\u306e\u78ba\u8a8d\u3001\u53ef\u8996\u5316\u307e\u3067\u3092\u8a73\u3057\u304f\u89e3\u8aac\" \/><\/a><\/div>\r\n\t\t\t<\/div>\n<\/div>\n<div class=\"ep-box bgc-VPsky\">\u203b\u53c2\u8003\uff1aGA4\u3068GA360\u306e\u9055\u3044\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u89e3\u8aac\u3057\u305f\u8a18\u4e8b\u306f\u3053\u3061\u3089<br \/>\n\r\n\t\t\t<div class=\"sitecard\">\r\n\t\t\t\t<div class=\"sitecard__subtitle\">\u95a2\u9023\u8a18\u4e8b<\/div>\r\n\t\t\t\t<div class=\"sitecard__contents\">\r\n\t\t\t\t\t<div class=\"heading heading-secondary\"><a href=\"https:\/\/www.data-be.at\/magazine\/ga4-ga360\/\" target=\"_self\">GA4\u3068GA360\u306e\u7279\u5fb4\u3092\u5fb9\u5e95\u6bd4\u8f03\uff01\u305d\u308c\u305e\u308c\u306e\u9055\u3044\u3001\u5171\u901a\u70b9\u3001\u9078\u3073\u65b9\u3092\u89e3\u8aac<\/a><\/div>\r\n\t\t\t\t\t<p class=\"phrase phrase-tertiary\">\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u30c4\u30fc\u30eb\u3068\u3057\u3066\u591a\u304f\u306e\u4f01\u696d\u304c\u5c0e\u5165\u3057\u3066\u3044\u308b\u3001Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3002\u6628\u5e74\u6b21\u4e16\u4ee3\u306e\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3068\u3057\u3066GA4\u304c\u767a\u8868\u3055\u308c\u3066\u304b\u3089\u3001\u3069\u306eGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3092\u5229\u7528\u3057\u3066\u3044\u3063\u305f\u3089\u3088\u3044\u304b\u3001\u518d\u691c\u8a0e\u3057\u3066\u3044\u308b\u4f01\u696d\u3082\u591a\u3044\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002\r\n[\u2026]<\/p>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t<div class=\"eyecatch eyecatch-11\"><a class=\"eyecatch__link eyecatch__link-maskzoomrotate\" href=\"https:\/\/www.data-be.at\/magazine\/ga4-ga360\/\" target=\"_self\"><img decoding=\"async\" width=\"375\" height=\"273\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/05\/AdobeStock_424185273_Editorial_Use_Only-375x273.jpeg\" class=\"attachment-icatch375 size-icatch375 wp-post-image\" alt=\"GA4\u3068GA360\u306e\u7279\u5fb4\u3092\u5fb9\u5e95\u6bd4\u8f03\uff01\u305d\u308c\u305e\u308c\u306e\u9055\u3044\u3001\u5171\u901a\u70b9\u3001\u9078\u3073\u65b9\u3092\u89e3\u8aac\" \/><\/a><\/div>\r\n\t\t\t<\/div><\/div>\n<h3>3.\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u306e\u4fdd\u8b77\u3084Cookie\u306e\u554f\u984c\u306b\u5bfe\u5fdc\u3057\u3066\u3044\u308b<\/h3>\n<p>\u6700\u8fd1\u3001\u30cd\u30c3\u30c8\u306e\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u306e\u4fb5\u5bb3\u304c\u554f\u984c\u306b\u306a\u3063\u3066\u3044\u308b\u306a\u304b\u3001Cookie\u3092\u5229\u7528\u3057\u305f\u30c7\u30fc\u30bf\u8a08\u6e2c\u306e\u5236\u9650\u3084\u5ec3\u6b62\u304c\u9855\u8457\u306b\u306a\u3063\u3066\u304d\u307e\u3057\u305f\u3002\u4e16\u754c\u57fa\u6e96\u3067\u30c7\u30fc\u30bf\u898f\u5247\u3082\u53b3\u683c\u5316\u3055\u308c\u3066\u304d\u3066\u304a\u308a\u3001\u9055\u53cd\u3057\u305f\u5834\u5408\u306f\u3001\u9ad8\u3044\u7f70\u91d1\u3092\u6255\u308f\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u3002<\/p>\n<p><strong><span class=\"marker-thickYellow\">GA4\u306f\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u4fdd\u8b77\u306b\u95a2\u3057\u3066\u4e16\u754c\u57fa\u6e96\u306b\u6e96\u62e0\u3057\u3066\u304a\u308a\u3001\u9055\u53cd\u3057\u306a\u3044\u3088\u3046\u306b\u4f5c\u3089\u308c\u3066\u3044\u307e\u3059<\/span><\/strong>\u3002\u307e\u305f\u3001\u300c\u540c\u610f\u30e2\u30fc\u30c9\u300d\u3068\u3044\u3046\u6a5f\u80fd\u304c\u8ffd\u52a0\u3055\u308c\u3001Cookie\u306e\u5229\u7528\u3092\u30e6\u30fc\u30b6\u30fc\u304c\u62d2\u5426\u3057\u305f\u5834\u5408\u3067\u3082\u500b\u4eba\u3092\u7279\u5b9a\u3057\u306a\u3044\u30c7\u30fc\u30bf\u3060\u3051\u306f\u53d6\u5f97\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n<p><strong>\u540c\u610f\u30e2\u30fc\u30c9\u306b\u3088\u308a\u3001\u4eca\u307e\u3067\u30e6\u30fc\u30b6\u30fc\u306e\u540c\u610f\u304c\u306a\u3044\u5834\u5408\u3001\u5168\u3066\u306e\u30c7\u30fc\u30bf\u304c\u53d6\u5f97\u4e0d\u53ef\u80fd\u306b\u306a\u308b\u554f\u984c\u3092\u56de\u907f\u3067\u304d\u307e\u3059\u3002<\/strong><\/p>\n<h3>4.\u6a5f\u68b0\u5b66\u7fd2\u306b\u3088\u3063\u3066\u672a\u6765\u306e\u884c\u52d5\u304c\u4e88\u6e2c\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308b<\/h3>\n<p>\u4ee5\u524d\u304b\u3089Google\u304c\u53d6\u308a\u7d44\u3093\u3067\u3044\u305f\u3001\u6a5f\u68b0\u5b66\u7fd2\u6a5f\u80fd\u304cGA4\u306b\u5c0e\u5165\u3055\u308c\u307e\u3057\u305f\u3002\u3064\u307e\u308a\u3001<strong><span class=\"marker-thickYellow\">\u904e\u53bb\u306e\u30c7\u30fc\u30bf\u3092GA4\u304c\u5206\u6790\u3057\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u53d6\u308b\u3068\u601d\u308f\u308c\u308b\u672a\u6765\u306e\u884c\u52d5\u3092\u63d0\u6848\u3057\u3066\u304f\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059<\/span><\/strong>\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001EC\u30b5\u30a4\u30c8\u3067\u8cb7\u3044\u7269\u3092\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u304c\u4eca\u5f8c1\u30f6\u6708\u3067\u518d\u3073\u5546\u54c1\u3092\u8cb7\u3046\u78ba\u7387\u3092\u4e88\u6e2c\u3059\u308b\u3001\u306a\u3069\u3067\u3059\u3002<strong>\u6a5f\u68b0\u5b66\u7fd2\u306e\u7cbe\u5ea6\u306a\u3069\u3082\u4eca\u5f8c\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3055\u308c\u308b\u306b\u3064\u308c\u3066\u4e0a\u304c\u3063\u3066\u304f\u308b\u3053\u3068\u3067\u3057\u3087\u3046\u3002<\/strong><\/p>\n<p>\u4e88\u6e2c\u5024\u3092\u5206\u6790\u3059\u308b\u4e0a\u3067\u53c2\u8003\u3068\u3057\u3066\u5229\u7528\u3059\u308c\u3070\u3001\u6539\u5584\u65bd\u7b56\u306b\u6d3b\u304b\u305b\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<\/p>\n<h3>5.\u30ec\u30dd\u30fc\u30c8\u753b\u9762\u304c\u5927\u304d\u304f\u898b\u3084\u3059\u304f\u306a\u3063\u305f<\/h3>\n<p>\u30ec\u30dd\u30fc\u30c8\u753b\u9762\u304c\u5927\u304d\u304f\u5909\u66f4\u306b\u306a\u3063\u305f\u3053\u3068\u3067\u3001\u3088\u308a\u30b0\u30e9\u30d5\u30a3\u30ab\u30eb\u3067\u898b\u3084\u3059\u3044\u30ec\u30dd\u30fc\u30c8\u3068\u306a\u308a\u307e\u3057\u305f\u3002\u4e0a\u304c\u65e7GA\uff08UA\uff09\u3001\u4e0b\u304cGA4\u3067\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-7078\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/05\/UA-1024x481.jpg\" alt=\"UA\" width=\"1024\" height=\"481\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a>\uff08\u30c7\u30e2\u30c7\u30fc\u30bf\uff09<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-7079\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/05\/GA4-1024x504.jpg\" alt=\"GA4\" width=\"1024\" height=\"504\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a>\uff08\u30c7\u30e2\u30c7\u30fc\u30bf\uff09<\/span><\/p>\n<p>\u65b0\u65e7\u6bd4\u3079\u3066\u307f\u308b\u3068\u304b\u306a\u308a\u9055\u3046\u3053\u3068\u304c\u308f\u304b\u308a\u307e\u3059\u3002GA4\u306e\u65b9\u304c\u30b0\u30e9\u30d5\u306e\u6570\u3082\u591a\u304f\u3001\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0\u7528\u306e\u30ec\u30dd\u30fc\u30c8\u3068\u3057\u3066\u898b\u3084\u3059\u304f\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-7080\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/05\/menu.jpg\" alt=\"menu\" width=\"246\" height=\"604\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a>\uff08\u30c7\u30e2\u30c7\u30fc\u30bf\uff09<\/span><\/p>\n<p>\u4e0a\u306e\u56f3\u306f\u3001GA\u306e\u5de6\u5074\u306b\u3042\u308b\u30e1\u30cb\u30e5\u30fc\u30d0\u30fc\u3067\u3059\u3002GA4\u306f\u300c\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0\u300d\u3068\u300c\u5206\u6790\u300d\u306e\u30ec\u30dd\u30fc\u30c8\u304c\u660e\u78ba\u306b\u5206\u304b\u308c\u3066\u3044\u308b\u3068\u7d39\u4ecb\u3057\u307e\u3057\u305f\u304c\u3001<strong><span