{"id":9596,"date":"2024-11-08T12:46:52","date_gmt":"2024-11-08T03:46:52","guid":{"rendered":"https:\/\/www.data-be.at\/magazine\/?p=9596"},"modified":"2025-11-25T18:21:43","modified_gmt":"2025-11-25T09:21:43","slug":"ga4-ua","status":"publish","type":"post","link":"https:\/\/www.data-be.at\/magazine\/ga4-ua\/","title":{"rendered":"UA\u3068GA4\u306e\u9055\u3044\u6bd4\u8f03\u307e\u3068\u3081\u3068\u4e21\u65b9\u4f75\u7528\u3059\u308b\u65b9\u6cd5\u3092\u8a73\u3057\u304f\u89e3\u8aac\uff01\u4f75\u7528\u306e\u30e1\u30ea\u30c3\u30c8\u3084\u5206\u6790\u306e\u30dd\u30a4\u30f3\u30c8\u307e\u3067\u5e45\u5e83\u304f\u30ab\u30d0\u30fc"},"content":{"rendered":"<p>\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u30c4\u30fc\u30eb\u3068\u3057\u3066\u5727\u5012\u7684\u306a\u30b7\u30a7\u30a2\u3092\u8a87\u308bGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u30022020\u5e7410\u6708\u306b\u6b21\u4e16\u4ee3\u7248\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306eGA4\u304c\u767a\u8868\u3055\u308c\u307e\u3057\u305f\u3002\u4eca\u56de\u306e\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306f\u4ed5\u69d8\u304c\u5927\u5e45\u306b\u5909\u66f4\u3055\u308c\u3001\u3053\u308c\u307e\u3067\u306e\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff08UA\uff09\u3068\u306e\u9055\u3044\u306b\u6238\u60d1\u3063\u3066\u3044\u308b\u65b9\u3082\u591a\u3044\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002<\/p>\n<p>\u3057\u304b\u3057\u3001<strong><span 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class=\"marker-thickYellow\"><strong>\u300d<\/strong><\/span><\/p>\n<\/div>\n<p>\u307e\u3060GA4\u3078\u79fb\u884c\u3055\u308c\u3066\u3044\u306a\u3044\u65b9\u306f\u3001\u672c\u8a18\u4e8b\u3092\u53c2\u8003\u306bUA\u3068GA4\u306e\u4f75\u7528\u3084\u3001\u79fb\u884c\u3092\u9032\u3081\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<div><a href=\"https:\/\/lp.data-be.at\/free-looker-studio-template?utm_source=media&amp;utm_medium=databeatmagazine&amp;utm_campaign=text&amp;utm_content=template\" target=\"_blank\" rel=\"noopener\">\u3010\u7121\u6599\u3011GA4\u5bfe\u5fdc\u7248Looker Studio\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u306e\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306f\u3053\u3061\u3089\uff1e\uff1e<\/a><\/div>\n<h2>\u524d\u63d0\u77e5\u8b58\uff1a\u73fe\u5728\u306eGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u7a2e\u985e\uff082023\u5e744\u6708\u73fe\u5728\uff09<\/h2>\n<p>2023\u5e744\u6708\u6642\u70b9\u3067\u5229\u7528\u3067\u304d\u308bGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306f\u3001<strong><span class=\"marker-thickYellow\">\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff08UA\uff09\u30fbGA360\u30fbGA4\u306e3\u7a2e\u985e\u3067\u3059<\/span><\/strong>\u3002<\/p>\n<p>\u307e\u305a\u306f\u3001Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u5404\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u4e3b\u306a\u7279\u5fb4\u3092\u7d39\u4ecb\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<div class=\"ep-box es-BsubTradi bgc-white es-borderSolidM es-radius brc-DPred\" title=\"Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e3\u3064\u306e\u30d0\u30fc\u30b8\u30e7\u30f3\">\n<ol>\n<li>\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff08UA\uff09\uff08\u7121\u6599\uff09<\/li>\n<li>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9360\uff08GA360)\uff08UA\u306e\u6709\u6599\u7248\uff09<\/li>\n<li>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08GA4\uff09\uff08\u7121\u6599\uff1aUA\u306e\u5f8c\u7d99\uff09<\/li>\n<\/ol>\n<\/div>\n<h3>\u7a2e\u985e1\uff1a\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff08UA\uff09<\/h3>\n<p>\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff08UA\uff09\u306f\u3001Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u524d\u4e16\u4ee3\u30bf\u30a4\u30d7\u3067\u30012020\u5e7410\u670814\u65e5\u4ee5\u524d\u306f\u3001\u30e1\u30a4\u30f3\u306e\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3068\u3057\u3066\u3001\u6d3b\u8e8d\u3057\u3066\u3044\u307e\u3057\u305f\u3002<\/p>\n<p>\u4e16\u4ee3\u4ea4\u4ee3\u3057\u305f\u3068\u306f\u3044\u3048\u3001\u73fe\u6642\u70b9\uff082023\u5e744\u6708\uff09\u3067\u306fUA\u3092\u30e1\u30a4\u30f3\u306e\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3068\u3057\u3066\u5229\u7528\u3057\u3066\u3044\u308b\u30e6\u30fc\u30b6\u30fc\u304c\u591a\u3044\u3067\u3057\u3087\u3046\u3002<span class=\"marker-thickYellow\"><strong>\u57fa\u672c\u7121\u6599\u3067\u307b\u3068\u3093\u3069\u306e\u6a5f\u80fd\u3092\u4f7f\u7528\u3067\u304d\u308b<\/strong><\/span>\u306e\u3067\u3001\u9ad8\u5ea6\u306a\u30a6\u30a7\u30d6\u5206\u6790\u306b\u306f\u6b20\u304b\u305b\u306a\u3044\u30c4\u30fc\u30eb\u3068\u3044\u3048\u307e\u3059\u3002<\/p>\n<p>\u5229\u7528\u8005\u304c\u591a\u3044\u305f\u3081\u3001\u66f8\u7c4d\u3084\u30bb\u30df\u30ca\u30fc\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306a\u3069\u4f7f\u3044\u65b9\u306e\u60c5\u5831\u304c\u8c4a\u5bcc\u306a\u70b9\u3082\u7279\u5fb4\u3067\u3059\u3002\u7121\u6599\u306e\u305f\u3081\u3001Google\u304b\u3089\u306e\u30b5\u30dd\u30fc\u30c8\u306f\u53d7\u3051\u3089\u308c\u307e\u305b\u3093\u304c\u3001\u4f7f\u7528\u306b\u8ff7\u3063\u3066\u3082\u4f55\u304b\u3057\u3089\u306e\u5f62\u3067\u89e3\u6c7a\u3067\u304d\u308b\u624b\u6bb5\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<div class=\"ep-box es-BmarkExcl es-borderSolidS brc-DPred bgc-white es-radius\"><span class=\"marker-thickYellow\"><strong>Google\u304c\u30012023\u5e747\u6708\u3067\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff08UA\uff09\u306e\u30b5\u30dd\u30fc\u30c8\u3092\u7d42\u4e86\u3057\u307e\u3057\u305f\u3002<\/strong><\/span>\u305d\u306e\u305f\u3081\u3001Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3092\u5229\u7528\u3057\u305f\u3044\u65b9\u306f\u3001Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08GA4\uff09\u306e\u5229\u7528\u304c\u5fc5\u8981\u3068\u306a\u308a\u307e\u3059\u3002<\/div>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-9599\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/UA-1-1024x518.jpg\" alt=\"UA\u753b\u9762\" width=\"1024\" height=\"518\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a>\uff08\u30c7\u30e2\u30c7\u30fc\u30bf\uff09<\/span><\/p>\n<h3>\u7a2e\u985e2\uff1aGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9360\uff08GA360\uff09<\/h3>\n<p>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9360\uff08GA360)\u306f\u3001<span class=\"marker-thickYellow\"><strong>\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u6709\u6599\u7248<\/strong><\/span>\u3067\u3059\u3002\u57fa\u672c\u7684\u306a\u4f7f\u3044\u65b9\u306fUA\u3068\u307b\u3068\u3093\u3069\u540c\u3058\u3067\u3001\u30c7\u30fc\u30bf\u306e\u53cd\u6620\u901f\u5ea6\u3084\u30c7\u30fc\u30bf\u91cf\u306e\u4e0a\u9650\u306a\u3069\u304c\u7570\u306a\u308a\u307e\u3059\u3002\u3055\u3089\u306bGA360\u306fGoogle\u304b\u3089\u306e\u30b5\u30dd\u30fc\u30c8\u3082\u53d7\u3051\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001\u5229\u7528\u6599\u91d1\u306f\u6708\u984d150\u4e07\u5186\uff5e\u3068\u9ad8\u984d\u3067\u3059\u3002<span class=\"marker-thickYellow\"><strong>\u7121\u6599\u7248\u3067\u306f\u51e6\u7406\u3057\u304d\u308c\u306a\u3044\u30d2\u30c3\u30c8\u6570\u306e\u5927\u578b\u30b5\u30a4\u30c8\u3092\u6301\u3064\u3001\u5927\u4f01\u696d\u5411\u3051\u306e\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/strong><\/span>\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-9601\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/GA360-1024x522.jpg\" alt=\"GA360\u753b\u9762\" width=\"1024\" height=\"522\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a><\/span><\/p>\n<div class=\"ep-box bgc-VPsky\">\n<p>\u203b\u53c2\u8003\uff1aGA360\u3068GA4\u306e\u9055\u3044\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u89e3\u8aac\u3057\u305f\u8a18\u4e8b\u3082\u4f75\u305b\u3066\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n\r\n\t\t\t<div class=\"sitecard\">\r\n\t\t\t\t<div class=\"sitecard__subtitle\">\u95a2\u9023\u8a18\u4e8b<\/div>\r\n\t\t\t\t<div class=\"sitecard__contents\">\r\n\t\t\t\t\t<div class=\"heading heading-secondary\"><a href=\"https:\/\/www.data-be.at\/magazine\/ga4-ga360\/\" target=\"_self\">GA4\u3068GA360\u306e\u7279\u5fb4\u3092\u5fb9\u5e95\u6bd4\u8f03\uff01\u305d\u308c\u305e\u308c\u306e\u9055\u3044\u3001\u5171\u901a\u70b9\u3001\u9078\u3073\u65b9\u3092\u89e3\u8aac<\/a><\/div>\r\n\t\t\t\t\t<p class=\"phrase 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src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/05\/AdobeStock_424185273_Editorial_Use_Only-375x273.jpeg\" class=\"attachment-icatch375 size-icatch375 wp-post-image\" alt=\"GA4\u3068GA360\u306e\u7279\u5fb4\u3092\u5fb9\u5e95\u6bd4\u8f03\uff01\u305d\u308c\u305e\u308c\u306e\u9055\u3044\u3001\u5171\u901a\u70b9\u3001\u9078\u3073\u65b9\u3092\u89e3\u8aac\" \/><\/a><\/div>\r\n\t\t\t<\/div>\n<\/div>\n<h3>\u7a2e\u985e3\uff1aGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08GA4\uff09<\/h3>\n<p><strong><span class=\"marker-thickYellow\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08GA4\uff09\u306f\u3001\u6b21\u4e16\u4ee3\u7248\u306eGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067\u3059<\/span><\/strong>\u3002\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306f\u30012024\u5e747\u67081\u65e5\u3067\u30c7\u30fc\u30bf\u3078\u306e\u30a2\u30af\u30bb\u30b9\u3082\u505c\u6b62\u3068\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n<p>\u305d\u306e\u305f\u3081\u3001\u7121\u6599\u3067Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3092\u5229\u7528\u3059\u308b\u969b\u306f\u3001GA4\u3092\u5229\u7528\u3059\u308b\u3053\u3068\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<div class=\"ep-box es-BmarkExcl es-borderSolidS brc-DPred bgc-white es-radius\">GA4\u306e\u30ea\u30ea\u30fc\u30b9\u5f53\u521d\u306f\u6a5f\u80fd\u304c\u9650\u3089\u308c\u3066\u304a\u308a\u3001UA\u3088\u308a\u4f7f\u3044\u306b\u304f\u3044\u5370\u8c61\u304c\u5f37\u304b\u3063\u305f\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002\u3057\u304b\u3057\u3001\u305d\u306e\u5f8c\u306e\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306b\u3088\u308a\u300c\u76f4\u5e30\u7387\u300d\u3084\u300cCV\u7387\u300d\u304c\u78ba\u8a8d\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u3063\u305f\u308a\u3001\u300cutm content\u300d\u300cutm term\u300d\u304c\u30ec\u30dd\u30fc\u30c8\u306b\u53cd\u6620\u3055\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002UA\u306e\u30b5\u30dd\u30fc\u30c8\u306f\u7d42\u4e86\u3057\u3066\u3044\u307e\u3059\u306e\u3067\u3001\u65e9\u3081\u306bGA4\u3092\u5c0e\u5165\u3057\u3066\u4f7f\u3044\u65b9\u306b\u6163\u308c\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/div>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-9602\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/GA4-1-1024x504.jpg\" alt=\"GA4\u753b\u9762\" width=\"1024\" height=\"504\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a>\uff08\u30c7\u30e2\u30c7\u30fc\u30bf\uff09<\/span><\/p>\n<div><a href=\"https:\/\/lp.data-be.at\/free-looker-studio-template?utm_source=media&amp;utm_medium=databeatmagazine&amp;utm_campaign=text&amp;utm_content=template\" target=\"_blank\" rel=\"noopener\">\u3010\u7121\u6599\u3011GA4\u5bfe\u5fdc\u7248Looker Studio\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u306e\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u306f\u3053\u3061\u3089\uff1e\uff1e<\/a><\/div>\n<h2>\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3068GA4\u306e\u9055\u3044\u3092\u5fb9\u5e95\u6bd4\u8f03<\/h2>\n<p>\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3068GA4\u306f\u3042\u3089\u3086\u308b\u9762\u3067\u5927\u304d\u304f\u9055\u3044\u307e\u3059\u3002\u3053\u3053\u3067\u306f\u3001\u7279\u306b\u5927\u304d\u304f\u9055\u3044\u304c\u898b\u3089\u308c\u308b\u30dd\u30a4\u30f3\u30c8\u306b\u3064\u3044\u3066\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h3>\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3068GA4\u306e\u9055\u3044\u6bd4\u8f03\u307e\u3068\u3081<\/h3>\n<p>\u25bc<strong>\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3068GA4\u306e\u6bd4\u8f03<\/strong><\/p>\n<table style=\"border-collapse: collapse; width: 100%; height: 258px;\" border=\"1\">\n<tbody>\n<tr style=\"height: 43px;\">\n<td style=\"width: 24.3575%; background-color: #b0c4de; height: 43px;\">\u6bd4\u8f03\u30dd\u30a4\u30f3\u30c8<\/td>\n<td