class=\"marker-thickYellow\">\u4e0a\u304b\u3089\u300c\u30a4\u30d9\u30f3\u30c8\u300d\u307e\u3067\u304c\u300c\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0\u300d\u7528\u30ec\u30dd\u30fc\u30c8\u3067\u3059<\/span><\/strong>\u3002\u300c\u5206\u6790\u300d\u306e\u30e1\u30cb\u30e5\u30fc\u3092\u9078\u3076\u3068\u5206\u6790\u7528\u306e\u30ec\u30dd\u30fc\u30c8\u306b\u5165\u308a\u307e\u3059\u3002<\/p>\n<p>\u65e7GA\uff08UA\uff09\u306e\u30ab\u30b9\u30bf\u30e0\u30ec\u30dd\u30fc\u30c8\u306f\u3001\u30d4\u30dc\u30c3\u30c8\u30c6\u30fc\u30d6\u30eb\u306e\u3088\u3046\u306a\u30af\u30ed\u30b9\u96c6\u8a08\u8868\u306e\u307f\u3067\u3057\u305f\u304c\u3001<strong>GA4\u3067\u306f\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u30ae\u30e3\u30e9\u30ea\u30fc\u304b\u3089\u30b0\u30e9\u30d5\u30a3\u30ab\u30eb\u306a\u30ec\u30dd\u30fc\u30c8\u3092\u4f5c\u6210\u3059\u308b\u3053\u3068\u3082\u53ef\u80fd\u3067\u3059\u3002<\/strong><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-7081\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/05\/template-1024x348.jpg\" alt=\"template\" width=\"1024\" height=\"348\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a>\uff08\u30c7\u30e2\u30c7\u30fc\u30bf\uff09<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2>\u3053\u3093\u306a\u65b9\u306fGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08GA4\uff09\u3078\u65e9\u3081\u306e\u79fb\u884c\u304c\u304a\u3059\u3059\u3081<\/h2>\n<p><span class=\"marker-thickYellow\"><strong>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3092\u4f7f\u3063\u3066\u3001\u9031\u3054\u3068\u3084\u6708\u3054\u3068\u306e\u30c7\u30fc\u30bf\u6bd4\u8f03\u3092\u884c\u3063\u3066\u3044\u308b\u65b9\u306f\u3001\u65e9\u3081\u306bGA4\u3078\u79fb\u884c\u3059\u308b\u306e\u304c\u304a\u3059\u3059\u3081\u3067\u3059\u3002<\/strong><\/span><\/p>\n<p>\u4eca\u5f8c\u6b63\u78ba\u306b\u30c7\u30fc\u30bf\u3092\u6bd4\u8f03\u3059\u308b\u969b\u306fGA4\u306e\u30c7\u30fc\u30bf\u304c\u57fa\u6e96\u3068\u306a\u308a\u307e\u3059\u3002\u3057\u304b\u3057\u3001UA\u3068GA4\u3067\u306f\u8a08\u6e2c\u306e\u4ed5\u69d8\u304c\u7570\u306a\u308b\u305f\u3081\u3001UA\u306e\u30c7\u30fc\u30bf\u3068GA4\u306e\u30c7\u30fc\u30bf\u3092\u6bd4\u8f03\u3057\u3066\u3044\u305f\u306e\u3067\u306f\u3001\u5206\u6790\u306e\u7cbe\u5ea6\u304c\u4f4e\u304f\u306a\u308b\u304a\u305d\u308c\u304c\u3042\u308b\u306e\u3067\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001UA\u304c\u5229\u7528\u3067\u304d\u306a\u304f\u306a\u308b\u3053\u3068\u306f\u78ba\u5b9a\u3057\u3066\u3044\u308b\u306e\u3067\u3001\u65e9\u3081\u306bGA4\u306e\u4f7f\u3044\u65b9\u306b\u6163\u308c\u308b\u3068\u3044\u3046\u610f\u5473\u3067\u3082\u3001\u65e9\u3081\u306e\u79fb\u884c\u304c\u304a\u3059\u3059\u3081\u3067\u3059\u3002<\/p>\n<div class=\"ep-box bgc-VPsky\">\n<p>\u203b\u53c2\u8003\uff1aUA\u3068GA4\u306e\u9055\u3044\u3092\u8a73\u3057\u304f\u89e3\u8aac\u3057\u3066\u3044\u308b\u8a18\u4e8b\u3082\u3054\u3056\u3044\u307e\u3059\u3002\u4f75\u305b\u3066\u3054\u89a7\u4e0b\u3055\u3044\u3002<\/p>\n\r\n\t\t\t<div class=\"sitecard\">\r\n\t\t\t\t<div class=\"sitecard__subtitle\">\u95a2\u9023\u8a18\u4e8b<\/div>\r\n\t\t\t\t<div class=\"sitecard__contents\">\r\n\t\t\t\t\t<div class=\"heading heading-secondary\"><a href=\"https:\/\/www.data-be.at\/magazine\/ga4-ua\/\" target=\"_self\">UA\u3068GA4\u306e\u9055\u3044\u6bd4\u8f03\u307e\u3068\u3081\u3068\u4e21\u65b9\u4f75\u7528\u3059\u308b\u65b9\u6cd5\u3092\u8a73\u3057\u304f\u89e3\u8aac\uff01\u4f75\u7528\u306e\u30e1\u30ea\u30c3\u30c8\u3084\u5206\u6790\u306e\u30dd\u30a4\u30f3\u30c8\u307e\u3067\u5e45\u5e83\u304f\u30ab\u30d0\u30fc<\/a><\/div>\r\n\t\t\t\t\t<p class=\"phrase phrase-tertiary\">\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u30c4\u30fc\u30eb\u3068\u3057\u3066\u5727\u5012\u7684\u306a\u30b7\u30a7\u30a2\u3092\u8a87\u308bGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u30022020\u5e7410\u6708\u306b\u6b21\u4e16\u4ee3\u7248\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306eGA4\u304c\u767a\u8868\u3055\u308c\u307e\u3057\u305f\u3002\u4eca\u56de\u306e\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306f\u4ed5\u69d8\u304c\u5927\u5e45\u306b\u5909\u66f4\u3055\u308c\u3001\u3053\u308c\u307e\u3067\u306e\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff08UA\uff09\u3068\u306e\u9055\u3044\u306b\u6238\u60d1\u3063[\u2026]<\/p>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t<div class=\"eyecatch eyecatch-11\"><a class=\"eyecatch__link eyecatch__link-maskzoomrotate\" href=\"https:\/\/www.data-be.at\/magazine\/ga4-ua\/\" target=\"_self\"><img decoding=\"async\" width=\"375\" height=\"179\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/AdobeStock_381076800-375x179.jpeg\" class=\"attachment-icatch375 size-icatch375 wp-post-image\" alt=\"UA\u3068GA4\u306e\u9055\u3044\u6bd4\u8f03\u307e\u3068\u3081\u3068\u4e21\u65b9\u4f75\u7528\u3059\u308b\u65b9\u6cd5\u3092\u8a73\u3057\u304f\u89e3\u8aac\uff01\u4f75\u7528\u306e\u30e1\u30ea\u30c3\u30c8\u3084\u5206\u6790\u306e\u30dd\u30a4\u30f3\u30c8\u307e\u3067\u5e45\u5e83\u304f\u30ab\u30d0\u30fc\" \/><\/a><\/div>\r\n\t\t\t<\/div>\n<\/div>\n<p>&nbsp;<\/p>\n<h2>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08GA4\uff09\u3078\u306e\u79fb\u884c\u624b\u9806\u30fb\u8a2d\u5b9a\u65b9\u6cd5\u3092\u5fb9\u5e95\u89e3\u8aac<\/h2>\n<p>GA4\u306e\u65b0\u898f\u30d7\u30ed\u30d1\u30c6\u30a3\u306e\u79fb\u884c\u65b9\u6cd5\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<p>GA4\u306e\u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u4f5c\u6210\u306f<strong><span class=\"marker-thickYellow\">\u300c\u65b0\u898f\u306bGA4\u306e\u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u4f5c\u6210\u300d\u300c\u65e2\u5b58\u306e\u30d7\u30ed\u30d1\u30c6\u30a3\u3092GA4\u306b\u30a2\u30c3\u30d7\u30b0\u30ec\u30fc\u30c9\u3059\u308b\u300d<\/span><\/strong>\u306e2\u901a\u308a\u306e\u65b9\u6cd5\u304c\u3042\u308a\u307e\u3059\u3002\u4eca\u56de\u306f\u3001\u65b0\u898f\u3067\u4f5c\u6210\u3059\u308b\u65b9\u6cd5\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h3>\u624b\u98061.\u300c\u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u4f5c\u6210\u300d\u3092\u9078\u629e\u3059\u308b<\/h3>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-7084\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/05\/b8275a35b5758673293b000af729f8f1.jpg\" alt=\"\u7ba1\u7406\u753b\u9762\" width=\"499\" height=\"187\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a><\/span><\/p>\n<p>GA\u306e\u7ba1\u7406\u753b\u9762\u306e\u300c\u30d7\u30ed\u30d1\u30c6\u30a3\u300d\u304b\u3089\u300c\uff0b\u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u4f5c\u6210\u300d\uff08\u8d64\u67a0\uff09\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<h3>\u624b\u98062.\u57fa\u672c\u60c5\u5831\u3068\u8ffd\u52a0\u60c5\u5831\u3092\u5165\u529b\u3059\u308b<\/h3>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-7085\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/05\/df9d9ef76aec3843466518bf646660c1.jpg\" alt=\"\u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u4f5c\u6210\" width=\"832\" height=\"697\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a><\/span><\/p>\n<p>\u300c\u30d7\u30ed\u30d1\u30c6\u30a3\u306e\u8a2d\u5b9a\u300d\u304b\u3089\u300c\u30d7\u30ed\u30d1\u30c6\u30a3\u540d\u300d\u300c\u30ec\u30dd\u30fc\u30c8\u306e\u30bf\u30a4\u30e0\u30be\u30fc\u30f3\u300d\u300c\u901a\u8ca8\u300d\u3092\u8a18\u5165\u30fb\u9078\u629e\u3057\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-7086\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/05\/07f5ba1588bcb405c60ceeb551ac992e.jpg\" alt=\"\u30d3\u30b8\u30cd\u30b9\u306e\u6982\u8981\" width=\"778\" height=\"720\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a><\/span><\/p>\n<p>\u300c\u30d3\u30b8\u30cd\u30b9\u60c5\u5831\u300d\u3067\u300c\u696d\u7a2e\u300d\u300c\u30d3\u30b8\u30cd\u30b9\u306e\u898f\u6a21\u300d\u300c\u5229\u7528\u76ee\u7684\u300d\u3092\u9078\u629e\u3057\u307e\u3059\u3002<\/p>\n<h3>\u624b\u98063.\u30c7\u30fc\u30bf\u30b9\u30c8\u30ea\u30fc\u30e0\u306e\u7a2e\u5225\u3092\u9078\u629e\u3059\u308b<\/h3>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-7087\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/05\/deta-1024x291.jpg\" alt=\"deta\" width=\"1024\" height=\"291\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a><\/span><\/p>\n<p>\u300c\u30c7\u30fc\u30bf\u30b9\u30c8\u30ea\u30fc\u30e0\u306e\u8a2d\u5b9a\u300d\u3092\u884c\u3044\u307e\u3059\u3002\u30c7\u30fc\u30bf\u3092\u53d6\u5f97\u3059\u308b\u5358\u4f4d\u3092\u9078\u3073\u307e\u3059\u3002Web\u306a\u3089\u300c\u30a6\u30a7\u30d6\u300d\u3001\u30a2\u30d7\u30ea\u306e\u5834\u5408\u306a\u3089\u300cAndroid \u30a2\u30d7\u30ea\u300d\u300ciOS\u30a2\u30d7\u30ea\u300d\u3092\u9078\u629e\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<h3>\u624b\u98064.\u30b5\u30a4\u30c8URL\u3068\u30b9\u30c8\u30ea\u30fc\u30e0\u540d\u3092\u5165\u529b\u3059\u308b<\/h3>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-7088\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/05\/8295ccfd9bc7dfb9e4fa229aa1026bc2-1024x409.jpg\" alt=\"\u30c7\u30fc\u30bf\u30b9\u30c8\u30ea\u30fc\u30e0\u306e\u8a2d\u5b9a\" width=\"1024\" height=\"409\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a><\/span><\/p>\n<p>\u300c\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306eURL\u300d\u3068\u300c\u30b9\u30c8\u30ea\u30fc\u30e0\u540d\u300d\u3092\u8a18\u5165\u3057\u307e\u3059\u3002\u6700\u5f8c\u306b\u300c\u30b9\u30c8\u30ea\u30fc\u30e0\u3092\u4f5c\u6210\u300d\u30dc\u30bf\u30f3\u3092\u30af\u30ea\u30c3\u30af\u3059\u308c\u3070\u8a2d\u5b9a\u306f\u7d42\u4e86\u3067\u3059\u3002<\/p>\n<h3>\u624b\u98065.\u751f\u6210\u3055\u308c\u305f\u30bf\u30b0\u3092\u30b3\u30d4\u30fc\u3059\u308b<\/h3>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-7089\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/05\/0c4b8c69279b764ca23da52109d2c631-1024x675.jpg\" alt=\"\u30b9\u30c8\u30ea\u30fc\u30e0\" width=\"1024\" height=\"675\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a><\/span><\/p>\n<p>\u300c\u30a6\u30a7\u30d6\u30b9\u30c8\u30ea\u30fc\u30e0\u306e\u8a73\u7d30\u300d\u306e\u4e0b\u90e8\uff08\u8d64\u67a0\uff09\u306b\u300cgtag.js\u300d\u304c\u751f\u6210\u3055\u308c\u3066\u3044\u308b\u306e\u3067\u3001\u3053\u308c\u3092\u30b3\u30d4\u30fc\u3057\u3066\u8a08\u6e2c\u3057\u305f\u3044\u30b5\u30a4\u30c8\u306e<strong><span class=\"marker-thickYellow\">&lt;head&gt;\u30bb\u30af\u30b7\u30e7\u30f3<\/span><\/strong>\u306b\u8cbc\u308a\u4ed8\u3051\u3066\u5b9f\u88c5\u3057\u307e\u3059\u3002<\/p>\n<p>Google\u30bf\u30b0\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u3092\u4f7f\u3044\u6163\u308c\u3066\u3044\u308b\u5834\u5408\u306f\u3001\u30bf\u30b0\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u3092\u4f7f\u7528\u3057\u3066\u3082\u540c\u69d8\u306b\u8a2d\u7f6e\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n<h3>\u65e2\u5b58\u30d7\u30ed\u30d1\u30c6\u30a3\u3092GA4\u3078\u30a2\u30c3\u30d7\u30b0\u30ec\u30fc\u30c9\u3059\u308b\u65b9\u6cd5<\/h3>\n<p><strong><span class=\"marker-thickYellow\">\u65e2\u5b58\u30d7\u30ed\u30d1\u30c6\u30a3\u3092GA4\u306b\u30a2\u30c3\u30d7\u30b0\u30ec\u30fc\u30c9\u3059\u308b\u5834\u5408\u3082\u3001\u7ba1\u7406\u753b\u9762\u304b\u3089\u884c\u3044\u307e\u3059<\/span><\/strong>\u3002\u3053\u306e\u5834\u5408\u306f\u65e7GA\uff08UA\uff09\u306e\u30d7\u30ed\u30d1\u30c6\u30a3\u306e\u300cGA4\u8a2d\u5b9a\u30a2\u30b7\u30b9\u30bf\u30f3\u30c8\u300d\u304b\u3089\u300c\u65b0\u3057\u3044Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u4f5c\u6210\u3059\u308b\u300d\u306e\u300c\u3088\u3046\u3053\u305d\u300d\u3092\u9078\u629e\u3057\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-7090\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/05\/5ffdd069637c95dfb8fd74d65db97320-1024x479.jpg\" alt=\"\u30a2\u30c3\u30d7\u30b0\u30ec\u30fc\u30c9\u3059\u308b\" width=\"1024\" height=\"479\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a><\/span><\/p>\n<p>\u3053\u308c\u306f\u3001\u65e7GA\uff08UA\uff09\u306e\u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u5229\u7528\u3057\u3066\u65b0\u898f\u306eGA4\u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u4f5c\u6210\u3057\u3066\u3044\u308b\u306e\u3067\u3001\u5143\u306e\u30d7\u30ed\u30d1\u30c6\u30a3\u3082\u6b8b\u308a\u307e\u3059\u3002<\/p>\n<div class=\"ep-box bgc-VPsky\">\u203b\u53c2\u8003\uff1aGA4\u306e\u30d7\u30ed\u30d1\u30c6\u30a3\u8a2d\u5b9a\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u89e3\u8aac\u3057\u305f\u8a18\u4e8b\u306f\u3053\u3061\u3089<br \/>\n\r\n\t\t\t<div class=\"sitecard\">\r\n\t\t\t\t<div class=\"sitecard__subtitle\">\u95a2\u9023\u8a18\u4e8b<\/div>\r\n\t\t\t\t<div class=\"sitecard__contents\">\r\n\t\t\t\t\t<div class=\"heading heading-secondary\"><a href=\"https:\/\/www.data-be.at\/magazine\/ga4-property\/\" target=\"_self\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\u30d7\u30ed\u30d1\u30c6\u30a3\u8a2d\u5b9a\u5b8c\u5168\u30ac\u30a4\u30c9\uff01UA\u3068\u306e\u4f75\u7528\u8a2d\u5b9a\u304b\u3089\u8ffd\u52a0\u8a2d\u5b9a\u306e\u5834\u5408\u307e\u3067\u30b1\u30fc\u30b9\u5225\u306b\u8a73\u3057\u304f\u89e3\u8aac<\/a><\/div>\r\n\t\t\t\t\t<p class=\"phrase phrase-tertiary\">\u7b2c4\u4e16\u4ee3\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3068\u3057\u30662020\u5e7410\u6708\u306b\u767a\u8868\u3055\u308c\u305f\u3001Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\u30d7\u30ed\u30d1\u30c6\u30a3(GA4)\u3002\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff08UA\uff09\u3092\u5229\u7528\u3057\u3066\u3044\u308b\u4eba\u306b\u3082\u5c11\u3057\u305a\u3064\u8a8d\u77e5\u304c\u5e83\u304c\u3063\u3066\u3044\u307e\u3059\u3002\u3068\u306f\u3044\u3048\u3001\u307e\u3060GA4\u306b\u95a2\u3059\u308b\u60c5\u5831\u306f\u5c11\u306a\u304f\u3001\u5229\u7528\u3092[\u2026]<\/p>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t<div