style=\"width: 39.8925%; background-color: #b0c4de; height: 43px;\"><span style=\"font-weight: 400;\">\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9(UA)<\/span><\/td>\n<td style=\"width: 35.7499%; background-color: #b0c4de; height: 43px;\"><span style=\"font-weight: 400;\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08GA4\uff09<\/span><\/td>\n<\/tr>\n<tr style=\"height: 43px;\">\n<td style=\"width: 24.3575%; height: 43px;\">\u89b3\u70b91\uff1a\u30c7\u30fc\u30bf\u306e\u8a08\u6e2c\u65b9\u6cd5<\/td>\n<td style=\"width: 39.8925%; height: 43px;\">\u30d2\u30c3\u30c8\u5358\u4f4d\u3067\u8a08\u6e2c\u306e\u4e0a\u3001\u30bb\u30c3\u30b7\u30e7\u30f3\u5358\u4f4d\u306b\u52a0\u5de5<\/td>\n<td style=\"width: 35.7499%; height: 43px;\">\u3059\u3079\u3066\u30a4\u30d9\u30f3\u30c8\u5358\u4f4d\u3067\u8a08\u6e2c<\/td>\n<\/tr>\n<tr style=\"height: 43px;\">\n<td style=\"width: 24.3575%; height: 43px;\">\u89b3\u70b92\uff1a\u6307\u6a19\u306e\u8a08\u6e2c\u5b9a\u7fa9<\/td>\n<td style=\"width: 39.8925%; height: 43px;\">\u30da\u30fc\u30b8\u30d3\u30e5\u30fc\u3042\u308a\u304d\u306e\u6307\u6a19\u3092\u4f7f\u7528<\/td>\n<td style=\"width: 35.7499%; height: 43px;\">\u300c\u76f4\u5e30\u7387\u300d\u300c\u96e2\u8131\u7387\u300d\u306f\u5ec3\u6b62<\/td>\n<\/tr>\n<tr style=\"height: 43px;\">\n<td style=\"width: 24.3575%; height: 43px;\">\u89b3\u70b93\uff1a\u30a4\u30d9\u30f3\u30c8\u306e\u4ed5\u69d8<\/td>\n<td style=\"width: 39.8925%; height: 43px;\">\u30a4\u30d9\u30f3\u30c81\u3064\u3042\u305f\u308a\u3001\u30ab\u30c6\u30b4\u30ea\u30fb\u30a2\u30af\u30b7\u30e7\u30f3\u30fb\u30e9\u30d9\u30eb\u30fb\u5024\u3092\u7d10\u3065\u3051\u53ef\u80fd<\/td>\n<td style=\"width: 35.7499%; height: 43px;\">\u00a0\u540d\u79f0+\u8907\u6570\u306e\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u4ed8\u4e0e<\/td>\n<\/tr>\n<tr style=\"height: 43px;\">\n<td style=\"width: 24.3575%; height: 43px;\">\u89b3\u70b94\uff1aBigQuery\u3068\u306e\u9023\u643a<\/td>\n<td style=\"width: 39.8925%; height: 43px;\">\u6709\u6599\u7248\uff08GA360\uff09\u306e\u307f\u5bfe\u5fdc<\/td>\n<td style=\"width: 35.7499%; height: 43px;\">\u7121\u6599\u3067\u5229\u7528\u53ef\u80fd<\/td>\n<\/tr>\n<tr style=\"height: 43px;\">\n<td style=\"width: 24.3575%; height: 43px;\">\u89b3\u70b95\uff1a\u30ec\u30dd\u30fc\u30c8\u306e\u69d8\u5f0f<\/td>\n<td style=\"width: 39.8925%; height: 43px;\">\u7528\u9014\u306e\u5206\u985e\u306f\u306a\u304f100\u500b\u4ee5\u4e0a\u306e\u30ec\u30dd\u30fc\u30c8\u3092\u7528\u610f<\/td>\n<td style=\"width: 35.7499%; height: 43px;\">\u78ba\u8a8d\u7528\u3068\u5206\u6790\u7528\u306b\u5206\u985e\u3055\u308c\u3001\u30ec\u30dd\u30fc\u30c8\u306e\u6570\u3092\u53b3\u9078<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h3><span style=\"font-size: 1.8rem; font-family: Lato, \u6e38\u30b4\u30b7\u30c3\u30af\u4f53, 'Yu Gothic', YuGothic, '\u30d2\u30e9\u30ae\u30ce\u89d2\u30b4\u30b7\u30c3\u30af Pro', 'Hiragino Kaku Gothic Pro', \u30e1\u30a4\u30ea\u30aa, Meiryo, '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', 'MS PGothic', sans-serif;\">UA\u3068GA4\u306e\u9055\u30441\uff1a\u30c7\u30fc\u30bf\u306e\u8a08\u6e2c\u65b9\u6cd5<\/span><\/h3>\n<p><span class=\"marker-thickYellow\"><strong>UA\u3068GA4\u306e\u6700\u5927\u306e\u9055\u3044\u306f\u3001\u30c7\u30fc\u30bf\u306e\u8a08\u6e2c\u65b9\u6cd5\u304c\u6839\u672c\u7684\u306b\u5909\u308f\u3063\u305f\u70b9\u3067\u3059<\/strong><\/span>\u3002UA\u306f\u30d2\u30c3\u30c8\u3067\u53d7\u3051\u53d6\u3063\u305f\u30c7\u30fc\u30bf\u3092\u30bb\u30c3\u30b7\u30e7\u30f3\u30d9\u30fc\u30b9\u306b\u5909\u63db\u3057\u3066\u3044\u307e\u3057\u305f\u304c\u3001GA4\u306f\u3059\u3079\u3066\u30a4\u30d9\u30f3\u30c8\u3068\u3057\u3066\u53ce\u96c6\u3057\u307e\u3059\u3002<\/p>\n<p>\u305d\u306e\u305f\u3081\u3001UA\u3067\u6163\u308c\u3066\u3044\u308b\u300c\u30da\u30fc\u30b8\u30d3\u30e5\u30fc\u300d\u3082GA4\u3067\u306f\u30a4\u30d9\u30f3\u30c8\u306e1\u3064\u3068\u3057\u3066\u8a08\u6e2c\u3055\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u30c7\u30fc\u30bf\u306e\u30d0\u30fc\u30b8\u30e7\u30f3\u3082\u3001GA4\u3067\u521d\u3081\u3066\u300c\u30d0\u30fc\u30b8\u30e7\u30f32\u300d\u306b\u30a2\u30c3\u30d7\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u3064\u307e\u308a\u3001<span class=\"marker-thickYellow\"><strong>UA\u3068GA4\u306f\u6839\u672c\u7684\u306b\u9055\u3046\u3082\u306e\u3068\u8a8d\u8b58\u3057\u3066\u4f7f\u7528\u3057\u3066\u3044\u304f\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059<\/strong><\/span>\u3002<\/p>\n<p>\u25c6<strong>\u30c7\u30fc\u30bf\u306e\u7a2e\u985e\u5225\u8a08\u6e2c\u65b9\u6cd5\u306e\u9055\u3044<\/strong><\/p>\n<table style=\"border-collapse: collapse; width: 100%; height: 210px;\" border=\"1\">\n<tbody>\n<tr style=\"height: 42px;\">\n<td style=\"width: 22.056%; background-color: #b0c4de; height: 42px;\">\u30c7\u30fc\u30bf\u7a2e\u5225<\/td>\n<td style=\"width: 36.4403%; background-color: #b0c4de; height: 42px;\"><span style=\"font-weight: 400;\">\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9(UA)<\/span><\/td>\n<td style=\"width: 41.5036%; background-color: #b0c4de; height: 42px;\"><span style=\"font-weight: 400;\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08GA4\uff09<\/span><\/td>\n<\/tr>\n<tr style=\"height: 42px;\">\n<td style=\"width: 22.056%; height: 42px;\">\u30da\u30fc\u30b8\u30d3\u30e5\u30fc<\/td>\n<td style=\"width: 36.4403%; height: 42px;\">\u30da\u30fc\u30b8\u30d3\u30e5\u30fc\u3068\u3057\u3066\u8a08\u6e2c<\/td>\n<td style=\"width: 41.5036%; height: 42px;\">\u30a4\u30d9\u30f3\u30c8\u3068\u3057\u3066\u8a08\u6e2c<\/td>\n<\/tr>\n<tr style=\"height: 42px;\">\n<td style=\"width: 22.056%; height: 42px;\">\u30a4\u30d9\u30f3\u30c8<\/td>\n<td style=\"width: 36.4403%; height: 42px;\">\u30a4\u30d9\u30f3\u30c8\u3068\u3057\u3066\u8a08\u6e2c<\/td>\n<td style=\"width: 41.5036%; height: 42px;\">\u30a4\u30d9\u30f3\u30c8\u3068\u3057\u3066\u8a08\u6e2c<\/td>\n<\/tr>\n<tr style=\"height: 42px;\">\n<td style=\"width: 22.056%; height: 42px;\">E\u30b3\u30de\u30fc\u30b9<\/td>\n<td style=\"width: 36.4403%; height: 42px;\">E\u30b3\u30de\u30fc\u30b9\u3068\u3057\u3066\u8a08\u6e2c<\/td>\n<td style=\"width: 41.5036%; height: 42px;\">\u30a4\u30d9\u30f3\u30c8\u3068\u3057\u3066\u8a08\u6e2c<\/td>\n<\/tr>\n<tr style=\"height: 42px;\">\n<td style=\"width: 22.056%; height: 42px;\">\u30ab\u30b9\u30bf\u30e0\u30c7\u30a3\u30e1\u30f3\u30b7\u30e7\u30f3<\/td>\n<td style=\"width: 36.4403%; height: 42px;\">\u30ab\u30b9\u30bf\u30e0\u30c7\u30a3\u30e1\u30f3\u30b7\u30e7\u30f3\u3068\u3057\u3066\u8a08\u6e2c<\/td>\n<td style=\"width: 41.5036%; height: 42px;\">\u30d2\u30c3\u30c8\u5358\u4f4d\u306e\u30c7\u30a3\u30e1\u30f3\u30b7\u30e7\u30f3\uff1d\u30a4\u30d9\u30f3\u30c8\u3068\u3057\u3066\u8a08\u6e2c<\/p>\n<p>\u30e6\u30fc\u30b6\u30fc\u5358\u4f4d\u306e\u30c7\u30a3\u30e1\u30f3\u30b7\u30e7\u30f3\uff1d\u30e6\u30fc\u30b6\u30fc\u30d7\u30ed\u30d1\u30c6\u30a3<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h3>UA\u3068GA4\u306e\u9055\u30442\uff1a\u6307\u6a19\u306e\u8a08\u6e2c\u5b9a\u7fa9<\/h3>\n<p>\u8a08\u6e2c\u65b9\u6cd5\u304c\u5909\u308f\u3063\u305f\u3053\u3068\u3067\u3001\u6307\u6a19\u306e\u8a08\u6e2c\u5b9a\u7fa9\u3082\u5909\u66f4\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u30da\u30fc\u30b8\u306e\u8868\u793a\u3092\u8a08\u6e2c\u306e\u57fa\u672c\u3068\u3057\u306a\u304f\u306a\u3063\u305f\u3053\u3068\u3067<span class=\"marker-thickYellow\"><strong>\u300c\u76f4\u5e30\u7387\u300d\u300c\u96e2\u8131\u7387\u300d\u3001\u30c7\u30a3\u30e1\u30f3\u30b7\u30e7\u30f3\u306e\u300c\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u300d\u306a\u3069\u3001UA\u3067\u3088\u304f\u4f7f\u3063\u3066\u3044\u305f\u6307\u6a19\u304cGA4\u3067\u306f\u5ec3\u6b62\u3068\u306a\u308a\u307e\u3057\u305f<\/strong><\/span>\u3002<\/p>\n<p>\u30bb\u30c3\u30b7\u30e7\u30f3\u306e\u5b9a\u7fa9\u3082\u5909\u66f4\u306b\u306a\u308a\u3001\u4e3b\u306a\u9055\u3044\u306f\u4ee5\u4e0b\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n<table style=\"border-collapse: collapse; width: 100%; height: 252px;\" border=\"1\">\n<tbody>\n<tr style=\"height: 42px;\">\n<td style=\"width: 33.3333%; background-color: #b0c4de; height: 42px;\">\u9805\u76ee<\/td>\n<td style=\"width: 33.3333%; background-color: #b0c4de; height: 42px;\"><span style=\"font-weight: 400;\">\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9(UA)<\/span><\/td>\n<td style=\"width: 33.3333%; background-color: #b0c4de; height: 42px;\"><span style=\"font-weight: 400;\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08GA4\uff09<\/span><\/td>\n<\/tr>\n<tr style=\"height: 42px;\">\n<td style=\"width: 33.3333%; height: 42px;\">\u30bb\u30c3\u30b7\u30e7\u30f3\u306e\u9577\u3055<\/td>\n<td style=\"width: 33.3333%; height: 42px;\">\u6700\u5f8c\u306e\u30da\u30fc\u30b8\u8868\u793a\u6642\u9593\uff0d\u6700\u521d\u306e\u30da\u30fc\u30b8\u8868\u793a\u6642\u9593<\/td>\n<td style=\"width: 33.3333%; height: 42px;\">\u6700\u5f8c\u306e\u30a4\u30d9\u30f3\u30c8\u767a\u751f\u6642\u9593\uff0dSession_Start\u30a4\u30d9\u30f3\u30c8\u767a\u751f\u6642\u9593<\/td>\n<\/tr>\n<tr style=\"height: 42px;\">\n<td style=\"width: 33.3333%; height: 42px;\">\u30bb\u30c3\u30b7\u30e7\u30f3\u6642\u9593\u306e\u4e0a\u9650<\/td>\n<td style=\"width: 33.3333%; height: 42px;\">24\u6642\u9593<\/td>\n<td style=\"width: 33.3333%; height: 42px;\">\u5236\u9650\u306a\u3057<\/td>\n<\/tr>\n<tr style=\"height: 42px;\">\n<td style=\"width: 33.3333%; height: 42px;\">\u30bb\u30c3\u30b7\u30e7\u30f3\u304c\u5207\u308c\u308b\u30bf\u30a4\u30df\u30f3\u30b0<\/td>\n<td style=\"width: 33.3333%; height: 42px;\">30\u5206\u4ee5\u4e0a\u64cd\u4f5c\u3057\u306a\u3044\u3068\u304d<\/p>\n<p>1\u5206\uff5e4\u6642\u9593\u3067\u5909\u66f4\u53ef\u80fd<\/td>\n<td style=\"width: 33.3333%; height: 42px;\">30\u5206\u4ee5\u4e0a\u64cd\u4f5c\u3057\u306a\u3044\u3068\u304d<\/p>\n<p>5\u5206\uff5e7\u6642\u959355\u5206\u307e\u30675\u5206\u5358\u4f4d\u3067\u5909\u66f4\u53ef\u80fd<\/td>\n<\/tr>\n<tr style=\"height: 42px;\">\n<td style=\"width: 33.3333%; height: 42px;\">\u6d41\u5165\u5143\u304c\u5909\u308f\u3063\u305f\u3068\u304d<\/td>\n<td style=\"width: 33.3333%; height: 42px;\">\u65b0\u3057\u3044\u30bb\u30c3\u30b7\u30e7\u30f3\u306b\u306a\u308b<\/td>\n<td style=\"width: 33.3333%; height: 42px;\">\u65b0\u3057\u3044\u30bb\u30c3\u30b7\u30e7\u30f3\u306b\u306a\u3089\u306a\u3044<\/td>\n<\/tr>\n<tr style=\"height: 42px;\">\n<td style=\"width: 33.3333%; height: 42px;\">\u65e5\u3092\u307e\u305f\u3044\u3060\u3068\u304d<\/td>\n<td style=\"width: 33.3333%; height: 42px;\">\u5225\u30bb\u30c3\u30b7\u30e7\u30f3\u306b\u306a\u308b<\/td>\n<td style=\"width: 33.3333%; height: 42px;\">\u5225\u30bb\u30c3\u30b7\u30e7\u30f3\u306b\u306a\u3089\u306a\u3044<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\u30d2\u30c3\u30c8\u304c\u9001\u3089\u308c\u308b\u30bf\u30a4\u30df\u30f3\u30b0\u3082\u5909\u308f\u308a\u307e\u3057\u305f\u3002<span class=\"marker-thickYellow\"><strong>GA4\u306f\u3001\u8907\u6570\u306e\u30a4\u30d9\u30f3\u30c8\u3092\u4e00\u62ec\u3067\u9001\u308b\u3053\u3068\u3067\u9001\u4fe1\u6570\u3092\u6e1b\u3089\u3057\u3066\u3044\u308b\u305f\u3081\u30015\u79d2\u9593\u306e\u9045\u5ef6\u304c\u3042\u308a\u307e\u3059<\/strong><\/span>\u3002<\/p>\n<h3>UA\u3068GA4\u306e\u9055\u30443\uff1a\u30a4\u30d9\u30f3\u30c8\u306e\u4ed5\u69d8<\/h3>\n<p>\u30a4\u30d9\u30f3\u30c8\u306e\u4ed5\u69d8\u3082\u5927\u304d\u304f\u5909\u66f4\u3068\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n<p>GA4\u3067\u306f\u30011\u3064\u306e\u30a4\u30d9\u30f3\u30c8\u306b\u8907\u6570\u306e\u30d1\u30e9\u30e1\u30fc\u30bf\u306e\u4ed8\u4e0e\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n<div class=\"ep-box es-BpaperRight es-grid bgc-VPsky\">\n<p><strong>UA\u306e\u30a4\u30d9\u30f3\u30c8=<span class=\"marker-thickYellow\">\u30ab\u30c6\u30b4\u30ea\u30fb\u30a2\u30af\u30b7\u30e7\u30f3\u30fb\u30e9\u30d9\u30eb\u30fb\u5024<\/span><\/strong><\/p>\n<p>\u4f8b\uff09onClick=\u201dga(\u2018send\u2019, \u2018event\u2019, \u2018<span style=\"color: #ff0000;\">tel<\/span>\u2019, \u2018<span style=\"color: #ff0000;\">tap<\/span>\u2019, \u2018<span style=\"color: #ff0000;\">reservation<\/span>\u2019, \u2018<span style=\"color: #ff0000;\">100<\/span>\u2019)<\/p>\n<p>\u30ab\u30c6\u30b4\u30ea\uff1dtel\u3001\u30a2\u30af\u30b7\u30e7\u30f3\uff1dtap\u3001\u30e9\u30d9\u30eb\uff1dreservation\u3001\u5024\uff1d100<\/p>\n<p><strong>GA4\u306e\u30a4\u30d9\u30f3\u30c8\uff1d<span class=\"marker-thickYellow\">\u30a4\u30d9\u30f3\u30c8\u540d\uff0b\u8907\u6570\u306e\u30d1\u30e9\u30e1\u30fc\u30bf<\/span><\/strong><\/p>\n<p>\u4f8b\uff09gtag(&#8216;event&#8217;, &#8216;<span style=\"color: #ff0000;\">sign_up<\/span>&#8216;, {<br \/>\n<span style=\"color: #ff0000;\">method<\/span>: &#8216;<span style=\"color: #ff0000;\">Google<\/span>&#8216;<br \/>\n});<\/p>\n<p>\u30a4\u30d9\u30f3\u30c8\u540d\uff1dsign_up\u3001\u30d1\u30e9\u30e1\u30fc\u30bf\u540d\uff1dmethod\u3001\u30d1\u30e9\u30e1\u30fc\u30bf\u5024\uff1dGoogle<\/p>\n<p>\u203b\u30d1\u30e9\u30e1\u30fc\u30bf\u540d\uff1a\u30d1\u30e9\u30e1\u30fc\u30bf\u5024\u306f\u8907\u6570\u4ed8\u4e0e\u53ef\u80fd<\/p>\n<\/div>\n<p>GA4\u306e\u30a4\u30d9\u30f3\u30c8\u30ea\u30d5\u30a1\u30ec\u30f3\u30b9\u306b\u3064\u3044\u3066\u306f\u3001\u4ee5\u4e0b\u3092\u3054\u53c2\u7167\u304f\u3060\u3055\u3044<\/p>\n<p>\u21d2<a href=\"https:\/\/developers.google.com\/gtagjs\/reference\/ga4-events\" target=\"_blank\" rel=\"noopener noreferrer\">Google \u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9 4 \u30a4\u30d9\u30f3\u30c8\u30ea\u30d5\u30a1\u30ec\u30f3\u30b9<\/a><\/p>\n<div class=\"ep-box bgc-VPsky\">\n<p>\u203b\u53c2\u8003\uff1aGA4\u306e\u30a4\u30d9\u30f3\u30c8\u306b\u3064\u3044\u3066\u308f\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac\u3057\u305f\u8a18\u4e8b\u3082\u662f\u975e\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n\r\n\t\t\t<div class=\"sitecard\">\r\n\t\t\t\t<div class=\"sitecard__subtitle\">\u95a2\u9023\u8a18\u4e8b<\/div>\r\n\t\t\t\t<div class=\"sitecard__contents\">\r\n\t\t\t\t\t<div class=\"heading heading-secondary\"><a href=\"https:\/\/www.data-be.at\/magazine\/ga4-events\/\" target=\"_self\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08GA4\uff09\u30a4\u30d9\u30f3\u30c8\u8a2d\u5b9a\u5b8c\u5168\u30ac\u30a4\u30c9<\/a><\/div>\r\n\t\t\t\t\t<p class=\"phrase phrase-tertiary\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08GA4\uff09\u304c\u6b63\u5f0f\u306b\u6b21\u4e16\u4ee3\u306e\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3068\u767a\u8868\u3055\u308c\u30012023\u5e747\u67081\u65e5\u306b\u306fUA\uff08\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff09\u306e\u30b5\u30dd\u30fc\u30c8\u304c\u7d42\u4e86\u3057\u305f\u3053\u3068\u304b\u3089\u3001\u3059\u3067\u306bGA4\u3092\u5229\u7528\u3057\u3066\u3044\u308b\u65b9\u3082\u591a\u3044\u3067\u3057\u3087\u3046\u3002\r\n\r\n\u3068\u306f\u3044\u3048\u3001UA\u3068GA\u3067[\u2026]<\/p>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t<div class=\"eyecatch eyecatch-11\"><a class=\"eyecatch__link eyecatch__link-maskzoomrotate\" href=\"https:\/\/www.data-be.at\/magazine\/ga4-events\/\" target=\"_self\"><img decoding=\"async\" width=\"375\" height=\"211\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/ga4_events_types-375x211.png\" class=\"attachment-icatch375 size-icatch375 wp-post-image\" alt=\"Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08GA4\uff09\u306e\u30a4\u30d9\u30f3\u30c8\u5b8c\u5168\u30ac\u30a4\u30c9\uff01UA\u3068\u306e\u9055\u3044\u3084\u3001\u7a2e\u985e\u3001\u8a08\u6e2c\u8a2d\u5b9a\u624b\u9806\u3001\u5206\u6790\u30dd\u30a4\u30f3\u30c8\u3092\u8a73\u3057\u304f\u89e3\u8aac\" \/><\/a><\/div>\r\n\t\t\t<\/div>\n<\/div>\n<h3>UA\u3068GA4\u306e\u9055\u30444\uff1aBigQuery\u3068\u306e\u9023\u643a<\/h3>\n<p>BigQuery\u3068\u306f\u3001Google\u304c\u63d0\u4f9b\u3059\u308b\u30de\u30eb\u30c1\u30af\u30e9\u30a6\u30c9\u30c7\u30fc\u30bf\u30a6\u30a7\u30a2\u30cf\u30a6\u30b9\u3067\u3059\u3002SQL\u3067\u30af\u30a8\u30ea\u3092\u66f8\u3044\u3066\u3001\u30c7\u30fc\u30bf\u3092\u53d6\u5f97\u3057\u307e\u3059\u3002<span class=\"marker-thickYellow\"><strong>\u4eca\u307e\u3067GA360\u3060\u3051\u304cBigQuery\u3068\u63a5\u7d9a\u53ef\u80fd\u3067\u3057\u305f\u304c\u3001GA4\u3067\u306f\u7121\u6599\u7248\u3067\u3082\u9023\u643a\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f<\/strong><\/span>\u3002<\/p>\n<p>BigQuery\u3068\u9023\u643a\u3059\u308b\u3053\u3068\u306b\u3088\u308a\u3001\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067\u6574\u5f62\u3059\u308b\u524d\u306e\u751f\u306e\u30c7\u30fc\u30bf\uff08raw data\uff09\u3082\u5206\u6790\u53ef\u80fd\u3068\u306a\u308a\u3001\u5206\u6790\u306e\u5e45\u304c\u5927\u304d\u304f\u5e83\u304c\u308a\u307e\u3059\u3002<\/p>\n<p>\u30c7\u30fc\u30bf\u4fdd\u5b58\u306f\u6bce\u670810GB\u3001\u30c7\u30fc\u30bf\u53d6\u5f97\u306f\u6bce\u67081TB\u307e\u3067\u306f\u7121\u6599\u3067\u3059\u304c\u3001\u305d\u308c\u4ee5\u964d\u306f\u6599\u91d1\u304c\u304b\u304b\u308a\u307e\u3059\u3002\u8a73\u3057\u3044\u6599\u91d1\u4f53\u7cfb\u306b\u3064\u3044\u3066\u306fBigQuery\u306e\u6599\u91d1\u8868\u3092\u3054\u53c2\u7167\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>\u21d2<a href=\"https:\/\/cloud.google.com\/bigquery\/pricing\/?hl=ja\" target=\"_blank\" rel=\"noopener noreferrer\">BigQuery \u306e\u6599\u91d1\u306e\u6982\u8981<\/a><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-9693\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/BigQuery.jpg\" alt=\"BigQuery\" width=\"1014\" height=\"396\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/cloud.google.com\/bigquery?hl=ja\" target=\"_blank\" rel=\"noopener noreferrer\">BigQuery: \u30af\u30e9\u30a6\u30c9 \u30c7\u30fc\u30bf \u30a6\u30a7\u30a2\u30cf\u30a6\u30b9\u00a0<\/a><\/span><\/p>\n<h3>UA\u3068GA4\u306e\u9055\u30445\uff1a\u30ec\u30dd\u30fc\u30c8\u306e\u69d8\u5f0f<\/h3>\n<p>UA\u3068GA4\u3067\u306f\u30ec\u30dd\u30fc\u30c8\u306e\u69d8\u5f0f\u3082\u5927\u304d\u304f\u5909\u308f\u308a\u307e\u3057\u305f\u3002\u30e1\u30cb\u30e5\u30fc\u3082\u7c21\u7565\u5316\u3055\u308c\u3001UA\u306b\u6bd4\u3079\u3066\u30b7\u30f3\u30d7\u30eb\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><span class=\"marker-thickYellow\"><strong>GA4\u3067\u306f\u30ec\u30dd\u30fc\u30c8\u3092\u300c\u96c6\u8a08\u7528\u300d\u300c\u5206\u6790\u7528\u300d\u306b\u5206\u3051\u3001\u6570\u3092\u7d5e\u308b\u3053\u3068\u3067\u8ff7\u308f\u305a\u4f7f\u3048\u308b\u5de5\u592b\u304c\u3055\u308c\u3066\u3044\u307e\u3059<\/strong><\/span>\u3002\u305f\u3060\u3057\u3001\u96c6\u8a08\u7528\u306e\u30ec\u30dd\u30fc\u30c8\u306fUA\u306e\u30ec\u30dd\u30fc\u30c8\u3068\u9055\u3044\u3001\u300c\u6bd4\u8f03\u300d\u306f\u3067\u304d\u307e\u3059\u304c\u3001\u300c\u30bb\u30b0\u30e1\u30f3\u30c8\u300d\u3067\u7d5e\u308b\u3053\u3068\u306f\u3067\u304d\u307e\u305b\u3093\u3002\u5168\u4f53\u7684\u306b\u30c7\u30fc\u30bf\u3092\u628a\u63e1\u3057\u305f\u3044\u3068\u304d\u306b\u5229\u7528\u3057\u307e\u3059\u3002<\/p>\n<p>\u30bb\u30b0\u30e1\u30f3\u30c8\u3092\u5229\u7528\u3057\u305f\u308a\u3001\u898b\u305f\u3044\u6307\u6a19\u3092\u9078\u629e\u3057\u305f\u308a\u3057\u306a\u304c\u3089\u5206\u6790\u3092\u884c\u3044\u305f\u3044\u5834\u5408\u306f\u3001\u5206\u6790\u7528\u306e\u30ec\u30dd\u30fc\u30c8\u3092\u4f7f\u7528\u3057\u307e\u3059\u3002<span class=\"marker-thickYellow\"><strong>\u5206\u6790\u30ec\u30dd\u30fc\u30c8\u306fUA\u3067\u306fGA360\u306e\u307f\u306b\u7528\u610f\u3055\u308c\u3066\u3044\u305f\u300c\u30c7\u30fc\u30bf\u63a2\u7d22\u300d\u3092\u4f7f\u3048\u307e\u3059<\/strong><\/span>\u3002<\/p>\n<p style=\"text-align: center;\"><img decoding=\"async\" class=\"aligncenter size-large wp-image-9781\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/fc6c4c40d21966fbe2273cda34cc458e-1024x522.jpg\" alt=\"\u30c7\u30fc\u30bf\u63a2\u7d22\" width=\"1024\" height=\"522\" \/><br \/>\n<span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a>\uff08\u30c7\u30e2\u30c7\u30fc\u30bf\uff09<\/span><\/p>\n<p>\u307e\u305f\u3001\u30c7\u30d5\u30a9\u30eb\u30c8\u30c1\u30e3\u30cd\u30eb\u30b0\u30eb\u30fc\u30d7\u306a\u3069\u3082UA\u3068GA4\u3067\u9055\u3044\u304c\u3042\u308a\u307e\u3059\u3002\u4e3b\u306a\u76f8\u9055\u70b9\u306f\u4ee5\u4e0b\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n<table style=\"border-collapse: collapse; width: 100%; height: 215px;\" border=\"1\">\n<tbody>\n<tr style=\"height: 43px;\">\n<td style=\"width: 33.3333%; background-color: #b0c4de; height: 43px;\">\u30c1\u30e3\u30cd\u30eb\u30b0\u30eb\u30fc\u30d7<\/td>\n<td style=\"width: 33.3333%; background-color: #b0c4de; height: 43px;\"><span style=\"font-weight: 400;\">\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9(UA)<\/span><\/td>\n<td style=\"width: 33.3333%; background-color: #b0c4de; height: 43px;\"><span style=\"font-weight: 400;\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08GA4\uff09<\/span><\/td>\n<\/tr>\n<tr style=\"height: 43px;\">\n<td style=\"width: 33.3333%; height: 43px;\">\u30bd\u30fc\u30b7\u30e3\u30eb<\/td>\n<td style=\"width: 33.3333%; height: 43px;\">\u300c\u30bd\u30fc\u30b7\u30e3\u30eb\u300d\u306e\u307f<\/td>\n<td style=\"width: 33.3333%; height: 43px;\">\u300c\u6709\u6599\u30bd\u30fc\u30b7\u30e3\u30eb\u300d\u300c\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u30bd\u30fc\u30b7\u30e3\u30eb\u300d<\/td>\n<\/tr>\n<tr style=\"height: 43px;\">\n<td style=\"width: 33.3333%; height: 43px;\">\u30e1\u30fc\u30eb<\/td>\n<td style=\"width: 33.3333%; height: 43px;\">\u30e1\u30c7\u30a3\u30a2 &#8211; \u5b8c\u5168\u4e00\u81f4 &#8211; email<\/td>\n<td style=\"width: 33.3333%; height: 43px;\">\u30e1\u30c7\u30a3\u30a2 = email|e-mail|e_mail|e mail\u3000\u307e\u305f\u306f<\/p>\n<p>\u30bd\u30fc\u30b9 = email|e-mail|e_mail|e mail<\/td>\n<\/tr>\n<tr style=\"height: 43px;\">\n<td style=\"width: 33.3333%; height: 43px;\">\u30a2\u30d5\u30a3\u30ea\u30a8\u30a4\u30c8<\/td>\n<td style=\"width: 33.3333%;\">\u30e1\u30c7\u30a3\u30a2 &#8211; \u5b8c\u5168\u4e00\u81f4 &#8211; affiliate<\/td>\n<td style=\"width: 33.3333%; height: 43px;\">\u30e1\u30c7\u30a3\u30a2 = affiliate|affiliates<\/td>\n<\/tr>\n<tr style=\"height: 43px;\">\n<td style=\"width: 33.3333%; height: 43px;\">\u52d5\u753b<\/td>\n<td style=\"width: 33.3333%; height: 43px;\">\u306a\u3057<\/td>\n<td style=\"width: 33.3333%; height: 43px;\">GA4\u3067\u65b0\u3057\u304f\u5b9f\u88c5<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\u3055\u3089\u306b\u8a73\u3057\u3044\u6761\u4ef6\u306b\u3064\u3044\u3066\u306f\u3001Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u30d8\u30eb\u30d7\u3092\u3054\u53c2\u7167\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>\u21d2<a href=\"https:\/\/support.google.com\/analytics\/answer\/3297892\" target=\"_blank\" rel=\"noopener noreferrer\">UA\u30c7\u30d5\u30a9\u30eb\u30c8\u30c1\u30e3\u30cd\u30eb\u30b0\u30eb\u30fc\u30d7\u5b9a\u7fa9<\/a><\/p>\n<p>\u21d2<a href=\"https:\/\/support.google.com\/analytics\/answer\/9756891?hl=ja&amp;ref_topic=9228654\" target=\"_blank\" rel=\"noopener noreferrer\">GA4\u30c7\u30d5\u30a9\u30eb\u30c8\u30c1\u30e3\u30cd\u30eb\u30b0\u30eb\u30fc\u30d7\u5b9a\u7fa9<\/a><\/p>\n<p>GA4\u3067\u306f\u3001\u300cGoogle\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u300d\u3068\u306e\u9023\u643a\u3084\u3001\u30ab\u30b9\u30bf\u30e0\u30c1\u30e3\u30cd\u30eb\u30b0\u30eb\u30fc\u30d7\u306e\u4f5c\u6210\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u30b0\u30eb\u30fc\u30d7\u3001AMP\u30da\u30fc\u30b8\u306e\u8a08\u6e2c\u306a\u3069\u3001\u307e\u3060\u5bfe\u5fdc\u3057\u3066\u3044\u306a\u3044\u6a5f\u80fd\u3082\u591a\u3044\u3067\u3059\u3002\u3053\u308c\u3089\u306b\u3064\u3044\u3066\u306f\u3001\u4eca\u5f8c\u306e\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3092\u5f85\u3061\u307e\u3057\u3087\u3046\u3002<\/p>\n<h2>\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3068GA4\u306e\u5171\u901a\u70b9<\/h2>\n<p>\u524d\u7ae0\u3067\u89e3\u8aac\u3057\u305f\u3068\u304a\u308a\u3001<span