class=\"eyecatch eyecatch-11\"><a class=\"eyecatch__link eyecatch__link-maskzoomrotate\" href=\"https:\/\/www.data-be.at\/magazine\/ga4-property\/\" target=\"_self\"><img decoding=\"async\" width=\"375\" height=\"250\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/09\/AdobeStock_283877618_Editorial_Use_Only-375x250.jpeg\" class=\"attachment-icatch375 size-icatch375 wp-post-image\" alt=\"Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\u30d7\u30ed\u30d1\u30c6\u30a3\u8a2d\u5b9a\u5b8c\u5168\u30ac\u30a4\u30c9\uff01UA\u3068\u306e\u4f75\u7528\u8a2d\u5b9a\u304b\u3089\u8ffd\u52a0\u8a2d\u5b9a\u306e\u5834\u5408\u307e\u3067\u30b1\u30fc\u30b9\u5225\u306b\u8a73\u3057\u304f\u89e3\u8aac\" \/><\/a><\/div>\r\n\t\t\t<\/div><\/div>\n<h2>UA\u304b\u3089GA4\u3078\u306e\u79fb\u884c\u306b\u95a2\u3059\u308b5\u3064\u306e\u6ce8\u610f\u70b9<\/h2>\n<p>UA\u304b\u3089GA4\u3078\u306e\u79fb\u884c\u306f\u3001\u4ee5\u4e0b\u306e3\u3064\u306e\u70b9\u3092\u7406\u89e3\u3057\u305f\u3046\u3048\u3067\u5b9f\u65bd\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<h3>1.UA\u306e\u30c7\u30fc\u30bf\u306fGA4\u306b\u79fb\u884c\u3067\u304d\u306a\u3044<\/h3>\n<p><span class=\"marker-thickYellow\"><strong>UA\u306e\u30c7\u30fc\u30bf\u306fGA4\u3078\u79fb\u884c\u3067\u304d\u307e\u305b\u3093\u3002GA4\u3078\u79fb\u884c\u3057\u305f\u5834\u5408\u3001\u65b0\u305f\u306b\u30c7\u30fc\u30bf\u3092\u84c4\u7a4d\u3057\u3066\u3044\u304f\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u308c\u306f\u3001UA\u3068GA4\u3067\u30c7\u30fc\u30bf\u306e\u8a08\u6e2c\u4ed5\u69d8\u304c\u7570\u306a\u308b\u305f\u3081\u3067\u3059\u3002<\/strong><\/span><\/p>\n<p>\u904e\u53bb\u306e\u30c7\u30fc\u30bf\u3068\u6bd4\u8f03\u306a\u3069\u3092\u3059\u308b\u969b\u3001\u3084\u3084\u624b\u9593\u306f\u304b\u304b\u308a\u307e\u3059\u304cUA\u3068GA4\u3092\u305d\u308c\u305e\u308c\u958b\u304f\u3001\u3042\u308b\u3044\u306fUA\u306e\u30c7\u30fc\u30bf\u3092\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3057\u3066\u304a\u3044\u3066\u6bd4\u8f03\u3059\u308b\u3068\u3044\u3063\u305f\u65b9\u6cd5\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u524d\u6708\u3068\u306e\u6bd4\u8f03\u306a\u3069\u3092\u884c\u3046\u5fc5\u8981\u304c\u3042\u308b\u65b9\u306f\u65e9\u3081\u306bGA4\u3092\u5c0e\u5165\u3057\u3066\u304a\u304f\u3068\u3001UA\u3092\u4f7f\u308f\u306a\u304f\u3066\u3082\u5206\u6790\u304c\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308b\u306e\u3067\u304a\u3059\u3059\u3081\u3067\u3059\u3002<\/p>\n<h3 id=\"ua_data\">2.UA\u306e\u30c7\u30fc\u30bf\u306f\u3044\u305a\u308c\u95b2\u89a7\u3067\u304d\u306a\u304f\u306a\u308b<\/h3>\n<p>UA\u306e\u30c7\u30fc\u30bf\u306fGA4\u3078\u79fb\u884c\u5f8c\u3082\u95b2\u89a7\u3067\u304d\u307e\u3059\u304c\u3001\u3044\u305a\u308c\u95b2\u89a7\u3067\u304d\u306a\u304f\u306a\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u3044\u3068\u8003\u3048\u3066\u304a\u3044\u305f\u65b9\u304c\u3088\u3044\u3067\u3057\u3087\u3046\u3002\u306a\u305c\u306a\u3089\u3001\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u30d8\u30eb\u30d7\u30da\u30fc\u30b8\u306b\u4ee5\u4e0b\u306e\u8a18\u8f09\u304c\u3042\u308b\u304b\u3089\u3067\u3059\u3002<\/p>\n<blockquote><p>2023\u5e747\u67081\u65e5\u4ee5\u964d\u306f\u3001\u3053\u306e\u65e5\u3088\u308a\u3082\u524d\u306b\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9 \u30d7\u30ed\u30d1\u30c6\u30a3\u3067\u51e6\u7406\u3055\u308c\u305f\u30c7\u30fc\u30bf\u306b\u3001\u5c11\u306a\u304f\u3068\u30826\u304b\u6708\u9593\u30a2\u30af\u30bb\u30b9\u3067\u304d\u307e\u3059\u3002<br \/>\n<span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/support.google.com\/analytics\/answer\/11583528?hl=ja\" target=\"_blank\" rel=\"noopener noreferrer\">\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9 \u30d8\u30eb\u30d7<\/a><\/span><\/p><\/blockquote>\n<p><span class=\"marker-thickYellow\"><strong>\u300c\u5c11\u306a\u304f\u3068\u30826\u30f6\u6708\u300d\u3068\u3044\u3046\u3053\u3068\u306f\u30016\u30f6\u6708\u9593\u306f\u30c7\u30fc\u30bf\u95b2\u89a7\u3067\u304d\u308b\u3053\u3068\u3092\u4fdd\u8a3c\u3055\u308c\u3066\u3044\u307e\u3059\u304c\u3001\u305d\u308c\u4ee5\u964d\u306f\u3044\u3064\u95b2\u89a7\u3067\u304d\u306a\u304f\u306a\u308b\u304b\u308f\u304b\u308a\u307e\u305b\u3093\u3002UA\u306e\u30c7\u30fc\u30bf\u304c\u5fc5\u8981\u306a\u65b9\u306f\u3001\u3042\u3089\u304b\u3058\u3081\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3057\u3066\u4fdd\u5b58\u3059\u308b\u306a\u3069\u5bfe\u7b56\u3092\u3057\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<\/strong><\/span><\/p>\n<h3>3.GA4\u306e\u8a2d\u5b9a\u3092\u3057\u3066\u3044\u306a\u3044\u3068\u81ea\u52d5\u3067\u30d7\u30ed\u30d1\u30c6\u30a3\u304c\u8a2d\u5b9a\u3055\u308c\u308b<\/h3>\n<p>UA\u306f2023\u5e747\u67081\u65e5\u3092\u3082\u3063\u3066Google\u306e\u30b5\u30dd\u30fc\u30c8\u304c\u7d42\u4e86\u3068\u306a\u308b\u305f\u3081\u3001UA\u3092\u5229\u7528\u3057\u3066\u3044\u308b\u65b9\u306fGA4\u3078\u306e\u79fb\u884c\u4f5c\u696d\u3092\u884c\u308f\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u753b\u9762\u4e0a\u306b\u81ea\u52d5\u3067\u79fb\u884c\u3055\u308c\u308b\u3068\u306e\u30a2\u30ca\u30a6\u30f3\u30b9\u304c\u8868\u793a\u3055\u308c\u3066\u3044\u307e\u3059\u304c\u3001\u3053\u308c\u306b\u306f\u6ce8\u610f\u304c\u5fc5\u8981\u3067\u3059\u30022023\u5e747\u67081\u65e5\u307e\u3067\u306bGA4\u3078\u306e\u79fb\u884c\u3092\u884c\u308f\u306a\u304b\u3063\u305f\u5834\u5408\u3001\u78ba\u304b\u306b\u81ea\u52d5\u3067GA4\u306e\u30d7\u30ed\u30d1\u30c6\u30a3\u304c\u4f5c\u6210\u3055\u308c\u307e\u3059\u304c\u3001\u3042\u304f\u307e\u3067\u3082\u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u4f5c\u6210\u3055\u308c\u305f\u3060\u3051\u3067\u3059\u3002<\/p>\n<p><span class=\"marker-thickYellow\"><strong>\u3053\u308c\u307e\u3067\u901a\u308a\u6b63\u78ba\u306bWeb\u30b5\u30a4\u30c8\u306e\u60c5\u5831\u3092\u53d6\u5f97\u3067\u304d\u308b\u3068\u3044\u3046\u3053\u3068\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u3059\u3067\u306b\u81ea\u52d5\u3067GA4\u306e\u30d7\u30ed\u30d1\u30c6\u30a3\u304c\u4f5c\u6210\u3055\u308c\u3066\u3044\u308b\u5834\u5408\u306f\u3001\u6539\u3081\u3066\u8a2d\u5b9a\u3092\u898b\u76f4\u3059\u3053\u3068\u3092\u304a\u3059\u3059\u3081\u3057\u307e\u3059\u3002<\/strong><\/span><\/p>\n<h3>4.UA\u3068GA4\u3067\u306f\u6570\u5024\u304c\u4e00\u81f4\u3057\u306a\u3044<\/h3>\n<p>UA\u3068GA4\u3067\u306f\u30bb\u30c3\u30b7\u30e7\u30f3\u6570\u306e\u30ab\u30a6\u30f3\u30c8\u65b9\u6cd5\u304c\u5927\u304d\u304f\u5909\u308f\u308a\u307e\u3057\u305f\u3002\u305d\u306e\u305f\u3081\u3001UA\u3068GA4\u306e\u6570\u5024\u3092\u6bd4\u8f03\u3057\u305f\u969b\u3001\u9055\u548c\u611f\u3092\u611f\u3058\u308b\u65b9\u3082\u5c11\u306a\u304f\u306a\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u57fa\u672c\u7684\u306b\u3001GA4\u3088\u308a\u3082UA\u306e\u6570\u5024\u306e\u65b9\u304c\u591a\u304f\u306a\u308b\u50be\u5411\u306b\u3042\u308a\u307e\u3059\u3002\u3057\u304b\u3057\u3001<span