class=\"marker-thickYellow\"><strong>UA\u3068GA4\u306f\u30c7\u30fc\u30bf\u306e\u8a08\u6e2c\u65b9\u6cd5\u81ea\u4f53\u304c\u7570\u306a\u308b\u305f\u3081\u3001\u5171\u901a\u70b9\u3068\u547c\u3079\u308b\u3068\u3053\u308d\u304c\u3042\u307e\u308a\u3042\u308a\u307e\u305b\u3093<\/strong><\/span>\u3002\u4e21\u8005\u306e\u6570\u5024\u306b\u3082\u9055\u3044\u304c\u3042\u308a\u3001Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3068\u8a00\u3063\u3066\u3082\u5225\u306e\u30c4\u30fc\u30eb\u3068\u8a00\u3048\u308b\u307b\u3069\u5185\u5bb9\u304c\u7570\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>GA4\u306f\u4eca\u5f8c\u3082\u983b\u7e41\u306b\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u304c\u884c\u308f\u308c\u308b\u3068\u4e88\u60f3\u3055\u308c\u308b\u306e\u3067\u3001UA\u3068\u4f3c\u305f\u7b87\u6240\u304c\u51fa\u308b\u53ef\u80fd\u6027\u304c\u306a\u3044\u3068\u306f\u8a00\u3044\u5207\u308c\u307e\u305b\u3093\u304c\u3001\u57fa\u672c\u7684\u306b\u4f3c\u3066\u975e\u306a\u308b\u3082\u306e\u3067\u3042\u308b\u3068\u8003\u3048\u305f\u307b\u3046\u304c\u3088\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u540c\u3058\u30a2\u30ab\u30a6\u30f3\u30c8\u5185\u3067\u5207\u308a\u66ff\u3048\u3066\u5229\u7528\u3067\u304d\u308b\u306e\u3067\u3001\u76ee\u7684\u306b\u5408\u308f\u305b\u3066\u4f7f\u3044\u5206\u3051\u308b\u3088\u3046\u306b\u3057\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>&nbsp;<\/p>\n<h2>\u73fe\u6642\u70b9\u3067\u306f\u3001UA\u3068GA4\u306f\u4e21\u65b9\u3068\u3082\u4f75\u7528\u3059\u308b\u3053\u3068\u304c\u304a\u3059\u3059\u3081\uff01<\/h2>\n<p>UA\u3068GA4\u306f\u540c\u6642\u306b\u4f7f\u3046\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u73fe\u6642\u70b9\u3067\u306f\u3001UA\u3092\u4f7f\u3044\u3064\u3064GA4\u3082\u5c0e\u5165\u3057\u3066\u3044\u304f\u4f75\u7528\u304c\u304a\u3059\u3059\u3081\u3067\u3059\u3002\u4e3b\u306a\u304a\u3059\u3059\u3081\u30dd\u30a4\u30f3\u30c8\u30923\u3064\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<div class=\"ep-box es-BmarkExcl es-borderSolidS brc-DPred bgc-white es-radius\">\u672c\u8a18\u4e8b\u57f7\u7b46\u6642\u70b9\u3067\u306f\u3001GA4\u304c\u958b\u767a\u9014\u4e0a\u3060\u3063\u305f\u3053\u3068\u3082\u3042\u308aUA\u3068\u306e\u4f75\u7528\u3092\u304a\u3059\u3059\u3081\u3057\u3066\u3044\u307e\u3057\u305f\u3002\u3057\u304b\u3057\u3001<strong>2023\u5e747\u6708\u306bUA\u306e\u30b5\u30dd\u30fc\u30c8\u304c\u7d42\u4e86\u3059\u308b\u305f\u3081\u3001GA4\u3068UA\u3092\u4f75\u7528\u3057\u7d9a\u3051\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u305b\u3093\u3002<\/strong>\u307e\u3060UA\u306e\u307f\u5229\u7528\u3057\u3066\u3044\u308b\u65b9\u306f\u3001\u65e9\u3081\u306bGA4\u3078\u306e\u5207\u308a\u66ff\u3048\u3092\u304a\u3059\u3059\u3081\u3057\u307e\u3059\u3002<br \/>\n\u307e\u305f\u3001<span class=\"marker-thickYellow\"><strong>UA\u304b\u3089GA4\u3078\u5207\u308a\u66ff\u3048\u308b\u969b\u306f\u3001UA\u3082\u305d\u306e\u307e\u307e\u5229\u7528\u3057\u306a\u304c\u3089GA4\u3078\u30c7\u30fc\u30bf\u3092\u84c4\u7a4d\u3057\u3064\u3064\u3001\u4f7f\u3044\u65b9\u306b\u6163\u308c\u3066\u3044\u304f\u3068\u3088\u3044\u3067\u3057\u3087\u3046\u3002<\/strong><\/span><\/div>\n<h3>\u304a\u3059\u3059\u3081\u306e\u7406\u75311\uff1aGA4\u306e\u30c7\u30fc\u30bf\u304c\u84c4\u7a4d\u3067\u304d\u308b<\/h3>\n<p>\u30c7\u30fc\u30bf\u306f\u53d6\u5f97\u53ef\u80fd\u306a\u72b6\u614b\u306b\u3057\u3066\u304b\u3089\u84c4\u7a4d\u3055\u308c\u307e\u3059\u3002<span class=\"marker-thickYellow\"><strong>\u5206\u6790\u4f5c\u696d\u3088\u308a\u3082\u512a\u5148\u3057\u3066\u3001\u53d6\u308a\u6025\u304eGA4\u306e\u30c7\u30fc\u30bf\u306e\u84c4\u7a4d\u3092\u6700\u512a\u5148\u306b\u3057\u3066\u3044\u304f\u3053\u3068\u3092\u304a\u3059\u3059\u3081\u3057\u307e\u3059<\/strong><\/span>\u3002\u73fe\u5728UA\u3092\u5229\u7528\u3057\u3066\u3044\u308b\u5834\u5408\u306f\u3001UA\u306e\u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u5143\u306bGA4\u306e\u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u4f5c\u6210\u3057\u3066\u3001GA4\u306e\u8a08\u6e2c\u3082\u958b\u59cb\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3>\u304a\u3059\u3059\u3081\u306e\u7406\u75312\uff1aGA4\u306e\u4f7f\u3044\u65b9\u306b\u65e9\u304f\u6163\u308c\u308b\u3053\u3068\u304c\u3067\u304d\u308b<\/h3>\n<p>\u65e5\u3005\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u304c\u884c\u308f\u308c\u9032\u5316\u3057\u3066\u3044\u308bGA4\u3067\u3059\u304c\u3001\u4eca\u307e\u3067\u3054\u7d39\u4ecb\u3057\u305f\u3068\u304a\u308a\u3001UA\u3068\u306f\u304b\u306a\u308a\u4f7f\u3044\u52dd\u624b\u304c\u9055\u3044\u307e\u3059\u3002\u5b8c\u5168\u306bGA4\u306b\u79fb\u884c\u3055\u308c\u308b\u524d\u306b\u3001<span class=\"marker-thickYellow\"><strong>\u4eca\u306e\u3046\u3061\u304b\u3089\u5c11\u3057\u305a\u3064GA4\u306e\u4f7f\u3044\u65b9\u306b\u6163\u308c\u3066\u304a\u304f\u3068\u3088\u3044\u3067\u3057\u3087\u3046<\/strong><\/span>\u3002<\/p>\n<p>UA\u3068GA4\u305d\u308c\u305e\u308c\u3067\u3067\u304d\u308b\u3053\u3068\u3001\u3067\u304d\u306a\u3044\u3053\u3068\u3092\u628a\u63e1\u3057\u3066\u304a\u304f\u3053\u3068\u3082\u5927\u5207\u3067\u3059\u3002<\/p>\n<h3>\u304a\u3059\u3059\u3081\u306e\u7406\u75313\uff1aGA4\u3060\u3051\u304c\u884c\u3048\u308b\u5206\u6790\u304c\u3042\u308b<\/h3>\n<p><span class=\"marker-thickYellow\"><strong>UA\u3067\u3057\u304b\u884c\u3048\u306a\u3044\u5206\u6790\u304c\u307e\u3060\u591a\u3044\u3053\u3068\u306f\u78ba\u304b\u3067\u3059\u304c\u3001\u9006\u306bGA4\u3060\u3051\u304c\u884c\u3048\u308b\u5206\u6790\u3082\u3042\u308a\u307e\u3059<\/strong><\/span>\u3002\u4eca\u307e\u3067GA360\u306e\u307f\u306b\u5b9f\u88c5\u3055\u308c\u3066\u3044\u305f\u30c7\u30fc\u30bf\u63a2\u7d22\u3084BigQuery\u3068\u306e\u9023\u643a\u306a\u3069\u3001GA4\u3067\u89e3\u7981\u3055\u308c\u305f\u4ed5\u69d8\u3092\u8a66\u3057\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u3053\u306e\u4ed6\u306b\u3082GA4\u72ec\u81ea\u306e\u6a5f\u80fd\u304c\u3042\u308b\u306e\u3067\u3001\u76ee\u7684\u306b\u5fdc\u3058\u3066\u4f7f\u3063\u3066\u307f\u308b\u3053\u3068\u3092\u304a\u3059\u3059\u3081\u3057\u307e\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<h2>\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3068GA4\u3092\u4f75\u7528\u3059\u308b\u305f\u3081\u306e\u8a2d\u5b9a\u306e\u5168\u4f53\u50cf<\/h2>\n<p>UA\u3068GA4\u3092\u4f75\u7528\u3059\u308b\u624b\u9806\u306f\u3001\u96e3\u3057\u304f\u3042\u308a\u307e\u305b\u3093\u3002\u4e21\u8005\u306e\u30c7\u30fc\u30bf\u304c\u5e72\u6e09\u3057\u5408\u3046\u3053\u3068\u306f\u306a\u3044\u306e\u3067\u3001\u554f\u984c\u306a\u304f\u4f75\u7528\u3067\u304d\u307e\u3059\u3002\u4f75\u7528\u306e\u8a2d\u5b9a\u6982\u8981\u306f\u6b21\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n<h3>\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u8a2d\u5b9a<\/h3>\n<p>UA\u3067\u8a08\u6e2c\u3092\u3057\u3066\u3044\u308b\u5834\u5408\u306f\u3001\u305d\u306e\u307e\u307e\u4f7f\u3044\u7d9a\u3051\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u81ea\u4f53\u3092\u4eca\u56de\u521d\u3081\u3066\u5229\u7528\u3059\u308b\u306e\u3067\u3042\u308c\u3070\u3001\u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u65b0\u898f\u4f5c\u6210\u3059\u308b\u3068\u30c7\u30d5\u30a9\u30eb\u30c8\u3067GA4\u304c\u4f5c\u6210\u3055\u308c\u307e\u3059\u304c\u3001UA\u3082\u4f5c\u3063\u3066\u540c\u6642\u306b\u4f7f\u7528\u3059\u308b\u306e\u304c\u304a\u3059\u3059\u3081\u3067\u3059\u3002<\/p>\n<div class=\"ep-box\">\n<ul>\n<li><span class=\"marker-thickYellow\"><strong>UA\u3092\u5229\u7528\u4e2d\u21d2\u5229\u7528\u3057\u3066\u3044\u308bUA\u306e\u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u3082\u3068\u306bGA4\u306e\u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u4f5c\u6210<\/strong><\/span><\/li>\n<li><span class=\"marker-thickYellow\"><strong>\u521d\u3081\u3066\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3092\u5c0e\u5165\u21d2UA\u3068GA4\u306e\u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u540c\u6642\u306b\u4f5c\u6210<\/strong><\/span><\/li>\n<\/ul>\n<\/div>\n<p>\u3069\u3061\u3089\u304b\u306e\u65b9\u6cd5\u3067\u884c\u3044\u307e\u3059\u3002<\/p>\n<h3>GA4\u30d7\u30ed\u30d1\u30c6\u30a3\u306e\u8a2d\u5b9a<\/h3>\n<p>GA4\u306e\u8a2d\u5b9a\u306f\u3001UA\u3067\u7d39\u4ecb\u3057\u305f2\u3064\u306e\u65b9\u6cd5\u3067\u4f5c\u6210\u3067\u53ef\u80fd\u3067\u3059\u3002\u3082\u3057GA4\u306e\u30d7\u30ed\u30d1\u30c6\u30a3\u306e\u4f5c\u3063\u3066UA\u306e\u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u8ffd\u52a0\u3057\u305f\u3044\u5834\u5408\u306f\u3001\u5358\u72ec\u3067UA\u306e\u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u4f5c\u6210\u3059\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<h2>\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff08UA\uff09\u306e\u8a2d\u5b9a\u65b9\u6cd5 \u203b\u521d\u3081\u3066GA\u3092\u8a2d\u5b9a\u3059\u308b\u65b9\u5411\u3051<\/h2>\n<p>\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u8a2d\u5b9a\u65b9\u6cd5\u3092\u30b9\u30c6\u30c3\u30d7\u5f62\u5f0f\u3067\u89e3\u8aac\u3057\u307e\u3059\u3002\u3053\u3061\u3089\u306fGA\u3092\u307e\u3063\u305f\u304f\u5c0e\u5165\u3057\u305f\u3053\u3068\u304c\u306a\u304f\u3001\u30bc\u30ed\u304b\u3089\u8a2d\u5b9a\u3059\u308b\u65b9\u6cd5\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<p><span class=\"marker-thickYellow\"><strong>\u524d\u63d0\u6761\u4ef6\u3068\u3057\u3066\u3001Google\u306e\u30a2\u30ab\u30a6\u30f3\u30c8(\u4f8b\uff1aaaaa@gmail.com)\u3092\u4f5c\u6210\u3057\u3066\u304a\u304f\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059<\/strong><\/span>\u3002<\/p>\n<p>\u4eca\u56de\u306f\u30011\u56de\u306e\u8a2d\u5b9a\u3067UA\u3068GA4\u306e\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u4e21\u65b9\u4f5c\u308b\u65b9\u6cd5\u3092\u89e3\u8aac\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<h3>\u624b\u98061.Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3078\u767b\u9332\u3059\u308b<\/h3>\n<p><a href=\"https:\/\/analytics.google.com\/analytics\/web\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u516c\u5f0f\u30b5\u30a4\u30c8<\/a>\u3092\u958b\u304d\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-9783\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/WS000000-1024x569.jpg\" alt=\"GA\u30db\u30fc\u30e0\" width=\"1024\" height=\"569\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a><\/span><\/p>\n<p>\u8d64\u67a0\u306e\u300c\u6e2c\u5b9a\u3092\u958b\u59cb\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<p>\u6b21\u304b\u3089\u306e\u30b9\u30c6\u30c3\u30d7\u3067\u8a2d\u5b9a\u306b\u5fc5\u8981\u306a\u9805\u76ee\u3092\u8a18\u5165\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<h3>\u624b\u98062.\u30a2\u30ab\u30a6\u30f3\u30c8\u8a2d\u5b9a\u306e\u5fc5\u8981\u4e8b\u9805\u3092\u8a18\u5165\u3059\u308b<\/h3>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-9784\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/WS000001-1024x481.jpg\" alt=\"GA\u8a2d\u5b9a\u2460\" width=\"1024\" height=\"481\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a><\/span><\/p>\n<p>\u307e\u305a\u306f\u3001\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u8a2d\u5b9a\u3067\u3059\u3002\u30a2\u30ab\u30a6\u30f3\u30c8\u540d\uff08\u8d64\u67a0\uff09\u306f\u81ea\u5206\u306e\u597d\u304d\u306a\u540d\u524d\u3092\u5165\u529b\u3057\u307e\u3059\u3002\u3067\u304d\u308b\u9650\u308a\u308f\u304b\u308a\u3084\u3059\u3044\u540d\u524d\u306b\u3057\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002\u30c7\u30fc\u30bf\u5171\u6709\u30aa\u30d7\u30b7\u30e7\u30f3\u306f\u7279\u306b\u5909\u66f4\u3057\u306a\u304f\u3066\u3082\u3088\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u6b21\u3078\u3092\u30af\u30ea\u30c3\u30af\u3057\u3066\u5148\u306b\u9032\u307f\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-9786\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/4b0a6bd109e8a3aa49c2f0891c4ab261.jpg\" alt=\"GA\u8a2d\u5b9a\u2461\" width=\"1000\" height=\"756\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a><\/span><\/p>\n<p>\u6b21\u306b\u30d7\u30ed\u30d1\u30c6\u30a3\u306e\u8a2d\u5b9a\u3092\u884c\u3044\u307e\u3059\u3002<\/p>\n<p>\u300c\u30d7\u30ed\u30d1\u30c6\u30a3\u540d\u300d\u3092\u8a2d\u5b9a\u3057\u3066\u3001\u30bf\u30a4\u30e0\u30be\u30fc\u30f3\u3068\u901a\u8ca8\u3092\u65e5\u672c\u306b\u8a2d\u5b9a\u3057\u307e\u3059\u3002\u8a73\u7d30\u30aa\u30d7\u30b7\u30e7\u30f3\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b\u3068\u3001\u56f3\u306e\u3088\u3046\u306a\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306b\u95a2\u3059\u308b\u8a2d\u5b9a\u753b\u9762\u304c\u5c55\u958b\u3055\u308c\u307e\u3059\u3002<\/p>\n<p><span class=\"marker-thickYellow\"><strong>\u300c\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u30d7\u30ed\u30d1\u30c6\u30a3\u306e\u4f5c\u6210\u300d\u306e\u30c8\u30b0\u30eb\u3092\u53f3\u306b\u3057\u3066\u9752\u304f\u3059\u308b<\/strong><\/span>\u3068\u3001\u3055\u3089\u306b\u8a2d\u5b9a\u753b\u9762\u304c\u8868\u793a\u3055\u308c\u307e\u3059\u3002<\/p>\n<p>\u3053\u3053\u3067\u300c<span class=\"marker-thickYellow\"><strong>\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306eURL<\/strong><\/span>\u300d\u3092\u5165\u529b\u3057\u3001\u300c<span class=\"marker-thickYellow\"><strong>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\u3068\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u4e21\u65b9\u4f5c\u6210\u3059\u308b<\/strong><\/span>\u300d\u306b\u30c1\u30a7\u30c3\u30af\u3092\u5165\u308c\u307e\u3059\u3002<\/p>\n<p>\u3053\u3053\u307e\u3067\u8a2d\u5b9a\u3067\u304d\u305f\u3089\u3001\u6b21\u3078\u9032\u307f\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-9787\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/WS000006.jpg\" alt=\"GA\u8a2d\u5b9a\u2462\" width=\"618\" height=\"652\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a><\/span><\/p>\n<p>\u30d3\u30b8\u30cd\u30b9\u306e\u6982\u8981\u306f\u3001\u81ea\u30b5\u30a4\u30c8\u306b\u5408\u308f\u305b\u3066\u9069\u5b9c\u8a2d\u5b9a\u3057\u3066\u3044\u304d\u307e\u3059\u3002\u300c\u4f5c\u6210\u300d\u3092\u62bc\u3057\u3066\u6b21\u3078\u9032\u307f\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-9788\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/WS000007.jpg\" alt=\"\u5229\u7528\u898f\u7d04\" width=\"473\" height=\"389\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a><\/span><\/p>\n<p>\u300c\u65e5\u672c\u300d\u3092\u9078\u629e\u3057\u3066\u3001\u30c1\u30a7\u30c3\u30af\u30dc\u30c3\u30af\u30b9\u306b\u30c1\u30a7\u30c3\u30af\u3092\u5165\u308c\u305f\u3089\u3001\u300c\u540c\u610f\u3059\u308b\u300d\u3092\u9078\u629e\u3057\u307e\u3059\u3002<\/p>\n<p>\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u8a2d\u5b9a\u306f\u4ee5\u4e0a\u3067\u7d42\u4e86\u3067\u3059\u3002<\/p>\n<h3>\u624b\u98063.\u4e21\u65b9\u8a08\u6e2c\u53ef\u80fd\u306a\u30bf\u30b0\u3092\u4f5c\u6210\u3059\u308b<\/h3>\n<p><span class=\"marker-thickYellow\"><strong>\u8a08\u6e2c\u3092\u958b\u59cb\u3059\u308b\u306b\u306f\u3001\u8a08\u6e2c\u3057\u305f\u3044\u30b5\u30a4\u30c8\u306ehtml<\/strong><\/span><span class=\"marker-thickYellow\"><strong>\u306b\u30b0\u30ed\u30fc\u30d0\u30eb\u30b5\u30a4\u30c8\u30bf\u30b0\uff08gtag.js\uff09\u3092\u57cb\u3081\u8fbc\u3080\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059<\/strong><\/span>\u3002<\/p>\n<p>\u4eca\u56de\u306f\u3001GA4\u3068UA\u3069\u3061\u3089\u3082\u8a08\u6e2c\u3067\u304d\u308b\u3088\u3046\u306a\u30bf\u30b0\u3092\u4f5c\u6210\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-9789\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/37c87c35f806d138013fec78ba773391-1024x520.jpg\" alt=\"\u30a6\u30a7\u30d6\u30b9\u30c8\u30ea\u30fc\u30e0\" width=\"1024\" height=\"520\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a><\/span><\/p>\n<p>\u624b\u98062\u307e\u3067\u5b8c\u4e86\u3059\u308b\u3068\u3001\u56f3\u306e\u3088\u3046\u306a\u30a6\u30a7\u30d6\u30b9\u30c8\u30ea\u30fc\u30e0\u306e\u8a73\u7d30\u304c\u7acb\u3061\u4e0a\u304c\u308a\u307e\u3059\u3002\u4e2d\u307b\u3069\u306b\u3042\u308b\u3001\u300c\u30bf\u30b0\u8a2d\u5b9a\u624b\u9806\u300d\u4e0b\u306b\u3042\u308b\u300c\u30b0\u30ed\u30fc\u30d0\u30eb\u30b5\u30a4\u30c8\u30bf\u30b0(gtag.js)\u300d\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b\u3068\u3001\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u30b3\u30fc\u30c9\u304c\u51fa\u3066\u304d\u307e\u3059\u3002<\/p>\n<p>\u3053\u306e\u30b3\u30fc\u30c9\u3092\u30b3\u30d4\u30fc\u3057\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002\u4eca\u30b3\u30d4\u30fc\u3057\u305f\u3082\u306e\u306f\u3001GA4\u306e\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u30b3\u30fc\u30c9\u3067\u3059\u3002\u6b21\u306fUA\u306e\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u30b3\u30fc\u30c9\u3092\u958b\u304d\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-9790\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/83ca4c11bbbb9e3ef423fa0a31329f39.jpg\" alt=\"\u30d7\u30ed\u30d1\u30c6\u30a3\u9078\u629e\" width=\"344\" height=\"174\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a><\/span><\/p>\n<p>\u30a6\u30a7\u30d6\u30b9\u30c8\u30ea\u30fc\u30e0\u306e\u8a73\u7d30\u3092\u4e00\u5ea6\u9589\u3058\u3001\u30d7\u30ed\u30d1\u30c6\u30a3\u306e\u300c\u25bc\u300d\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b\u3068\u3001\u624b\u98062\u3067\u8a2d\u5b9a\u3057\u305f\u30d7\u30ed\u30d1\u30c6\u30a3\u304c\u51fa\u3066\u304d\u307e\u3059\u3002\u56f3\u306e\u3088\u3046\u306bUA\u3068GA4\u306e\u30d7\u30ed\u30d1\u30c6\u30a3\u304c2\u3064\u3067\u304d\u3066\u3044\u308b\u3053\u3068\u304c\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p>\n<p><span class=\"marker-thickYellow\"><strong>\u300cUA\u300d\u304b\u3089\u59cb\u307e\u308b\u30d7\u30ed\u30d1\u30c6\u30a3\u304c\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067\u3059<\/strong><\/span>\u3002\u30af\u30ea\u30c3\u30af\u3057\u305f\u3089\u3001\u300c\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u60c5\u5831\u300d\uff0d\u300c\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u30b3\u30fc\u30c9\u300d\u3092\u9078\u629e\u3057\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-9791\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/b2cb457084e995a013a1369a05abf4d6-1024x432.jpg\" alt=\"UA\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u30b3\u30fc\u30c9\" width=\"1024\" height=\"432\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a><\/span><\/p>\n<p>GA4\u306b\u4f3c\u305f\u30b0\u30ed\u30fc\u30d0\u30eb\u30b5\u30a4\u30c8\u30bf\u30b0\u304c\u51fa\u3066\u304d\u307e\u3059\u3002\u3053\u3053\u3067\u306f\u3001<span class=\"marker-thickYellow\"><strong>\u753b\u9762\u306e\u8d64\u67a0\u300c gtag(&#8216;config&#8217;, &#8216;UA-XXXXXXX-Y&#8217;);\u300d\u306e\u90e8\u5206\u306e\u307f\u3092\u30b3\u30d4\u30fc\u3057\u307e\u3059<\/strong><\/span>\u3002<\/p>\n<p>\u3055\u304d\u307b\u3069\u30b3\u30d4\u30fc\u3057\u3066\u304a\u3044\u305fGA4\u306egtag\u306b\u623b\u308a\u307e\u3059\u3002GA\u306egtag\uff08\u8d64\u6587\u5b57\uff09\u306e\u6b21\u306b\u30b3\u30d4\u30fc\u3057\u305fUA\u306egtag\u3092\u30da\u30fc\u30b9\u30c8\u3057\u307e\u3059\uff08\u9752\u6587\u5b57\uff09\u3002<\/p>\n<div class=\"ep-box es-BiconBg icon-pushpin bgc-VPlime\">&lt;!&#8211; Global site tag (gtag.js) &#8211; Google Analytics &#8211;&gt;<br \/>\n&lt;script async src=&#8221;https:\/\/www.googletagmanager.com\/gtag\/js?id=G-XXXXXXXXXX&#8221;&gt;&lt;\/script&gt;<br \/>\n&lt;script&gt;<br \/>\nwindow.dataLayer = window.dataLayer || [];<br \/>\nfunction gtag(){dataLayer.push(arguments);}<br \/>\ngtag(&#8216;js&#8217;, new Date());<span style=\"color: #ff0000; font-family: Lato, \u6e38\u30b4\u30b7\u30c3\u30af\u4f53, 'Yu Gothic', YuGothic, '\u30d2\u30e9\u30ae\u30ce\u89d2\u30b4\u30b7\u30c3\u30af Pro', 'Hiragino Kaku Gothic Pro', \u30e1\u30a4\u30ea\u30aa, Meiryo, '\uff2d\uff33 \uff30\u30b4\u30b7\u30c3\u30af', 'MS PGothic', sans-serif; font-size: 1.4rem;\">gtag(&#8216;config&#8217;, &#8216;G-XXXXXXXXXX\u2019&#8217;);<br \/>\n<\/span><span style=\"color: #ff0000;\"><span style=\"color: #0000ff;\">gtag(\u2018config\u2019, \u2018UA-<em>XXXXXXXX-Y<\/em>\u2019);<\/span><br \/>\n<\/span><br \/>\n&lt;\/script&gt;<\/div>\n<p>\u3053\u308c\u3067\u3001GA4\u3068UA\u306e\u3069\u3061\u3089\u3067\u3082\u8a08\u6e2c\u3067\u304d\u308b\u30b0\u30ed\u30fc\u30d0\u30eb\u30b5\u30a4\u30c8\u30bf\u30b0\uff08gtag.js)\u304c\u3067\u304d\u3042\u304c\u308a\u307e\u3057\u305f\u3002<\/p>\n<h3>\u624b\u98064.\u30bf\u30b0\u3092\u30b5\u30a4\u30c8\u306b\u8a2d\u7f6e\u3059\u308b<\/h3>\n<p><span class=\"marker-thickYellow\"><strong>\u624b\u98063\u3067\u4f5c\u6210\u3057\u305fgtag.js\u3092\u8a08\u6e2c\u3057\u305f\u3044\u30b5\u30a4\u30c8\u306e&lt;head&gt;\u30bb\u30af\u30b7\u30e7\u30f3\u306b\u8cbc\u308a\u4ed8\u3051\u307e\u3059<\/strong><\/span>\u3002\u305f\u3060\u3057\u624b\u52d5\u306f\u30df\u30b9\u3092\u3057\u3066html\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u3066\u3057\u307e\u3046\u53ef\u80fd\u6027\u3082\u3042\u308a\u3001\u30da\u30fc\u30b8\u6570\u304c\u591a\u3044\u3068\u6642\u9593\u3068\u624b\u9593\u3082\u304b\u304b\u308a\u307e\u3059\u3002<\/p>\n<p>Google\u30bf\u30b0\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\uff08GTM)\u3092\u5229\u7528\u3057\u3066\u3044\u308b\u5834\u5408\u306f\u3001GTM\u3067\u306e\u8a2d\u5b9a\u3092\u304a\u3059\u3059\u3081\u3057\u307e\u3059\u3002<\/p>\n<p>\u4eca\u56de\u306f\u3001\u8a08\u6e2c\u3059\u308b\u30b5\u30a4\u30c8\u306b\u30bf\u30b0\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u304c\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3055\u308c\u3066\u3044\u308b\u5834\u5408\u306e\u3001UA\u8a08\u6e2c\u306e\u8a2d\u5b9a\u65b9\u6cd5\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-9792\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/3dca15c2d235cb8a6a07d37cb36813ab-1024x253.jpg\" alt=\"GTM\u65b0\u898f\u30bf\u30b0\" width=\"1024\" height=\"253\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/tagmanager.google.com\/?hl=ja\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30bf\u30b0\u30de\u30cd\u30fc\u30b8\u30e3\u30fc<\/a><\/span><\/p>\n<p>\u30bf\u30b0\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u306e\u30ef\u30fc\u30af\u30b9\u30da\u30fc\u30b9\u3092\u958b\u304d\u3001\u30bf\u30b0\u3092\u300c\u65b0\u898f\u300d\u3067\u4f5c\u6210\u3057\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-9793\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/e6e5e95cc9099224120a2f0311644d94-1024x379.jpg\" alt=\"GTMUA\u9078\u629e\" width=\"1024\" height=\"379\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/tagmanager.google.com\/?hl=ja\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30bf\u30b0\u30de\u30cd\u30fc\u30b8\u30e3\u30fc<\/a><\/span><\/p>\n<p>\u30bf\u30b0\u30bf\u30a4\u30d7\u306f\u300c\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u300d\u3092\u9078\u629e\u3057\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-9794\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/GTM3-1024x462.jpg\" alt=\"GTM\u8a2d\u5b9a\" width=\"1024\" height=\"462\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/tagmanager.google.com\/?hl=ja\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30bf\u30b0\u30de\u30cd\u30fc\u30b8\u30e3\u30fc<\/a><\/span><\/p>\n<p>\u300cGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u8a2d\u5b9a\u300d\u3067\u300c\u65b0\u3057\u3044\u5909\u6570\u300d\u3092\u9078\u3073\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-9795\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/GTM4-1024x382.jpg\" alt=\"GTM\u8a2d\u5b9a\" width=\"1024\" height=\"382\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/tagmanager.google.com\/?hl=ja\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30bf\u30b0\u30de\u30cd\u30fc\u30b8\u30e3\u30fc<\/a><\/span><\/p>\n<p>UA\u306e\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0ID\u3092GTM\u306e\u300c\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0ID\u300d\u306b\u8cbc\u308a\u4ed8\u3051\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-9796\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/7a8555649a8cf8266248db559db89cbb.jpg\" alt=\"\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0ID\" width=\"925\" height=\"354\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/tagmanager.google.com\/?hl=ja\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30bf\u30b0\u30de\u30cd\u30fc\u30b8\u30e3\u30fc<\/a><\/span><\/p>\n<p>\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0ID\u306f\u3001\u624b\u98063\u3067UA\u306egtag\u3092\u30b3\u30d4\u30fc\u3057\u305f\u753b\u9762\u306e\u4e0a\u306b\u8a18\u8f09\uff08\u8d64\u67a0\u5185\uff09\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-9797\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/GTM5.jpg\" alt=\"GTM\u8a2d\u5b9a\" width=\"989\" height=\"656\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/tagmanager.google.com\/?hl=ja\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30bf\u30b0\u30de\u30cd\u30fc\u30b8\u30e3\u30fc<\/a><\/span><\/p>\n<p>\u6b21\u306f\u3001\u30c8\u30ea\u30ac\u30fc\u3092\u8a2d\u5b9a\u3057\u307e\u3059\u3002\u30c8\u30ea\u30ac\u30fc\u306e\u30b9\u30da\u30fc\u30b9\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-9798\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/GTM6.jpg\" alt=\"GTM\u8a2d\u5b9a\u753b\u9762\" width=\"967\" height=\"134\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/tagmanager.google.com\/?hl=ja\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30bf\u30b0\u30de\u30cd\u30fc\u30b8\u30e3\u30fc<\/a><\/span><\/p>\n<p>\u300cAll Pages\u300d\u3092\u9078\u629e\u3057\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-9799\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/GTM7-1024x456.jpg\" alt=\"GTM\u8a2d\u5b9a\u753b\u9762\" width=\"1024\" height=\"456\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/tagmanager.google.com\/?hl=ja\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30bf\u30b0\u30de\u30cd\u30fc\u30b8\u30e3\u30fc<\/a><\/span><\/p>\n<p>\u540d\u524d\u3092\u8a2d\u5b9a\u3057\u305f\u3089\u3001\u300c\u4fdd\u5b58\u300d\u3092\u62bc\u3057\u3066\u5b8c\u4e86\u3067\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<h2>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08GA4\uff09\u306e\u8a2d\u5b9a\u65b9\u6cd5<\/h2>\n<p>GA4\u3082\u524d\u7ae0\u306eUA\u3092\u8a2d\u5b9a\u3059\u308b\u624b\u9806\u3067\u8a2d\u5b9a\u3067\u304d\u307e\u3059\u3002UA\u3092\u8a2d\u5b9a\u3059\u308b\u30aa\u30d7\u30b7\u30e7\u30f3\u3092\u9078\u3070\u306a\u3044\u5834\u5408\u306f\u3001GA4\u306e\u30d7\u30ed\u30d1\u30c6\u30a3\u306e\u307f\u4f5c\u6210\u3055\u308c\u307e\u3059\u3002\u3053\u3053\u3067\u306f\u3001\u65e2\u5b58\u306eUA\u30d7\u30ed\u30d1\u30c6\u30a3\u3092GA4\u306b\u30a2\u30c3\u30d7\u30b0\u30ec\u30fc\u30c9\u3059\u308b\u65b9\u6cd5\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<h3>\u624b\u98061.