class=\"marker-thickYellow\"><strong>GA4\u306f\u30a4\u30d9\u30f3\u30c8\u3067\u30e6\u30fc\u30b6\u30fc\u3054\u3068\u306e\u884c\u52d5\u3092\u3088\u308a\u6b63\u78ba\u306b\u628a\u63e1\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u3063\u305f\u305f\u3081\u3001\u4eca\u5f8c\u306fGA4\u306e\u30c7\u30fc\u30bf\u3092\u4e2d\u5fc3\u306b\u5206\u6790\u3057\u3066\u3044\u304f\u306e\u304c\u304a\u3059\u3059\u3081\u3067\u3059\u3002<\/strong><\/span><\/p>\n<h3>5.GA4\u3092\u6d3b\u7528\u3057\u305f\u904b\u7528\u4f53\u5236\u3092\u6574\u3048\u308b<\/h3>\n<p>UA\u304b\u3089GA4\u3078\u306e\u79fb\u884c\u304c\u5b8c\u4e86\u3057\u305f\u3089\u3001\u6b21\u306b\u8003\u3048\u308b\u3079\u304d\u306fGA4\u3092\u6d3b\u7528\u3057\u305f\u904b\u7528\u4f53\u5236\u3092\u6574\u3048\u308b\u3053\u3068\u3067\u3059\u3002\u3059\u3067\u306b\u304a\u308f\u304b\u308a\u306e\u901a\u308a\u3001UA\u3068GA4\u306f\u6839\u672c\u7684\u306a\u4ed5\u7d44\u307f\u306b\u5927\u304d\u306a\u9055\u3044\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001UI\u3082\u5909\u308f\u3063\u305f\u3053\u3068\u304b\u3089\u3053\u308c\u307e\u3067UA\u306b\u6163\u308c\u3066\u3044\u305f\u65b9\u306f\u3001\u6238\u60d1\u3046\u30b7\u30fc\u30f3\u3082\u591a\u3044\u3053\u3068\u3067\u3057\u3087\u3046\u3002\u3057\u304b\u3057\u3001\u305d\u3046\u306f\u3044\u3063\u3066\u3082UA\u3092\u4f7f\u3046\u3053\u3068\u306f\u3067\u304d\u306a\u3044\u305f\u3081\u3001\u3053\u308c\u304b\u3089\u306fGA4\u306e\u4f7f\u3044\u65b9\u3092\u7406\u89e3\u3057\u3066\u3044\u304b\u306a\u304f\u3066\u306f\u306a\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u305d\u3057\u3066\u3001<span class=\"marker-thickYellow\"><strong>\u4eca\u5f8c\u3082GA4\u306e\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306b\u3088\u3063\u3066\u3055\u3089\u306a\u308b\u5909\u5316\u304c\u767a\u751f\u3059\u308b\u53ef\u80fd\u6027\u3082\u3042\u308a\u307e\u3059\u306e\u3067\u3001GA4\u306b\u95a2\u3059\u308b\u60c5\u5831\u3092\u3057\u3063\u304b\u308a\u3068\u30ad\u30e3\u30c3\u30c1\u3057\u3064\u3064\u3001\u904b\u7528\u4f53\u5236\u3092\u6574\u3048\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/strong><\/span><\/p>\n<h2>GA4\u306e\u79fb\u884c\uff08\u8a2d\u5b9a\uff09\u304c\u3067\u304d\u306a\u3044\u5834\u5408\u306f\u4ee3\u884c\u3092\u4f9d\u983c\u3059\u308b\u65b9\u6cd5\u3082\u3042\u308b<\/h2>\n<p>UA\u304b\u3089GA4\u3078\u306e\u79fb\u884c\u3001GA4\u306e\u65b0\u898f\u8a2d\u5b9a\u306f\u81ea\u8eab\u3067\u884c\u3046\u3053\u3068\u3082\u53ef\u80fd\u3067\u3059\u304c\u3001\u4f5c\u696d\u3092\u696d\u8005\u3078\u4e38\u6295\u3052\u3059\u308b\u3068\u3044\u3046\u65b9\u6cd5\u3082\u3042\u308a\u307e\u3059\u306e\u3067\u3001\u5fc5\u8981\u306b\u5fdc\u3058\u3066\u5229\u7528\u3059\u308b\u306e\u304c\u304a\u3059\u3059\u3081\u3067\u3059\u3002<\/p>\n<h3>GA4\u306e\u8a2d\u5b9a\u3084UA\u304b\u3089\u306e\u79fb\u884c\u3092\u4ee3\u884c\u3059\u308b\u696d\u8005\u3068\u306f\uff1f<\/h3>\n<p><span class=\"marker-thickYellow\"><strong>GA4\u306e\u8a2d\u5b9a\u3084UA\u304b\u3089\u306e\u79fb\u884c\u3092\u4ee3\u884c\u3059\u308b\u696d\u8005\u306e\u591a\u304f\u306f\u3001Web\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u95a2\u9023\u4f01\u696d\u3084\u5e83\u544a\u4ee3\u7406\u5e97\u3067\u3059\u3002<\/strong><\/span><\/p>\n<p>\u3053\u308c\u3089\u306e\u4f01\u696d\u306fWeb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u7cbe\u901a\u3057\u3066\u3044\u308b\u3053\u3068\u304b\u3089\u3001UA\u3084GA4\u306b\u3064\u3044\u3066\u3082\u591a\u304f\u306e\u5c02\u9580\u7684\u306a\u77e5\u8b58\u3092\u4fdd\u6709\u3057\u3066\u3044\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u6b63\u78ba\u306aGA4\u306e\u5c0e\u5165\u3092\u652f\u63f4\u3067\u304d\u308b\u306e\u3067\u3059\u3002<\/p>\n<h3>GA4\u306e\u79fb\u884c\uff08\u8a2d\u5b9a\uff09\u696d\u8005\u306e\u9078\u3073\u65b9<\/h3>\n<p>GA4\u306e\u79fb\u884c\u696d\u8005\u3092\u9078\u3076\u969b\u306f\u3001\u4ee5\u4e0b\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u30c1\u30a7\u30c3\u30af\u3057\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n<div class=\"ep-box\">\n<ul>\n<li>\u8cbb\u7528<\/li>\n<li>\u5bfe\u5fdc\u65e5\u6570<\/li>\n<li>\u30b5\u30fc\u30d3\u30b9\u5bfe\u5fdc\u7bc4\u56f2<\/li>\n<\/ul>\n<\/div>\n<p><span class=\"marker-thickYellow\"><strong>\u7279\u306b\u91cd\u8981\u306a\u306e\u304c\u3001\u5bfe\u5fdc\u65e5\u6570\u3068\u30b5\u30fc\u30d3\u30b9\u5bfe\u5fdc\u7bc4\u56f2\u3067\u3059\u3002<\/strong><\/span><\/p>\n<p>GA4\u306e\u6b63\u3057\u3044\u8a2d\u5b9a\u304c\u3067\u304d\u3066\u3044\u306a\u3044\u3068\u3001Web\u30b5\u30a4\u30c8\u306e\u30c7\u30fc\u30bf\u3092\u53d6\u5f97\u30fb\u95b2\u89a7\u3067\u304d\u307e\u305b\u3093\u3002\u3067\u304d\u308b\u3060\u3051\u65e9\u304fGA4\u3092\u8a2d\u5b9a\u3067\u304d\u308b\u696d\u8005\u3092\u9078\u3076\u3068\u3088\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u307e\u305f\u3001\u30af\u30ed\u30b9\u30c9\u30e1\u30a4\u30f3\u8a2d\u5b9a\u3084\u30a4\u30d9\u30f3\u30c8\u8a2d\u5b9a\u3001Google\u5e83\u544a\u3068\u306e\u30ea\u30f3\u30af\u8a2d\u5b9a\u306a\u3069\u3069\u3053\u307e\u3067\u5bfe\u5fdc\u3057\u3066\u3082\u3089\u3048\u308b\u304b\u3082\u91cd\u8981\u3067\u3059\u3002<\/p>\n<h3>GA4\u306e\u79fb\u884c\uff08\u8a2d\u5b9a\uff09\u696d\u8005\u306e\u8cbb\u7528\u76f8\u5834<\/h3>\n<p>UA\u304b\u3089GA4\u3078\u306e\u79fb\u884c\u3092\u652f\u63f4\u3059\u308b\u4ee3\u884c\u30b5\u30fc\u30d3\u30b9\u304c\u3042\u308a\u307e\u3059\u3002\u81ea\u793e\u3067\u306e\u79fb\u884c\u4f5c\u696d\u304c\u96e3\u3057\u3044\u5834\u5408\u306b\u4fbf\u5229\u306a\u30b5\u30fc\u30d3\u30b9\u3067\u3059\u304c\u3001<span class=\"marker-thickYellow\"><strong>5\u301c10\u4e07\u5186\u7a0b\u5ea6<\/strong><\/span>\u306e\u8cbb\u7528\u304c\u304b\u304b\u308a\u307e\u3059\u3002<\/p>\n<p>\u8907\u96d1\u306a\u8a2d\u5b9a\u3092\u3057\u3066\u3044\u306a\u3051\u308c\u3070\u3001\u79fb\u884c\u4f5c\u696d\u306f\u305d\u308c\u307b\u3069\u96e3\u3057\u3044\u3082\u306e\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u3057\u304b\u3057\u3001\u793e\u5185\u306b\u4f5c\u696d\u3067\u304d\u308b\u4eba\u6750\u304c\u3044\u306a\u3044\u30b1\u30fc\u30b9\u3067\u306f\u3001\u3053\u3046\u3057\u305f\u4ee3\u884c\u30b5\u30fc\u30d3\u30b9\u3092\u5229\u7528\u3059\u308b\u3068\u3044\u3046\u65b9\u6cd5\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<h3>\u30a2\u30b8\u30c8\u682a\u5f0f\u4f1a\u793e\u304c\u63d0\u4f9b\u3059\u308bUA\u2192GA4\u79fb\u884c\u4ee3\u884c\u30b5\u30fc\u30d3\u30b9<\/h3>\n<p>\u300cDatabeat Marketing Magazine\u300d\u3084\u300cDatabeat Explore\u300d\u3092\u904b\u55b6\u3059\u308b\u30a2\u30b8\u30c8\u682a\u5f0f\u4f1a\u793e\u3067\u306f\u3001<span class=\"marker-thickYellow\"><strong>UA\u2192GA4\u79fb\u884c\u4ee3\u884c\u30b5\u30fc\u30d3\u30b9<\/strong><\/span>\u3092\u3054\u63d0\u4f9b\u3057\u3066\u304a\u308a\u307e\u3059\u3002<\/p>\n<div class=\"ep-box es-BsubTradi bgc-white es-borderSolidM es-radius brc-DPred\" title=\"UA\u2192GA4\u79fb\u884c\u4ee3\u884c\u30b5\u30fc\u30d3\u30b9\">\n<ol>\n<li><strong>11\u4e07\u5186\uff08\u7a0e\u8fbc\uff09\u3067UA\u2192GA4\u306e\u79fb\u884c\u3092\u4e38\u6295\u3052\u53ef\u80fd<\/strong><\/li>\n<li><strong>\u6700\u77ed1\u55b6\u696d\u65e5\u3067\u5bfe\u5fdc<\/strong><\/li>\n<li><strong>Looker