\u7ba1\u7406\u753b\u9762\u304b\u3089GA4\u8a2d\u5b9a\u30a2\u30b7\u30b9\u30bf\u30f3\u30c8\u3092\u958b\u304f<\/h3>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-9801\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/290aeb31cd78588591a0c8492ad4f0f3-1024x312.jpg\" alt=\"\u30d7\u30ed\u30d1\u30c6\u30a3\u8a2d\u5b9a\u30a2\u30b7\u30b9\u30bf\u30f3\u30c8\" width=\"1024\" height=\"312\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a><\/span><\/p>\n<p>UA\u306e\u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u9078\u629e\u5f8c\u3001\u300cGA4\u8a2d\u5b9a\u30a2\u30b7\u30b9\u30bf\u30f3\u30c8\u300d\u3092\u9078\u3073\u300c\u3088\u3046\u3053\u305d\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n<h3>\u624b\u98062.\u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u4f5c\u6210\u3059\u308b<\/h3>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-9802\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/0f0923db541ef9d6356832d3e5ed9052.jpg\" alt=\"\u30d7\u30ed\u30d1\u30c6\u30a3\u306e\u4f5c\u6210\" width=\"755\" height=\"605\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a><\/span><\/p>\n<p>\u7acb\u3061\u4e0a\u304c\u3063\u305f\u753b\u9762\u3067\u300c\u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u4f5c\u6210\u300d\u3092\u30af\u30ea\u30c3\u30af\u3059\u308c\u3070\u5b8c\u4e86\u3067\u3059\u3002<\/p>\n<p>\u624b\u9806\u306f\u3068\u3066\u3082\u7c21\u5358\u3067\u3059\u304c\u3001<span class=\"marker-thickYellow\"><strong>\u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u4f5c\u6210\u3057\u305f\u5f8c\u306fUA\u306e\u624b\u98064\u3068\u540c\u69d8\u306b\u3001\u30b0\u30ed\u30fc\u30d0\u30eb\u30b5\u30a4\u30c8\u30bf\u30b0\uff08gtag.js\uff09\u306e\u5b9f\u88c5\u3092\u884c\u308f\u306a\u3044\u3068\u8a08\u6e2c\u3067\u304d\u307e\u305b\u3093<\/strong><\/span>\u3002<\/p>\n<p>\u5fd8\u308c\u305a\u306b\u5b9f\u88c5\u307e\u3067\u5b8c\u4e86\u3055\u305b\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<h3>\u624b\u98063.\u6e2c\u5b9aID\u3092\u30b5\u30a4\u30c8\u306b\u8a2d\u7f6e\u3059\u308b<\/h3>\n<p>GA4\u3082UA\u540c\u69d8\u3001\u624b\u52d5\u307e\u305f\u306fGTM\u3092\u5229\u7528\u3057\u3066\u30b0\u30ed\u30fc\u30d0\u30eb\u30b5\u30a4\u30c8\u30bf\u30b0\uff08gtag.js)\u3092\u8a08\u6e2c\u30b5\u30a4\u30c8\u306b\u8a2d\u7f6e\u3057\u307e\u3059\u3002GTM\u306e\u8a2d\u5b9a\u65b9\u6cd5\u3082UA\u3068\u307b\u307c\u540c\u3058\u3067\u3059\u3002\u3053\u3053\u3067\u306f\u3001GA4\u3067UA\u3068\u7570\u306a\u308b\u30dd\u30a4\u30f3\u30c8\u306b\u3064\u3044\u3066\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-9803\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/a066eefc500e26b29be14978241aa5b5-1024x222.jpg\" alt=\"GA4\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u30b3\u30fc\u30c9\" width=\"1024\" height=\"222\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a><\/span><\/p>\n<p>GA4\u306e\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0ID\uff08GA4\u3067\u306f\u6e2c\u5b9aID\u3068\u547c\u3073\u540d\u304c\u5909\u66f4\u306b\u306a\u3063\u3066\u3044\u307e\u3059\uff09\u306f\u3001\u30a6\u30a7\u30d6\u30b9\u30c8\u30ea\u30fc\u30e0\u306e\u8a73\u7d30\u306e\u8d64\u67a0\u3067\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-9804\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/GA4_GTM-1024x411.jpg\" alt=\"GA4_GTM\" width=\"1024\" height=\"411\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/tagmanager.google.com\/?hl=ja\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30bf\u30b0\u30de\u30cd\u30fc\u30b8\u30e3\u30fc<\/a><\/span><\/p>\n<p>GTM\u3067\u30bf\u30b0\u3092\u8a2d\u5b9a\u3059\u308b\u969b\u306b\u306f\u300cGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff1aG4\u8a2d\u5b9a\u300d\u3092\u9078\u629e\u3057\u307e\u3059\u3002\u305d\u306e\u4ed6\u306f\u3001UA\u306e\u8a2d\u5b9a\u65b9\u6cd5\u3068\u307b\u307c\u540c\u3058\u624b\u9806\u3067\u8a2d\u5b9a\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u8a73\u3057\u3044GTM\u3092\u4ed5\u69d8\u3057\u305fGA4\u306e\u8a2d\u5b9a\u65b9\u6cd5\u306f\u4ee5\u4e0b\u306e\u8a18\u4e8b\u3092\u3054\u53c2\u7167\u304f\u3060\u3055\u3044\u3002<\/p>\n<div class=\"ep-box bgc-VPsky\">\u203b\u53c2\u8003\uff1aGTM\u3092\u4f7f\u7528\u3057\u305fGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08GA4\uff09\u306e\u8a2d\u5b9a\u65b9\u6cd5\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u89e3\u8aac\u3057\u305f\u8a18\u4e8b\u306f\u3053\u3061\u3089<br \/>\n\r\n\t\t\t<div class=\"sitecard\">\r\n\t\t\t\t<div class=\"sitecard__subtitle\">\u95a2\u9023\u8a18\u4e8b<\/div>\r\n\t\t\t\t<div class=\"sitecard__contents\">\r\n\t\t\t\t\t<div class=\"heading heading-secondary\"><a href=\"https:\/\/www.data-be.at\/magazine\/ga4-gtm\/\" target=\"_self\">GTM\u3092\u4f7f\u7528\u3057\u305fGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08GA4\uff09\u306e\u8a2d\u5b9a\u30ac\u30a4\u30c9\uff01GA4\u306e\u5c0e\u5165\u65b9\u6cd5\u3068\u30a4\u30d9\u30f3\u30c8\u8a2d\u5b9a\u65b9\u6cd5\u3092\u8a73\u3057\u304f\u89e3\u8aac<\/a><\/div>\r\n\t\t\t\t\t<p class=\"phrase phrase-tertiary\">\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u30c4\u30fc\u30eb\u3068\u3057\u3066\u5727\u5012\u7684\u306a\u4eba\u6c17\u3092\u8a87\u308bGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u30022020\u5e74\u306b\u5927\u578b\u30d0\u30fc\u30b8\u30e7\u30f3\u30a2\u30c3\u30d7\u3057\u305f\u6b21\u4e16\u4ee3\u7248\u3067\u3042\u308b\u300cGA4\u300d\u306e\u30ea\u30ea\u30fc\u30b9\u304c\u767a\u8868\u3055\u308c\u3066\u4ee5\u6765\u3001\u5c0e\u5165\u3084\u8a2d\u5b9a\u3067\u60a9\u3093\u3067\u3044\u308b\u62c5\u5f53\u8005\u306f\u591a\u3044\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002\r\n\r\n\u30b7\u30b9\u30c6\u30e0\u95a2\u4fc2\u306b\u5f37\u3044[\u2026]<\/p>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t<div class=\"eyecatch eyecatch-11\"><a class=\"eyecatch__link eyecatch__link-maskzoomrotate\" href=\"https:\/\/www.data-be.at\/magazine\/ga4-gtm\/\" target=\"_self\"><img decoding=\"async\" width=\"375\" height=\"250\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/06\/AdobeStock_383273967_Editorial_Use_Only-375x250.jpeg\" class=\"attachment-icatch375 size-icatch375 wp-post-image\" alt=\"GTM\u3092\u4f7f\u7528\u3057\u305fGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08GA4\uff09\u306e\u8a2d\u5b9a\u30ac\u30a4\u30c9\uff01GA4\u306e\u5c0e\u5165\u65b9\u6cd5\u3068\u30a4\u30d9\u30f3\u30c8\u8a2d\u5b9a\u65b9\u6cd5\u3092\u8a73\u3057\u304f\u89e3\u8aac\" \/><\/a><\/div>\r\n\t\t\t<\/div><\/div>\n<div><\/div>\n<h2>UA\u53ca\u3073GA4\u3067\u306e\u8a08\u6e2c\u78ba\u8a8d\u65b9\u6cd5<\/h2>\n<p>\u8a2d\u5b9a\u304c\u7d42\u308f\u308a\u307e\u3057\u305f\u3089\u3001\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u30ec\u30dd\u30fc\u30c8\u753b\u9762\u3067\u8a08\u6e2c\u3067\u304d\u3066\u3044\u308b\u304b\u3069\u3046\u304b\u78ba\u8a8d\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3>\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff08UA\uff09\u3067\u306e\u8a08\u6e2c\u78ba\u8a8d\u65b9\u6cd5<\/h3>\n<p>\u7ba1\u7406\u753b\u9762\u3067\u30d7\u30ed\u30d1\u30c6\u30a3\u3092UA\u306b\u5207\u308a\u66ff\u3048\u3066\u3001\u30db\u30fc\u30e0\u753b\u9762\u3092\u958b\u304d\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-9698\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/f34d04fb06d9d3bee02b646cb95ce1ef.jpg\" alt=\"UA\u9078\u629e\" width=\"446\" height=\"269\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a>\uff08\u30c7\u30e2\u30c7\u30fc\u30bf\uff09<\/span><\/p>\n<p>\u30d7\u30ed\u30d1\u30c6\u30a3\u306e\u9078\u629e\u3067\u982d\u306b\u300cUA\u300d\u304c\u4ed8\u3044\u3066\u3044\u308b\u65b9\u3092\u9078\u3073\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-9697\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/WS000019-1024x569.jpg\" alt=\"UA\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u30ec\u30dd\u30fc\u30c8\" width=\"1024\" height=\"569\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a>\uff08\u30c7\u30e2\u30c7\u30fc\u30bf\uff09<\/span><\/p>\n<p>\u300c\u30ec\u30dd\u30fc\u30c8\u300d\uff0d\u300c\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u300d\u304b\u3089\u300c\u6982\u8981\u300d\u3092\u958b\u304d\u307e\u3059\u3002<\/p>\n<p>\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u753b\u9762\u3067\u3001\u6570\u5b57\u304c\u30ab\u30a6\u30f3\u30c8\u3055\u308c\u3066\u3044\u308c\u3070\u3001\u554f\u984c\u306a\u304f\u8a08\u6e2c\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08GA4\uff09\u3067\u306e\u8a08\u6e2c\u78ba\u8a8d\u65b9\u6cd5<\/h3>\n<p>\u540c\u3058\u624b\u9806\u3067GA4\u306e\u8a08\u6e2c\u3082\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002\u7ba1\u7406\u753b\u9762\u3067\u4eca\u5ea6\u306fGA4\u306e\u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u958b\u304d\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-9699\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/7e01f54d86ce5626b22223a6ef3e32e7.jpg\" alt=\"GA4\u9078\u629e\" width=\"446\" height=\"269\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a>\uff08\u30c7\u30e2\u30c7\u30fc\u30bf\uff09<\/span><\/p>\n<p>\u30d7\u30ed\u30d1\u30c6\u30a3\u306e\u9078\u629e\u3067\u982d\u306b\u300cGA4\u300d\u304c\u4ed8\u3044\u3066\u3044\u308b\u65b9\u3092\u9078\u3073\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-9700\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/WS000017.jpg\" alt=\"GA4\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\" width=\"678\" height=\"578\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a>\uff08\u30c7\u30e2\u30c7\u30fc\u30bf\uff09<\/span><\/p>\n<p>\u30ec\u30dd\u30fc\u30c8\u306e\u30a2\u30a4\u30b3\u30f3\u3092\u30af\u30ea\u30c3\u30af\u3057\u3001\u300c\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u300d\u3092\u9078\u629e\u3057\u307e\u3059\u3002<\/p>\n<p>\u3053\u3061\u3089\u3082\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u753b\u9762\u3067\u6570\u5b57\u304c\u8a08\u6e2c\u3055\u308c\u3066\u3044\u308c\u3070OK\u3067\u3059\u3002\u4ee5\u4e0a\u3067\u8a2d\u5b9a\u306f\u3059\u3079\u3066\u7d42\u4e86\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<h2>\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3068GA4\u306e\u4f75\u7528\u6642\u306e\u5206\u6790\u306e\u30dd\u30a4\u30f3\u30c8<\/h2>\n<p>\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3068GA4\u306e\u4f75\u7528\u6642\u306e\u5206\u6790\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002\u884c\u3044\u305f\u3044\u5206\u6790\u306e\u4e2d\u3067\u3069\u3061\u3089\u3067\u5206\u6790\u3057\u305f\u65b9\u304c\u6c42\u3081\u308b\u7d50\u679c\u306b\u8fd1\u3044\u30c7\u30fc\u30bf\u304c\u51fa\u308b\u304b\u3092\u8003\u3048\u3066\u3044\u304f\u3068\u3088\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>UA\u3067\u884c\u3048\u308b\u5206\u6790\u3067\u307e\u3060GA4\u306b\u5bfe\u5fdc\u3057\u3066\u3044\u306a\u3044\u3082\u306e\u3082\u591a\u304f\u3042\u308a\u307e\u3059\u3002<span class=\"marker-thickYellow\"><strong>\u73fe\u72b6\u3067\u306fUA\u3067\u306e\u5206\u6790\u3092\u30e1\u30a4\u30f3\u3068\u3057\u3066\u3001GA4\u3067\u3057\u304b\u51fa\u305b\u306a\u3044\u30c7\u30fc\u30bf\u3092GA4\u3067\u78ba\u8a8d\u3057\u3066\u3044\u304f\u65b9\u6cd5\u3092\u304a\u3059\u3059\u3081\u3057\u307e\u3059<\/strong><\/span>\u3002<\/p>\n<div class=\"ep-box es-BsubTradi bgc-white es-borderSolidM es-radius brc-DPred\" title=\"\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3068GA4\u306e\u4f75\u7528\u6642\u306e\u5206\u6790\u306e\u30dd\u30a4\u30f3\u30c8\">\n<ol>\n<li>\u30a6\u30a7\u30d6\u8a08\u6e2c\u306e\u307f\u3067\u3042\u308c\u3070\u3001UA\u3092\u30e1\u30a4\u30f3\u3067\u5206\u6790\u3059\u308b<\/li>\n<li>\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u3068\u9023\u643a\u3057\u3066\u3044\u308b\u306a\u3089\u3001UA\u3067\u5206\u6790\u3059\u308b<\/li>\n<li>Looker