Studio\u3084BigQuey\u306a\u3069\u306e\u30c7\u30fc\u30bf\u5206\u6790\u57fa\u76e4\u306e\u3054\u76f8\u8ac7\u3082\u53ef\u80fd<\/strong><\/li>\n<\/ol>\n<\/div>\n<p>2023\u5e747\u67081\u65e5\u306b\u306a\u308b\u3068\u3001UA\u306e\u8a2d\u5b9a\u3092\u3082\u3068\u306bGA4\u306e\u30d7\u30ed\u30d1\u30c6\u30a3\u304c\u81ea\u52d5\u3067\u4f5c\u6210\u3055\u308c\u307e\u3059\u3002<\/p>\n<p><span class=\"marker-thickYellow\"><strong>\u3057\u304b\u3057\u3001\u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u4f5c\u6210\u3057\u305f\u3060\u3051\u3067\u306f\u3053\u308c\u307e\u3067\u306eUA\u306e\u3088\u3046\u306bWEB\u30b5\u30a4\u30c8\u3078\u306e\u30a2\u30af\u30bb\u30b9\u30c7\u30fc\u30bf\u3092\u6700\u9069\u306a\u72b6\u614b\u3067\u53d6\u5f97\u3067\u304d\u307e\u305b\u3093\u3002<\/strong><\/span><\/p>\n<p>GA4\u306e\u6b63\u3057\u3044\u8a2d\u5b9a\u65b9\u6cd5\u304c\u308f\u304b\u3089\u306a\u3044\u3001\u8a2d\u5b9a\u3059\u308b\u6642\u9593\u304c\u306a\u3044\u3068\u3044\u3046\u65b9\u306f\u305c\u3072\u5f0a\u793e\u307e\u3067\u3054\u76f8\u8ac7\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>\u306a\u304a\u3001UA\u2192GA4\u306e\u79fb\u884c\u4ee5\u5916\u306b\u3082\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u5bfe\u5fdc\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n<div class=\"ep-box\">\n<ul>\n<li><strong>GA4\u306e\u65b0\u898f\u5c0e\u5165<\/strong><\/li>\n<li><strong>\u81ea\u793e\u3067\u8a2d\u5b9a\u3057\u305fGA4\u306e\u8a3a\u65ad<\/strong><\/li>\n<li><strong>Purchase\u8a2d\u5b9a<\/strong><\/li>\n<li><strong>Looker Studio\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u306e\u4f5c\u6210<\/strong><\/li>\n<li><strong>\u5e83\u544a\u30c7\u30fc\u30bf\u3068GA4\u306eCV\u306e\u7d50\u5408<\/strong><\/li>\n<\/ul>\n<\/div>\n<p>UA\u2192GA4\u79fb\u884c\u4ee3\u884c\u30b5\u30fc\u30d3\u30b9\u306e\u8a73\u7d30\u306f\u3001\u4ee5\u4e0b\u306e\u30da\u30fc\u30b8\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n<div class=\"btn btn-center\"><a class=\"btn__link btn__link-primary\" href=\"https:\/\/lp.data-be.at\/ua-ga4\" target=\"_blank\" rel=\"noopener\">GA4\u79fb\u884c\u4ee3\u884c\u30b5\u30fc\u30d3\u30b9\u306f\u3053\u3061\u3089<\/a><\/div>\n<h2>GA4\u79fb\u884c\u306b\u95a2\u3059\u308b\u3088\u304f\u3042\u308b\u7591\u554fQ&amp;A<\/h2>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-7110 size-large\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/05\/Clean-Work-Place-Blog-Banner-35-1024x576.png\" alt=\"GA4\u79fb\u884c\u306b\u95a2\u3059\u308b\u3088\u304f\u3042\u308b\u7591\u554fQ&amp;A\" width=\"1024\" height=\"576\" \/><\/p>\n<p>\u307e\u3060\u307e\u3060\u5206\u304b\u3089\u306a\u3044\u3068\u3053\u308d\u304c\u591a\u3044GA4\u3002\u3053\u3053\u3067\u306f\u3001\u3088\u304f\u3042\u308bGA4\u306e\u79fb\u884c\u306b\u95a2\u3059\u308bQ\uff06A\u3092\u30d4\u30c3\u30af\u30a2\u30c3\u30d7\u3057\u307e\u3057\u305f\u3002\u4eca\u307e\u3067\u306e\u89e3\u8aac\u306e\u4e2d\u3067\u7b54\u3048\u304c\u51fa\u3066\u3044\u308b\u3082\u306e\u3070\u304b\u308a\u3067\u3059\u304c\u3001\u304a\u3055\u3089\u3044\u3082\u517c\u306d\u3066\u78ba\u8a8d\u3057\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3>Q.GA4\u306b\u79fb\u884c\u3057\u305f\u3089\u3001\u65e7GA\uff08UA\uff09\u306e\u30c7\u30fc\u30bf\u306f\u6d88\u53bb\u3055\u308c\u308b\u306e\u304b\uff1f<\/h3>\n<p>\u73fe\u6642\u70b9\u3067\u306f\u6d88\u53bb\u3055\u308c\u307e\u305b\u3093\u3002\u65e7GA\uff08UA\uff09\u306e\u30c7\u30fc\u30bf\u304c\u6d88\u3048\u3066\u3057\u307e\u3046\u3053\u3068\u306f\u306a\u3044\u306e\u3067\u5b89\u5fc3\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u6839\u672c\u7684\u306b\u5168\u304f\u5225\u306e\u6982\u5ff5\u3067\u96c6\u8a08\u3057\u3066\u3044\u308b\u306e\u3067\u3001\u4e0a\u66f8\u304d\u3055\u308c\u308b\u3053\u3068\u3082\u3042\u308a\u307e\u305b\u3093\u3002<strong><span class=\"marker-thickYellow\">GA4\u306b\u30a2\u30c3\u30d7\u30b0\u30ec\u30fc\u30c9\u3057\u3066\u3082\u3001\u65e2\u5b58\u306e\u30d7\u30ed\u30d1\u30c6\u30a3\u306f\u305d\u306e\u307e\u307e\u6b8b\u308a\u307e\u3059<\/span><\/strong>\u3002<\/p>\n<div class=\"ep-box es-BmarkExcl es-borderSolidS brc-DPred bgc-white es-radius\">\u672c\u8a18\u4e8b\u306e\u300c<a href=\"#ua_data\">2.UA\u306e\u30c7\u30fc\u30bf\u306f\u3044\u305a\u308c\u95b2\u89a7\u3067\u304d\u306a\u304f\u306a\u308b<\/a>\u300d\u3067\u3082\u304a\u4f1d\u3048\u3057\u305f\u3068\u304a\u308a\u3001<span class=\"marker-thickYellow\"><strong>UA\u306e\u30b5\u30dd\u30fc\u30c8\u7d42\u4e86\u304b\u30896\u30f6\u6708\u4ee5\u964d\u306f\u30c7\u30fc\u30bf\u304c\u95b2\u89a7\u3067\u304d\u306a\u304f\u306a\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/strong><\/span>\u305d\u306e\u305f\u3081\u3001GA4\u3078\u79fb\u884c\u5f8c\u3082UA\u306e\u30c7\u30fc\u30bf\u304c\u5fc5\u8981\u3060\u3068\u3044\u3046\u65b9\u306f\u3001\u3042\u3089\u304b\u3058\u3081\u30c7\u30fc\u30bf\u3092\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3057\u3066\u4fdd\u5b58\u3059\u308b\u306e\u304c\u304a\u3059\u3059\u3081\u3067\u3059\u3002<\/div>\n<h3>Q.\u4e00\u5ea6GA4\u306b\u79fb\u884c\u3057\u305f\u3089\u3001\u65e7GA\uff08UA\uff09\u306f\u4f7f\u7528\u3067\u304d\u306a\u304f\u306a\u308b\u306e\u304b\uff1f<\/h3>\n<p>\u4f7f\u7528\u3067\u304d\u306a\u304f\u306a\u308b\u3053\u3068\u306f\u3042\u308a\u307e\u305b\u3093\u3002<strong>\u65e7GA\uff08UA\uff09\u3092\u305d\u306e\u307e\u307e\u4f7f\u3044\u7d9a\u3051\u308b\u3053\u3068\u306f\u53ef\u80fd\u3067\u3059<\/strong>\u3002\u305f\u3060\u3057\u3001<span class=\"marker-thickYellow\"><strong>UA\u306f2023\u5e747\u67081\u65e5\u4ee5\u964d\u5229\u7528\u3067\u304d\u306a\u304f\u306a\u308a\u307e\u3059\u306e\u3067\u3001\u65e9\u3081\u306bGA4\u3078\u79fb\u884c\u3057\u3066\u6163\u308c\u3066\u304a\u3044\u305f\u65b9\u304c\u3088\u3044\u3067\u3057\u3087\u3046\u3002<\/strong><\/span><\/p>\n<h3>Q.GA4\u3068\u65e7GA\uff08UA\uff09\u3092\u540c\u6642\u306b\u5229\u7528\u3059\u308b\u3053\u3068\u306f\u3067\u304d\u308b\u306e\u304b\uff1f<\/h3>\n<p>\u53ef\u80fd\u3067\u3059\u3002\u73fe\u5728UA\u3092\u4f7f\u3063\u3066\u3044\u308b\u65b9\u306f\u3001\u305d\u306e\u307e\u307eUA\u306e\u5229\u7528\u3092\u7d99\u7d9a\u3057\u3064\u3064GA4\u3092\u5c0e\u5165\u3059\u308b\u306e\u304c\u3088\u3044\u3067\u3057\u3087\u3046\u3002<span class=\"marker-thickYellow\"><strong>GA4\u306e\u6271\u3044\u306b\u6163\u308c\u3066\u304d\u305f\u3089\u3001UA\u306e\u30c7\u30fc\u30bf\u306e\u30d0\u30c3\u30af\u30a2\u30c3\u30d7\u3092\u53d6\u308a\u30012023\u5e746\u6708\u672b\u307e\u3067\u306b\u5b8c\u5168\u79fb\u884c\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/strong><\/span><\/p>\n<h3>Q.\u8a2d\u5b9a\u3057\u305f\u30a4\u30d9\u30f3\u30c8\u304cGA4\u306e\u63a2\u7d22\u30ec\u30dd\u30fc\u30c8\u306b\u8868\u793a\u3055\u308c\u306a\u3044<\/h3>\n<p>\u30a4\u30d9\u30f3\u30c8\u3092\u8a2d\u5b9a\u3057\u305f\u306e\u306b\u63a2\u7d22\u30ec\u30dd\u30fc\u30c8\u306b\u8868\u793a\u3055\u308c\u306a\u3044\u7406\u7531\u306b\u306f\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u3082\u306e\u304c\u8003\u3048\u3089\u308c\u307e\u3059\u3002<\/p>\n<div class=\"ep-box\">\n<ul>\n<li>\u30a4\u30d9\u30f3\u30c8\u304c\u6709\u52b9\u306b\u306a\u3063\u3066\u3044\u306a\u3044<\/li>\n<li>\u30a4\u30d9\u30f3\u30c8\u306e\u8a2d\u5b9a\u65b9\u6cd5\u306b\u8aa4\u308a\u304c\u3042\u308b<\/li>\n<li>\u8a2d\u5b9a\u3057\u305f\u30a4\u30d9\u30f3\u30c8\u304c\u30c8\u30ea\u30ac\u30fc\u3055\u308c\u3066\u3044\u306a\u3044<\/li>\n<\/ul>\n<\/div>\n<p>\u4e00\u5b9a\u671f\u9593\u7d4c\u904e\u3057\u3066\u3082\u63a2\u7d22\u30ec\u30dd\u30fc\u30c8\u3067\u30a4\u30d9\u30f3\u30c8\u3092\u78ba\u8a8d\u3067\u304d\u306a\u3044\u5834\u5408\u306f\u3001\u4e0a\u8a18\u306e\u3088\u3046\u306a\u539f\u56e0\u3092\u30c1\u30a7\u30c3\u30af\u3057\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3>Q.\u52d5\u753b\u306e\u518d\u751f\u3084\u30d5\u30a1\u30a4\u30eb\u306e\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3092GA4\u3067\u8a08\u6e2c\u3067\u304d\u308b\uff1f<\/h3>\n<p>\u52d5\u753b\u306e\u518d\u751f\u3084\u30d5\u30a1\u30a4\u30eb\u306e\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306f\u3001GA4\u3067\u8a08\u6e2c\u53ef\u80fd\u3067\u3059\u3002\u305f\u3060\u3057\u3001\u8a08\u6e2c\u3059\u308b\u306b\u306fGA4\u306e\u300c\u62e1\u5f35\u30a4\u30d9\u30f3\u30c8\u8a08\u6e2c\u6a5f\u80fd\u300d\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n<p>\u62e1\u5f35\u30a4\u30d9\u30f3\u30c8\u8a08\u6e2c\u6a5f\u80fd\u306b\u3064\u3044\u3066\u306f\u3001\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u30d8\u30eb\u30d7\u30da\u30fc\u30b8\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n<p><a href=\"https:\/\/support.google.com\/analytics\/answer\/9216061?hl=ja\" target=\"_blank\" rel=\"noopener\">\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9 \u30d8\u30eb\u30d7\uff5c[GA4] \u62e1\u5f35\u30a4\u30d9\u30f3\u30c8\u8a08\u6e2c\u6a5f\u80fd<\/a><\/p>\n<h3>Q.GA4\u306e\u30c7\u30fc\u30bf\u3092\u7c21\u5358\u306b\u53ef\u8996\u5316\uff08\u30ec\u30dd\u30fc\u30c8\u5316\uff09\u3059\u308b\u65b9\u6cd5\u306f\u3042\u308b\uff1f<\/h3>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-18222\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2023\/05\/image3-1024x576.png\" alt=\"GA4\u306eLooker Studio\u30ec\u30dd\u30fc\u30c8\" width=\"1024\" height=\"576\" \/><\/p>\n<p>Looker Studio\u3092\u4f7f\u3063\u3066GA4\u306e\u30ec\u30dd\u30fc\u30c8\u3092\u4f5c\u6210\u3059\u308c\u3070\u3001\u4e3b\u8981\u306a\u6307\u6a19\u3092\u3072\u3068\u3064\u306e\u753b\u9762\u5185\u3067\u78ba\u8a8d\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u65e5\u6b21\u3084\u6708\u6b21\u306a\u3069\u6642\u7cfb\u5217\u3067\u6307\u6a19\u3092\u5206\u6790\u3059\u308b\u3001PDCA\u3092\u56de\u3059\u3068\u3044\u3063\u305f\u969b\u306b\u3082\u975e\u5e38\u306b\u4fbf\u5229\u3067\u3059\u3002<\/p>\n<p><span class=\"marker-thickYellow\"><strong>GA4\u306eLooker Studio\u30ec\u30dd\u30fc\u30c8\u4f5c\u6210\u624b\u9806\u3084\u3059\u3050\u306b\u5229\u7528\u3067\u304d\u308b\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u306f\u300cDatabeat \u30aa\u30f3\u30e9\u30a4\u30f3\u30b9\u30af\u30fc\u30eb\u300d\u3067\u7121\u6599\u516c\u958b\u3057\u3066\u304a\u308a\u307e\u3059\u306e\u3067\u3001\u305c\u3072\u304a\u6c17\u8efd\u306b\u53d7\u8b1b\u3057\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<\/strong><\/span><\/p>\n<div class=\"btn btn-center\"><a class=\"btn__link btn__link-primary\" href=\"https:\/\/school.data-be.at\/\" target=\"_blank\" rel=\"noopener\">Databeat \u30aa\u30f3\u30e9\u30a4\u30f3\u30b9\u30af\u30fc\u30eb\u306f\u3053\u3061\u3089<\/a><\/div>\n<h2>GA4\u3068\u4f75\u305b\u3066\u5229\u7528\u3057\u305f\u3044\u5e83\u544a\u30ec\u30dd\u30fc\u30c8\u81ea\u52d5\u5316\u30c4\u30fc\u30eb\u300cDatabeat\u300d<\/h2>\n<p>GA4\u3068\u306e\u76f8\u6027\u3082\u3088\u3044\u3001\u304a\u3059\u3059\u3081\u306e\u5e83\u544a\u30ec\u30dd\u30fc\u30c8\u81ea\u52d5\u5316\u30c4\u30fc\u30eb\u3082\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002\u4ee5\u524d\u3088\u308a\u76f4\u611f\u7684\u306b\u64cd\u4f5c\u304c\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u3063\u305fGA4\u306e\u30ec\u30dd\u30fc\u30c8\u3067\u3059\u304c\u3001\u5e83\u544a\u30ec\u30dd\u30fc\u30c8\u81ea\u52d5\u5316\u30c4\u30fc\u30eb\u3067\u3055\u3089\u306b\u4f5c\u696d\u6642\u9593\u3092\u77ed\u7e2e\u3067\u304d\u307e\u3059\u3002<\/p>\n<h3>\u300cDatabeat\u300d\u3068\u306f\uff1f<\/h3>\n<p><a href=\"https:\/\/www.data-be.at\/?utm_source=media&amp;utm_medium=databeatmagazine&amp;utm_campaign=screenshot&amp;utm_content=top\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"aligncenter size-large wp-image-19651\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2024\/11\/4b1f6b066f72daec0a0a60240f584b16-768x434.png\" alt=\"Databeat\" width=\"1024\" height=\"661\" \/><\/a><\/p>\n<p>Databeat\u306f\u3001\u30a2\u30b8\u30c8\u682a\u5f0f\u4f1a\u793e\u304c\u63d0\u4f9b\u3059\u308b\u5e83\u544a\u30ec\u30dd\u30fc\u30c8\u306e\u81ea\u52d5\u5316\u30c4\u30fc\u30eb\u3067\u3059\u3002GA4\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30c7\u30fc\u30bf\u3068Web\u5e83\u544a\u30c7\u30fc\u30bf\u3092\u639b\u3051\u5408\u308f\u305b\u305f\u30ec\u30dd\u30fc\u30c8\u3092\u751f\u6210\u3059\u308c\u3070\u3001\u7d71\u4e00\u3057\u305f\u57fa\u6e96\u3067\u5a92\u4f53\u9593\u306e\u52b9\u679c\u6bd4\u8f03\u3092\u884c\u3046\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<h3>\u300cDatabeat\u300d\u3092\u5229\u7528\u3059\u308b3\u3064\u306e\u30e1\u30ea\u30c3\u30c8<\/h3>\n<p>Databeat\u3092\u5229\u7528\u3059\u308b\u306b\u3042\u305f\u3063\u3066\u306e\u30e1\u30ea\u30c3\u30c8\u30923\u3064\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h4 id=\"outline_3__11_2_1\" class=\"icon-magic-wand\">\u3000\u30c7\u30fc\u30bf\u3092\u81ea\u52d5\u3067\u53ce\u96c6\u30fb\u66f4\u65b0\u3067\u304d\u308b<\/h4>\n<p>Databeat\u306f<strong><span class=\"marker-thickYellow\">\u3001API\u306b\u3088\u3063\u3066\u3055\u307e\u3056\u307e\u306a\u30c7\u30fc\u30bf\u3092\u81ea\u52d5\u7684\u306b\u53ce\u96c6\u3057\u307e\u3059<\/span><\/strong>\u3002\u30c7\u30fc\u30bf\u306f\u5e38\u306b\u6700\u65b0\u306e\u72b6\u614b\u3067\u7dad\u6301\u3055\u308c\u308b\u306e\u3067\u3001\u3044\u3064\u3067\u3082\u6700\u65b0\u306e\u30c7\u30fc\u30bf\u3092\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p>\n<h4 id=\"outline_3__11_2_2\" class=\"icon-magic-wand\">\u3000\u591a\u304f\u306e\u5916\u90e8\u30c4\u30fc\u30eb\u3068\u9023\u643a\u3067\u304d\u308b<\/h4>\n<p>Databeat\u306f\u3001<strong><span class=\"marker-thickYellow\">Google\u95a2\u9023\u88fd\u54c1\u3092\u306f\u3058\u3081BI\u30c4\u30fc\u30eb\u306a\u3069\u591a\u304f\u306e\u5916\u90e8\u30c7\u30fc\u30bf\u3068\u306e\u9023\u643a\u304c\u53ef\u80fd\u3067\u3059<\/span><\/strong>\u3002DSP\u3084A\/B\u30c6\u30b9\u30c8\u306a\u3069\u306e\u30c4\u30fc\u30eb\u3068\u9023\u643a\u3055\u305b\u308c\u3070\u3001\u30c7\u30fc\u30bf\u30c9\u30ea\u30d6\u30f3\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3082\u5b9f\u73fe\u3067\u304d\u307e\u3059\u3002\u7d44\u307f\u5408\u308f\u305b\u305f\u30c7\u30fc\u30bf\u3092\u53ef\u8996\u5316\u3059\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u30c7\u30fc\u30bf\u3092\u7406\u89e3\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<h4 id=\"outline_3__11_2_3\" class=\"icon-magic-wand\">\u3000\u7c21\u5358\u306b\u7f8e\u3057\u3044\u30ec\u30dd\u30fc\u30c8\u304c\u4f5c\u6210\u3067\u304d\u308b<\/h4>\n<p>Databeat\u306f\u3001<strong><span class=\"marker-thickYellow\">GA4\u4ee5\u4e0a\u306b\u7f8e\u3057\u3044\u30ec\u30dd\u30fc\u30c8\u3092\u7c21\u5358\u306a\u64cd\u4f5c\u3067\u4f5c\u6210\u3067\u304d\u307e\u3059<\/span><\/strong>\u3002Looker