Studio\uff08\u65e7Google\u30c7\u30fc\u30bf\u30dd\u30fc\u30bf\u30eb\uff09\u3092\u6d3b\u7528\u3057\u3066\u3044\u308b\u306a\u3089\u3001UA\u3067\u5206\u6790\u3059\u308b<\/li>\n<li>\u751f\u306e\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3057\u305f\u3044\u306a\u3089\u3001GA4\u3067BigQuery\u3068\u9023\u643a\u3059\u308b<\/li>\n<li>\u30c7\u30d0\u30a4\u30b9\u306e\u6a2a\u65ad\u8a08\u6e2c\u3092\u3059\u308b\u306a\u3089\u3001GA4\u3067\u5206\u6790\u3059\u308b<\/li>\n<\/ol>\n<\/div>\n<h3>POINT1\uff1a\u30a6\u30a7\u30d6\u8a08\u6e2c\u306e\u307f\u3067\u3042\u308c\u3070\u3001UA\u3092\u30e1\u30a4\u30f3\u3067\u5206\u6790\u3059\u308b<\/h3>\n<p>\u30b9\u30de\u30db\u306e\u7206\u767a\u7684\u306a\u666e\u53ca\u306b\u3088\u308a\u3001\u30a2\u30d7\u30ea\u3068\u30a6\u30a7\u30d6\u306e\u6a2a\u65ad\u5206\u6790\u306e\u5fc5\u8981\u6027\u304c\u9ad8\u307e\u308aGA4\u304c\u8a95\u751f\u3057\u307e\u3057\u305f\u3002\u3057\u304b\u3057\u3001\u30a6\u30a7\u30d6\u8a08\u6e2c\u306e\u307f\u3092UA\u3067\u884c\u3063\u3066\u3044\u308b\u5834\u5408\u306f<span class=\"marker-thickYellow\"><strong>\u300c\u76f4\u5e30\u7387\u300d\u300c\u96e2\u8131\u7387\u300d\u300c\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u300d\u304c\u306a\u304f\u306a\u3063\u3066\u3057\u307e\u3046<\/strong><\/span>\u3053\u3068\u306e\u9055\u548c\u611f\u3084\u4e0d\u4fbf\u3055\u3092\u611f\u3058\u308b\u3053\u3068\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u4eca\u5f8c\u3001\u3053\u308c\u3089\u306e\u6570\u5024\u3092GA4\u3067\u3069\u3046\u5206\u6790\u3059\u308b\u304b\u306f\u307e\u3060\u60c5\u5831\u4e0d\u8db3\u3067\u3042\u308a\u3001\u5206\u6790\u306e\u624b\u3092\u6b62\u3081\u3066\u65b9\u6cd5\u3092\u8a66\u884c\u932f\u8aa4\u3059\u308b\u306e\u306f\u5f97\u7b56\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u3057\u3070\u3089\u304f\u306fUA\u3092\u4f7f\u3044\u3064\u3064\u3001GA4\u3067\u306e\u4ee3\u66ff\u6a5f\u80fd\u306e\u30ea\u30ea\u30fc\u30b9\u3084\u30ab\u30b9\u30bf\u30e0\u8a2d\u5b9a\u3067\u8a08\u6e2c\u3059\u308b\u65b9\u6cd5\u304c\u767a\u898b\u3055\u308c\u308b\u307e\u3067\u69d8\u5b50\u3092\u307f\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<div class=\"ep-box es-BmarkExcl es-borderSolidS brc-DPred bgc-white es-radius\">\u73fe\u5728\u306eGA4\u306f\u300c\u76f4\u5e30\u7387\u300d\u3084\u300c\u96e2\u8131\u7387\u300d\u3092<strong>\u63a2\u7d22<\/strong>\u304b\u3089\u95b2\u89a7\u3067\u304d\u307e\u3059\u3002<\/div>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-9805\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/22544ee94b18533bd200a52570589a84-1024x656.jpg\" alt=\"\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\" width=\"1024\" height=\"656\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a>\uff08\u30c7\u30e2\u30c7\u30fc\u30bf\uff09<\/span><\/p>\n<h3>POINT2\uff1a\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u3068\u9023\u643a\u3057\u3066\u3044\u308b\u306a\u3089\u3001UA\u3067\u5206\u6790\u3059\u308b<\/h3>\n<p><span class=\"marker-thickYellow\"><strong>GA4\u3067\u306f\u30012021\u5e747\u6708\u73fe\u5728\u3001Google\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u3068\u306e\u9023\u643a\u306f\u307e\u3060\u5b9f\u88c5\u3055\u308c\u3066\u3044\u307e\u305b\u3093<\/strong><\/span>\u3002\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3068\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u306e\u9023\u643a\u5206\u6790\u3092\u884c\u3063\u3066\u3044\u305f\u5834\u5408\u306f\u3001\u5f15\u304d\u3064\u3065\u304dUA\u3067\u5206\u6790\u3092\u884c\u3044\u307e\u3057\u3087\u3046\u3002GA4\u3067\u3082\u9023\u643a\u304c\u53ef\u80fd\u306b\u306a\u3063\u305f\u3068\u304d\u306b\u3001GA4\u306b\u79fb\u884c\u3057\u3066\u3044\u304f\u306e\u304c\u3088\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<div class=\"ep-box es-BmarkExcl es-borderSolidS brc-DPred bgc-white es-radius\">\u73fe\u5728\u306eGA4\u306f\u3001Google\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u3068\u306e\u9023\u643a\u304c\u53ef\u80fd\u3068\u306a\u3063\u3066\u3044\u308b\u305f\u3081\u3001GA4\u3092\u5229\u7528\u3057\u3066\u554f\u984c\u3042\u308a\u307e\u305b\u3093\u3002<\/div>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-9808\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/99c927a2ac1524135bb12f8ee53fdab7-1024x567.jpg\" alt=\"\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\" width=\"1024\" height=\"567\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a>\uff08\u30c7\u30e2\u30c7\u30fc\u30bf\uff09<\/span><\/p>\n<div class=\"ep-box bgc-VPsky\">\n<p>\u203b\u53c2\u8003\uff1aGA4\u3068\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u89e3\u8aac\u3057\u3066\u3044\u308b\u8a18\u4e8b\u306f\u3053\u3061\u3089<\/p>\n\r\n\t\t\t<div class=\"sitecard\">\r\n\t\t\t\t<div class=\"sitecard__subtitle\">\u95a2\u9023\u8a18\u4e8b<\/div>\r\n\t\t\t\t<div class=\"sitecard__contents\">\r\n\t\t\t\t\t<div class=\"heading heading-secondary\"><a href=\"https:\/\/www.data-be.at\/magazine\/ga4-search-console\/\" target=\"_self\">GA4\u3068\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u306e\u9023\u643a\u307e\u3068\u3081\uff01\u9023\u643a\u53ef\u5426\u3084\u30aa\u30b9\u30b9\u30e1\u306e\u8a2d\u5b9a\u65b9\u6cd5\u3092\u89e3\u8aac<\/a><\/div>\r\n\t\t\t\t\t<p class=\"phrase phrase-tertiary\">\u65b0\u3057\u304f\u8a95\u751f\u3057\u305fGA4\u3068\u3001\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u691c\u7d22\u30c4\u30fc\u30eb\u306esearch console\u9023\u643a\u306b\u3064\u3044\u3066\u4e0b\u8a18\u306e\u3088\u3046\u306a\u304a\u60a9\u307f\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\uff1f\r\n\r\n\r\n\u300cGA4\u3068search console\u9023\u643a\u304c\u53ef\u80fd\u304b\u77e5\u308a\u305f\u3044\u300d\r\n\r\n\u300cGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3068se[\u2026]<\/p>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t<div class=\"eyecatch eyecatch-11\"><a class=\"eyecatch__link eyecatch__link-maskzoomrotate\" href=\"https:\/\/www.data-be.at\/magazine\/ga4-search-console\/\" target=\"_self\"><img decoding=\"async\" width=\"375\" height=\"250\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/06\/AdobeStock_388246150_Editorial_Use_Only-375x250.jpeg\" class=\"attachment-icatch375 size-icatch375 wp-post-image\" alt=\"GA4\u3068\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u306e\u9023\u643a\u307e\u3068\u3081\uff01\u9023\u643a\u53ef\u5426\u3084\u30aa\u30b9\u30b9\u30e1\u306e\u8a2d\u5b9a\u65b9\u6cd5\u3092\u89e3\u8aac\" \/><\/a><\/div>\r\n\t\t\t<\/div>\n<\/div>\n<h3>POINT3\uff1aLooker Studio\uff08\u65e7Google\u30c7\u30fc\u30bf\u30dd\u30fc\u30bf\u30eb\uff09\u3092\u6d3b\u7528\u3057\u3066\u3044\u308b\u306a\u3089\u3001UA\u3067\u5206\u6790\u3059\u308b<\/h3>\n<p>UA\u3068Looker Studio\uff08\u65e7Google\u30c7\u30fc\u30bf\u30dd\u30fc\u30bf\u30eb\uff09\u3092\u4f75\u7528\u3057\u3066\u3044\u308b\u5834\u5408\u306f\u3001\u3082\u3046\u3057\u3070\u3089\u304fUA\u3067\u5206\u6790\u3057\u3066\u3044\u304f\u3053\u3068\u3092\u304a\u3059\u3059\u3081\u3057\u307e\u3059\u3002\u3059\u3067\u306bGA4\u306e\u30c7\u30fc\u30bf\u3082\u30c7\u30fc\u30bf\u30dd\u30fc\u30bf\u30eb\u3067\u5229\u7528\u3067\u304d\u307e\u3059\u304c\u3001<span class=\"marker-thickYellow\"><strong>2021\u5e747\u6708\u73fe\u5728\u3067\u306f\u3001<\/strong><strong>\u5229\u7528\u3067\u304d\u308b\u6307\u6a19\u3084\u30c7\u30a3\u30e1\u30f3\u30b7\u30e7\u30f3\u304cUA\u306b\u6bd4\u3079\u3066\u307e\u3060\u307e\u3060\u5c11\u306a\u3044\u72b6\u6cc1\u3067\u3059<\/strong><\/span>\u3002Looker Studio\uff08\u65e7Google\u30c7\u30fc\u30bf\u30dd\u30fc\u30bf\u30eb\uff09\u3067UA\u3068\u540c\u3058\u5185\u5bb9\u3092GA4\u3067\u518d\u73fe\u3059\u308b\u307e\u3067\u306b\u306f\u3001\u3082\u3046\u5c11\u3057\u6642\u9593\u304c\u304b\u304b\u308a\u305d\u3046\u3067\u3059\u3002<\/p>\n<p>\u6163\u308c\u308b\u305f\u3081\u306bGA4\u3067\u3082\u73fe\u72b6\u518d\u73fe\u3067\u304d\u308b\u30ec\u30dd\u30fc\u30c8\u3092\u4f5c\u308a\u3064\u3064\u3001\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3055\u308c\u308b\u306e\u3092\u5f85\u3061\u307e\u3057\u3087\u3046\u3002<\/p>\n<div class=\"ep-box es-BmarkExcl es-borderSolidS brc-DPred bgc-white es-radius\"><span class=\"marker-thickYellow\"><strong>Looker Studio\uff08\u65e7Google\u30c7\u30fc\u30bf\u30dd\u30fc\u30bf\u30eb\uff09\u3067Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3057\u305f\u3044\u65b9\u3082\u3001UA\u306e\u30b5\u30dd\u30fc\u30c8\u304c\u7d42\u4e86\u3059\u308b\u305f\u3081GA4\u3078\u9806\u6b21\u5207\u308a\u66ff\u3048\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/strong><\/span><br \/>\n\u305f\u3060\u3057\u3001GA4\u306b\u306fAPI\u30ea\u30af\u30a8\u30b9\u30c8\u306e\u4e0a\u9650\u304c\u8a2d\u5b9a\u3055\u308c\u3066\u3044\u308b\u305f\u3081\u3001\u591a\u6570\u306e\u6307\u6a19\u3092Looker Studio\u306b\u8a2d\u5b9a\u3059\u308b\u3068\u30a8\u30e9\u30fc\u306b\u306a\u3063\u3066\u3057\u307e\u3046\u30b1\u30fc\u30b9\u304c\u3042\u308a\u307e\u3059\u3002API\u5236\u9650\u306b\u3088\u308b\u30a8\u30e9\u30fc\u3092\u56de\u907f\u3059\u308b\u306b\u306f\u3001Looker Studio\u3067\u8868\u793a\u3059\u308bGA4\u306e\u60c5\u5831\u3092\u5c11\u306a\u304f\u3059\u308b\u3001\u3042\u308b\u3044\u306fBigQuery\u3092\u5229\u7528\u3059\u308b\u3068\u3044\u3063\u305f\u65b9\u6cd5\u304c\u3042\u308a\u307e\u3059\u3002<\/div>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-9809\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/cb93b6d72515fe7d641bb01ffa0b82c4-1-1024x728.jpg\" alt=\"\u30c7\u30fc\u30bf\u30dd\u30fc\u30bf\u30eb\" width=\"1024\" height=\"728\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/datastudio.google.com\/u\/0\/reporting\/6af699aa-328a-49dd-b507-268fe82ad2a6\/page\/4VDGB\" target=\"_blank\" rel=\"noopener noreferrer\">Google Analytics Behavior Overview<\/a><\/span><\/p>\n<div class=\"ep-box bgc-VPsky\">\n<p>\u203b\u53c2\u8003\uff1aGA4\u3068Looker Studio\uff08\u65e7Google\u30c7\u30fc\u30bf\u30dd\u30fc\u30bf\u30eb\uff09\u3092\u9023\u643a\u30fb\u5206\u6790\u3059\u308b\u65b9\u6cd5\u3092\u8a73\u3057\u304f\u89e3\u8aac\u3057\u305f\u8a18\u4e8b\u306f\u3053\u3061\u3089<\/p>\n\r\n\t\t\t<div class=\"sitecard\">\r\n\t\t\t\t<div class=\"sitecard__subtitle\">\u95a2\u9023\u8a18\u4e8b<\/div>\r\n\t\t\t\t<div class=\"sitecard__contents\">\r\n\t\t\t\t\t<div class=\"heading heading-secondary\"><a href=\"https:\/\/www.data-be.at\/magazine\/ga4-dataportal\/\" target=\"_self\">GA4\u00d7\u30c7\u30fc\u30bf\u30dd\u30fc\u30bf\u30eb\uff08\u73feLooker Studio\uff09\u6d3b\u7528\u5206\u6790\u30ac\u30a4\u30c9<\/a><\/div>\r\n\t\t\t\t\t<p class=\"phrase phrase-tertiary\">2023\u5e747\u6708\u306b\u5b8c\u5168\u79fb\u884c\u3055\u308c\u305fGA4\uff08Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff09\u3002\r\n\r\n\u65e7\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3068\u4ed5\u69d8\u304c\u5927\u304d\u304f\u5909\u5316\u3057\u305f\u305f\u3081\u3001GA4\u3092\u5229\u7528\u3057\u3066\u3044\u308b\u4e8b\u696d\u8005\u306e\u65b9\u306e\u4e2d\u306b\u3001\u6b21\u306e\u3088\u3046\u306a\u60a9\u307f\u3084\u7591\u554f\u3092\u304a\u6301\u3061\u306e\u65b9\u3082\u3044\u3089\u3063\u3057\u3083\u308b\u306e\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u304b\u3002\r\n\r\n\r\n\u300c[\u2026]<\/p>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t<div class=\"eyecatch eyecatch-11\"><a class=\"eyecatch__link eyecatch__link-maskzoomrotate\" href=\"https:\/\/www.data-be.at\/magazine\/ga4-dataportal\/\" target=\"_self\"><img decoding=\"async\" width=\"375\" height=\"211\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/Clean-Work-Place-Blog-Banner-2021-07-16T140804.767-375x211.png\" class=\"attachment-icatch375 size-icatch375 wp-post-image\" alt=\"Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94\uff08GA4\uff09\u306e\u30c7\u30fc\u30bf\u30dd\u30fc\u30bf\u30eb\u3092\u6d3b\u7528\u3057\u305f\u5206\u6790\u30ac\u30a4\u30c9\uff01\u9023\u643a\u65b9\u6cd5\u304b\u3089\u30ec\u30dd\u30fc\u30c8\u4f5c\u6210\u307e\u3067\u8a73\u3057\u304f\u89e3\u8aac\" \/><\/a><\/div>\r\n\t\t\t<\/div>\n<\/div>\n<h3>POINT4\uff1a\u751f\u306e\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3057\u305f\u3044\u306a\u3089\u3001GA4\u3067BigQuery\u3068\u9023\u643a\u3059\u308b<\/h3>\n<p>GA4\u304b\u3089\u7121\u6599\u3067\u9023\u643a\u53ef\u80fd\u3068\u306a\u3063\u305fBigQuery\u3067\u3059\u304c\u3001\u96c6\u8a08\u524d\u306e\u751f\u306e\u30c7\u30fc\u30bf\u306e\u5206\u6790\u3092\u884c\u3044\u305f\u3044\u306a\u3089\u65e9\u901f\u9023\u643a\u3057\u3066\u307f\u307e\u3057\u3087\u3046\u3002<span