Studio\uff08Google\u30c7\u30fc\u30bf\u30dd\u30fc\u30bf\u30eb\uff09\u306e\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u3082\u5229\u7528\u3067\u304d\u3001\u30aa\u30ea\u30b8\u30ca\u30eb\u306e\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u3082\u7528\u610f\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u3055\u3089\u306b\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3082\u53ef\u80fd\u306a\u306e\u3067\u3001\u5206\u304b\u308a\u3084\u3059\u304f\u30b0\u30e9\u30d5\u30a3\u30ab\u30eb\u306a\u30ec\u30dd\u30fc\u30c8\u3092\u5c02\u9580\u306e\u77e5\u8b58\u304c\u306a\u3044\u65b9\u3067\u3082\u6e96\u5099\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<div class=\"btn btn-center\"><a class=\"btn__link btn__link-primary\" href=\"https:\/\/www.data-be.at\/?utm_source=media&amp;utm_medium=databeatmagazine&amp;utm_campaign=button&amp;utm_content=cta\" target=\"_blank\" rel=\"noopener noreferrer\">Databeat\u30b5\u30fc\u30d3\u30b9\u30b5\u30a4\u30c8<\/a><\/div>\n<div class=\"ep-box bgc-VPsky\">\u203b\u53c2\u8003\uff1aGA4\u5bfe\u5fdc\u7248Looker Studio\u7121\u6599\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u306f\u3053\u3061\u3089\u304b\u3089<br \/>\n\r\n\t\t\t<div class=\"sitecard\">\r\n\t\t\t\t<div class=\"sitecard__subtitle\">\u95a2\u9023\u8a18\u4e8b<\/div>\r\n\t\t\t\t<div class=\"sitecard__contents\">\r\n\t\t\t\t\t<div class=\"heading heading-secondary\"><a href=\"https:\/\/www.data-be.at\/magazine\/lookerstudio-ga4-template\/\" target=\"_self\">GA4\u5bfe\u5fdc\u7248Looker Studio\u7121\u6599\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u5c0e\u5165\u30ac\u30a4\u30c9<\/a><\/div>\r\n\t\t\t\t\t<p class=\"phrase phrase-tertiary\">\u5e83\u544a\u30ec\u30dd\u30fc\u30c8\u81ea\u52d5\u5316\u30c4\u30fc\u30eb\u300cDatabeat\u300d\u3067\u306f\u3001GA4\uff08Google Analytics 4\uff09\u306b\u5bfe\u5fdc\u3057\u305fLooker Studio\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u3092\u4f5c\u6210\u3057\u3001\u5f0a\u793e\u30b5\u30fc\u30d3\u30b9\u3092\u3054\u5229\u7528\u3055\u308c\u3066\u3044\u306a\u3044\u304a\u5ba2\u69d8\u3082\u542b\u3081\u3066\u7121\u6599\u3067\u914d\u5e03\u3057\u3066\u304a\u308a\u307e\u3059\u3002\r\n\r\n\u672c\u8a18\u4e8b\u3067[\u2026]<\/p>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t<div class=\"eyecatch eyecatch-11\"><a class=\"eyecatch__link eyecatch__link-maskzoomrotate\" href=\"https:\/\/www.data-be.at\/magazine\/lookerstudio-ga4-template\/\" target=\"_self\"><img decoding=\"async\" width=\"375\" height=\"211\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2022\/12\/fc3f47a4c6d31d5fd912b84132e180cf-375x211.png\" class=\"attachment-icatch375 size-icatch375 wp-post-image\" alt=\"\u30b5\u30de\u30ea\u30fc\" \/><\/a><\/div>\r\n\t\t\t<\/div><\/div>\n<h2>\u307e\u3068\u3081<\/h2>\n<p>\u4eca\u56de\u306f\u3001GA4\u306e\u6982\u8981\u3092\u306f\u3058\u3081\u3001\u5c0e\u5165\u306e\u30e1\u30ea\u30c3\u30c8\u304b\u3089\u79fb\u884c\u65b9\u6cd5\u307e\u3067\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3057\u305f\u3002\u73fe\u5728Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff08UA\uff09\u3092\u5229\u7528\u3057\u3066\u3044\u308b\u65b9\u306f\u30012023\u5e747\u67081\u65e5\u307e\u3067\u306bGA4\u3078\u306e\u79fb\u884c\u304c\u5fc5\u8981\u3067\u3059\u3002\u30b5\u30dd\u30fc\u30c8\u7d42\u4e86\u30ae\u30ea\u30ae\u30ea\u307e\u3067UA\u3092\u4f7f\u3044\u7d9a\u3051\u305f\u3044\u3068\u3044\u3046\u65b9\u3082\u3001\u4eca\u5f8c\u306b\u5099\u3048\u3066GA4\u3078\u306e\u30c7\u30fc\u30bf\u84c4\u7a4d\u306f\u5fd8\u308c\u305a\u306b\u3057\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u306f\u3058\u3081\u306e\u3046\u3061\u306f\u4f7f\u3044\u65b9\u304c\u308f\u304b\u3089\u306a\u304b\u3063\u305f\u308a\u3001\u4f7f\u3044\u306b\u304f\u304b\u3063\u305f\u308a\u3059\u308b\u30b7\u30fc\u30f3\u3082\u3042\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002\u3057\u304b\u3057\u3001UA\u306f\u3044\u305a\u308c\u5ec3\u6b62\u3055\u308c\u3066\u3057\u307e\u3046\u305f\u3081\u3001\u65e9\u3081\u306bGS4\u3092\u4f7f\u3063\u3066\u6163\u308c\u3066\u304a\u304f\u3053\u3068\u3092\u304a\u3059\u3059\u3081\u3057\u307e\u3059\u3002<\/p>\n<div class=\"ep-box\">\n<p style=\"text-align: center;\"><strong><span style=\"font-size: 18pt;\">\u3010\u7121\u6599\u3011Databeat\u30b5\u30fc\u30d3\u30b9\u7d39\u4ecb\u8cc7\u6599<\/span><br \/>\n<\/strong><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-19403\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2024\/10\/51e6b566eeb421e2ae07a13dff2da975.png\" alt=\"\u3010\u7121\u6599\u3011Databeat\u30b5\u30fc\u30d2\u3099\u30b9\u7d39\u4ecb\u8cc7\u6599\u8acb\u6c42\" width=\"960\" height=\"540\" \/><br \/>\n\u5e83\u544a\u30ec\u30dd\u30fc\u30c8\u81ea\u52d5\u5316\u30c4\u30fc\u30eb\u300cDatabeat\u300d\u306e\u30b5\u30fc\u30d3\u30b9\u7d39\u4ecb\u8cc7\u6599\u3067\u3059\u3002<\/p>\n<p>\u30fbWeb\u5e83\u544a\u306e\u30ec\u30dd\u30fc\u30c8\u4f5c\u6210\u5de5\u6570\u3092\u524a\u6e1b\u3057\u305f\u3044<br \/>\n\u30fbLooker Studio\u3068\u9023\u643a\u3067\u304d\u308b\u30ec\u30dd\u30fc\u30c8\u30c4\u30fc\u30eb\u3092\u63a2\u3057\u3066\u3044\u308b<br \/>\n\u30fb\u4f4e\u4fa1\u683c\u3067\u30ec\u30dd\u30fc\u30c8\u4f5c\u6210\u3092\u81ea\u52d5\u5316\u3057\u305f\u3044<\/p>\n<p>\u4e0a\u8a18\u306e\u3088\u3046\u306a\u8ab2\u984c\u3092\u304a\u6301\u3061\u306e\u65b9\u306f\u3001\u4ee5\u4e0b\u306e\u30d5\u30a9\u30fc\u30e0\u306b\u5fc5\u8981\u306a\u9805\u76ee\u3092\u5165\u529b\u306e\u3046\u3048\u3001\u9001\u4fe1\u3057\u3066\u304f\u3060\u3055\u3044\u3002<br \/>\nDatabeat\u306e\u8a73\u7d30\u306a\u8cc7\u6599\u3092\u3054\u89a7\u3044\u305f\u3060\u3051\u307e\u3059\u3002<br \/>\n<script src=\"\/\/js.hsforms.net\/forms\/embed\/v2.js\" type=\"text\/javascript\" charset=\"utf-8\"><\/script><br \/>\n<script>\n  hbspt.forms.create({\n    portalId: \"7766344\",\n    formId: \"da1859f6-4b4b-4501-95d6-29d38508f625\"\n  });\n<\/script><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u30c4\u30fc\u30eb\u3068\u3057\u3066\u771f\u3063\u5148\u306b\u601d\u3044\u3064\u304f\u4eba\u6c17\u30c4\u30fc\u30eb\u3067\u3082\u3042\u308b\u300cGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u300d\u3002\u30e6\u30cb\u30d0\u30fc\u30b5 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":7114,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[27],"tags":[],"class_list":["post-6961","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ga4"],"_links":{"self":[{"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/posts\/6961","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/comments?post=6961"}],"version-history":[{"count":32,"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/posts\/6961\/revisions"}],"predecessor-version":[{"id":19777,"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/posts\/6961\/revisions\/19777"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/media\/7114"}],"wp:attachment":[{"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/media?parent=6961"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/categories?post=6961"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/tags?post=6961"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}