class=\"marker-thickYellow\"><strong>\u3053\u308c\u306b\u3088\u308a\u8a73\u7d30\u306a\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059<\/strong><\/span>\u3002\u4ed6\u306b\u306f\u53d6\u5f97\u3057\u305f\u30c7\u30fc\u30bf\u3092\u4ed6\u306eBI\u30c4\u30fc\u30eb\u306b\u53d6\u308a\u8fbc\u3093\u3067\u6d3b\u7528\u3059\u308b\u306a\u3069\u3001\u3055\u307e\u3056\u307e\u306a\u5206\u6790\u304c\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-9806\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/43104b81b19b8cc83cc86cf602fc84a5-1024x542.jpg\" alt=\"BigQuery\u3068\u9023\u643a\" width=\"1024\" height=\"542\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a>\uff08\u30c7\u30e2\u30c7\u30fc\u30bf\uff09<\/span><\/p>\n<h3>POINT5\uff1a\u30c7\u30d0\u30a4\u30b9\u306e\u6a2a\u65ad\u8a08\u6e2c\u3092\u3059\u308b\u306a\u3089\u3001GA4\u3067\u5206\u6790\u3059\u308b<\/h3>\n<p><span class=\"marker-thickYellow\"><strong>\u30a6\u30a7\u30d6\u3068\u30a2\u30d7\u30ea\u306e\u6a2a\u65ad\u8a08\u6e2c\u3092\u3059\u308b\u5834\u5408\u306f\u3001GA4\u304c\u771f\u4fa1\u3092\u767a\u63ee\u3057\u307e\u3059<\/strong><\/span>\u3002\u4eca\u307e\u3067\u30a6\u30a7\u30d6\u3068\u30a2\u30d7\u30ea\u3067\u5225\u3005\u306b\u5206\u6790\u3057\u3066\u304d\u305f\u4eba\u306fGA4\u306f\u975e\u5e38\u306b\u4fbf\u5229\u306b\u611f\u3058\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u307e\u305f\u3001GA4\u3067\u306f\u30e6\u30fc\u30b6\u30fc\u3092\u7279\u5b9a\u3059\u308b\u30ad\u30fc\u304c\u5897\u3048\u305f\u305f\u3081\u3001UA\u3067\u306f\u5225\u30e6\u30fc\u30b6\u30fc\u3068\u30ab\u30a6\u30f3\u30c8\u3055\u308c\u3066\u3057\u307e\u3063\u305f\u3001\u540c\u4e00\u4eba\u7269\u304c\u8907\u6570\u30c7\u30d0\u30a4\u30b9\u3067\u30a2\u30af\u30bb\u30b9\u3057\u305f\u5834\u5408\u30821\u4eba\u306e\u30e6\u30fc\u30b6\u30fc\u3068\u3057\u3066\u30ab\u30a6\u30f3\u30c8\u3067\u304d\u307e\u3059\u3002<\/p>\n<p style=\"text-align: center;\"><img decoding=\"async\" class=\"aligncenter size-large wp-image-9807\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2021\/07\/026b423c334cbf6f3e8b3ed928dd36a7-1024x626.jpg\" alt=\"\u30bb\u30b0\u30e1\u30f3\u30c8\u306e\u91cd\u8907\" width=\"1024\" height=\"626\" \/><br \/>\n<span style=\"font-size: 8pt;\">\u5f15\u7528\u5143\uff1a<a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noopener noreferrer\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9<\/a>\uff08\u30c7\u30e2\u30c7\u30fc\u30bf\uff09<\/span><\/p>\n<h3>\u3010\u304a\u3059\u3059\u3081\u3011GA4\u306eLooker Studio\u30ec\u30dd\u30fc\u30c8\u3092\u4f5c\u6210\u3059\u308b<\/h3>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-18222\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2023\/05\/image3-1024x576.png\" alt=\"GA4\u306eLooker Studio\u30ec\u30dd\u30fc\u30c8\" width=\"1024\" height=\"576\" \/><\/p>\n<p>Looker Studio\u3092\u4f7f\u3063\u3066GA4\u306e\u30ec\u30dd\u30fc\u30c8\u3092\u4f5c\u6210\u3059\u308c\u3070\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3060\u3051\u3067\u306a\u304f\u4e3b\u8981\u306a\u6307\u6a19\u3092\u307e\u3068\u3081\u3066\u78ba\u8a8d\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u65e5\u6b21\u3084\u6708\u6b21\u306a\u3069\u6642\u7cfb\u5217\u3067\u6307\u6a19\u3092\u5206\u6790\u3059\u308b\u3001PDCA\u3092\u56de\u3059\u3068\u3044\u3063\u305f\u969b\u306b\u3082\u975e\u5e38\u306b\u4fbf\u5229\u3067\u3059\u3002<\/p>\n<p>\u3057\u304b\u3057\u3001Looker Studio\u306eGA4\u30ec\u30dd\u30fc\u30c8\u3092\u4f5c\u6210\u3067\u304d\u306a\u3044\u3001\u4f5c\u6210\u3059\u308b\u6642\u9593\u304c\u306a\u3044\u3068\u3044\u3046\u65b9\u306f\u3001<span class=\"marker-thickYellow\"><strong>Databeat\u30aa\u30ea\u30b8\u30ca\u30eb\u306eGA4\u5bfe\u5fdc\u7248Looker Studio\u7121\u6599\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u3092\u914d\u5e03<\/strong><\/span>\u3057\u3066\u304a\u308a\u307e\u3059\u306e\u3067\u3001\u4ee5\u4e0b\u306e\u8a18\u4e8b\u3092\u3054\u89a7\u4e0b\u3055\u3044\u3002<\/p>\n<div class=\"ep-box bgc-VPsky\">\r\n\t\t\t<div class=\"sitecard\">\r\n\t\t\t\t<div class=\"sitecard__subtitle\">\u95a2\u9023\u8a18\u4e8b<\/div>\r\n\t\t\t\t<div class=\"sitecard__contents\">\r\n\t\t\t\t\t<div class=\"heading heading-secondary\"><a href=\"https:\/\/www.data-be.at\/magazine\/lookerstudio-ga4-template\/\" target=\"_self\">GA4\u5bfe\u5fdc\u7248Looker Studio\u7121\u6599\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u5c0e\u5165\u30ac\u30a4\u30c9<\/a><\/div>\r\n\t\t\t\t\t<p class=\"phrase phrase-tertiary\">\u5e83\u544a\u30ec\u30dd\u30fc\u30c8\u81ea\u52d5\u5316\u30c4\u30fc\u30eb\u300cDatabeat\u300d\u3067\u306f\u3001GA4\uff08Google Analytics 4\uff09\u306b\u5bfe\u5fdc\u3057\u305fLooker Studio\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u3092\u4f5c\u6210\u3057\u3001\u5f0a\u793e\u30b5\u30fc\u30d3\u30b9\u3092\u3054\u5229\u7528\u3055\u308c\u3066\u3044\u306a\u3044\u304a\u5ba2\u69d8\u3082\u542b\u3081\u3066\u7121\u6599\u3067\u914d\u5e03\u3057\u3066\u304a\u308a\u307e\u3059\u3002\r\n\r\n\u672c\u8a18\u4e8b\u3067[\u2026]<\/p>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t<div class=\"eyecatch eyecatch-11\"><a class=\"eyecatch__link eyecatch__link-maskzoomrotate\" href=\"https:\/\/www.data-be.at\/magazine\/lookerstudio-ga4-template\/\" target=\"_self\"><img decoding=\"async\" width=\"375\" height=\"211\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2022\/12\/fc3f47a4c6d31d5fd912b84132e180cf-375x211.png\" class=\"attachment-icatch375 size-icatch375 wp-post-image\" alt=\"\u30b5\u30de\u30ea\u30fc\" \/><\/a><\/div>\r\n\t\t\t<\/div><\/div>\n<p>\u307e\u305f\u3001\u3054\u81ea\u8eab\u3067GA4\u306e\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u3092\u4f5c\u6210\u3057\u305f\u3044\u65b9\u306f\u3001<span class=\"marker-thickYellow\"><strong>\u7121\u6599\u3067Looker Studio\u306e\u4f7f\u3044\u65b9\u3092\u5b66\u3079\u308b\u300cDatabeat \u30aa\u30f3\u30e9\u30a4\u30f3\u30b9\u30af\u30fc\u30eb\u300d<\/strong><\/span>\u306e\u53d7\u8b1b\u304c\u304a\u3059\u3059\u3081\u3067\u3059\u3002<\/p>\n<p>\u300cDatabeat \u30aa\u30f3\u30e9\u30a4\u30f3\u30b9\u30af\u30fc\u30eb\u300d\u3067\u306f\u3001Looker Studio\u3092\u306f\u3058\u3081Web\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u5fc5\u8981\u306a\u3055\u307e\u3056\u307e\u306a\u30b9\u30ad\u30eb\u3092\u8eab\u306b\u3064\u3051\u3089\u308c\u308b\u7121\u6599\u8b1b\u5ea7\u304c\u3042\u308a\u307e\u3059\u306e\u3067\u3001\u305c\u3072\u304a\u6c17\u8efd\u306b\u53d7\u8b1b\u4e0b\u3055\u3044\u3002<\/p>\n<div class=\"btn btn-center\"><a class=\"btn__link btn__link-primary\" href=\"https:\/\/school.data-be.at\/\" target=\"_blank\" rel=\"noopener\">Databeat \u30aa\u30f3\u30e9\u30a4\u30f3\u30b9\u30af\u30fc\u30eb\u306f\u3053\u3061\u3089<\/a><\/div>\n<p>&nbsp;<\/p>\n<h2>GA4\u3068\u4f75\u305b\u3066\u5229\u7528\u3057\u305f\u3044\u5e83\u544a\u30ec\u30dd\u30fc\u30c8\u81ea\u52d5\u5316\u30c4\u30fc\u30eb\u300cDatabeat\u300d<\/h2>\n<h3 id=\"outline_2__9_1\">\u300cDatabeat\u300d\u3068\u306f\uff1f<\/h3>\n<p><a href=\"https:\/\/www.data-be.at\/?utm_source=media&amp;utm_medium=databeatmagazine&amp;utm_campaign=screenshot&amp;utm_content=top\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" class=\"aligncenter size-large wp-image-19651\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2024\/11\/4b1f6b066f72daec0a0a60240f584b16-768x434.png\" alt=\"Databeat\" width=\"1024\" height=\"661\" \/><\/a><\/p>\n<p>Databeat\u306f\u3001\u30a2\u30b8\u30c8\u682a\u5f0f\u4f1a\u793e\u304c\u958b\u767a\u30fb\u63d0\u4f9b\u3059\u308b\u5e83\u544a\u30ec\u30dd\u30fc\u30c8\u81ea\u52d5\u5316\u30c4\u30fc\u30eb\u3067\u3059\u3002\u30a8\u30f3\u30b8\u30cb\u30a2\u306e\u3088\u3046\u306a\u9ad8\u5ea6\u306a\u30b9\u30ad\u30eb\u4e0d\u8981\u3067\u3001\u7c21\u5358\u306a\u64cd\u4f5c\u3067\u30c7\u30fc\u30bf\u306e\u7ba1\u7406\u3084\u30ec\u30dd\u30fc\u30c6\u30a3\u30f3\u30b0\u304c\u884c\u3048\u307e\u3059\u3002<\/p>\n<h3 id=\"outline_1__8_2\">\u300cDatabeat\u300d\u3092\u5229\u7528\u3059\u308b3\u3064\u306e\u30e1\u30ea\u30c3\u30c8<\/h3>\n<p>Databeat\u3092\u5229\u7528\u3059\u308b\u306b\u3042\u305f\u308a\u30013\u3064\u306e\u4e3b\u306a\u30e1\u30ea\u30c3\u30c8\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h4 id=\"outline_3__11_2_1\" class=\"icon-magic-wand\">\u3000\u81ea\u52d5\u3067\u5e38\u306b\u6700\u65b0\u306e\u30c7\u30fc\u30bf\u3092\u7dad\u6301\u3067\u304d\u308b<\/h4>\n<p>Databeat\u306f\u3001<strong><span class=\"marker-thickYellow\">\u30c7\u30fc\u30bf\u306e\u53ce\u96c6\u304b\u3089\u66f4\u65b0\u307e\u3067\u3092\u3059\u3079\u3066\u81ea\u52d5\u3067\u884c\u3044\u307e\u3059\u3002<\/span><\/strong>\u305d\u306e\u305f\u3081\u3001\u30c7\u30fc\u30bf\u306f\u3044\u3064\u3082\u6700\u65b0\u306e\u72b6\u614b\u3092\u4fdd\u3063\u3066\u304f\u308c\u307e\u3059\u3002\u30e6\u30fc\u30b6\u30fc\u304c\u624b\u52d5\u3067\u66f4\u65b0\u3059\u308b\u624b\u9593\u3082\u306a\u304f\u306a\u308b\u306e\u3067\u3001\u30c7\u30fc\u30bf\u4f5c\u696d\u306b\u304b\u304b\u308b\u6642\u9593\u3082\u77ed\u7e2e\u3067\u304d\u307e\u3059\u3002<\/p>\n<h4 id=\"outline_3__11_2_2\" class=\"icon-magic-wand\">\u3000\u8907\u6570\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u5bfe\u5fdc\u306b\u3088\u308b\u4e00\u5143\u7ba1\u7406\u304c\u53ef\u80fd<\/h4>\n<p><span class=\"marker-thickYellow\"><strong>\u8907\u6570\u306e\u30c7\u30fc\u30bf\u3092Databeat\u306e\u7ba1\u7406\u753b\u9762\u306b\u96c6\u7d04\u3055\u305b\u3066\u4e00\u5143\u7ba1\u7406\u304c\u53ef\u80fd\u3067\u3059<\/strong><\/span>\u3002\u307e\u305f\u3001\u7570\u306a\u308b\u5a92\u4f53\u306e\u6307\u6a19\u3092\u305d\u308d\u3048\u3066\u6574\u5f62\u3059\u308b\u306e\u3067\u3001\u8907\u6570\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u5e83\u544a\u540c\u58eb\u3092\u6bd4\u8f03\u3082\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u5e83\u544a\u5206\u6790\u306e\u5e45\u304c\u307e\u3059\u307e\u3059\u5e83\u304c\u308a\u307e\u3059\u3002<\/p>\n<h4 id=\"outline_3__11_2_3\" class=\"icon-magic-wand\">\u3000\u30b9\u30ad\u30eb\u304c\u306a\u304f\u3066\u3082\u7c21\u5358\u306b\u30ec\u30dd\u30fc\u30c8\u304c\u4f5c\u6210\u3067\u304d\u308b<\/h4>\n<p>Databeat\u306f\u3001Looker Studio\uff08\u65e7Google\u30c7\u30fc\u30bf\u30dd\u30fc\u30bf\u30eb\uff09\u3078\u51fa\u529b\u3059\u308b\u3053\u3068\u3067\u30b0\u30e9\u30d5\u30a3\u30ab\u30eb\u306a\u8996\u899a\u7684\u306b\u8a34\u3048\u308b\u30ec\u30dd\u30fc\u30c8\u306e\u4f5c\u6210\u304c\u53ef\u80fd\u3067\u3059\u3002Looker Studio\uff08\u65e7Google\u30c7\u30fc\u30bf\u30dd\u30fc\u30bf\u30eb\uff09\u306e\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u3092\u8c4a\u5bcc\u306b\u305d\u308d\u3048\u3066\u3044\u307e\u3059\u3002<span class=\"marker-thickYellow\"><strong>\u64cd\u4f5c\u306f\u7c21\u5358\u306a\u306e\u3067\u3001\u30b9\u30ad\u30eb\u304c\u4e0d\u5b89\u306a\u4eba\u3067\u3082\u554f\u984c\u306a\u304f\u7f8e\u3057\u3044\u30ec\u30dd\u30fc\u30c8\u3092\u51fa\u529b\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/strong><\/span><\/p>\n<p>&nbsp;<\/p>\n<div class=\"btn btn-center\"><a class=\"btn__link btn__link-primary\" href=\"https:\/\/www.data-be.at\/?utm_source=media&amp;utm_medium=databeatmagazine&amp;utm_campaign=button&amp;utm_content=top\" target=\"_blank\" rel=\"noopener noreferrer\">Databeat\u30b5\u30fc\u30d3\u30b9\u30b5\u30a4\u30c8<\/a><\/div>\n<div><\/div>\n<h2>\u307e\u3068\u3081<\/h2>\n<p>\u4eca\u56de\u306f\u3001UA\u3068GA4\u306e\u7279\u5fb4\u3092\u6bd4\u8f03\u3057\u3066\u3001\u4e21\u8005\u306e\u4f75\u7528\u65b9\u6cd5\u304b\u3089\u5206\u6790\u3067\u306e\u6d3b\u7528\u65b9\u6cd5\u307e\u3067\u3092\u7dcf\u5408\u7684\u306b\u89e3\u8aac\u3057\u307e\u3057\u305f\u3002UA\u3092\u9577\u3044\u9593\u4f7f\u3063\u3066\u304d\u305f\u4eba\u306f\u3001GA4\u306e\u4ed5\u69d8\u5909\u66f4\u306b\u6163\u308c\u306a\u3044\u3053\u3068\u3082\u591a\u3044\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002\u6163\u308c\u308b\u610f\u5473\u3067\u3082\u3067\u304d\u308b\u9650\u308a\u65e9\u304fGA4\u3092\u5c0e\u5165\u3059\u308b\u3053\u3068\u3092\u304a\u3059\u3059\u3081\u3057\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001UA\u306fGoogle\u306b\u3088\u308b\u30b5\u30dd\u30fc\u30c8\u7d42\u4e86\u304c\u6c7a\u307e\u3063\u3066\u308b\u305f\u3081\u3001\u65e9\u3081\u306bGA4\u3092\u5c0e\u5165\u3057\u3066\u4f7f\u3044\u6163\u308c\u3066\u304a\u304f\u306e\u304c\u304a\u3059\u3059\u3081\u3067\u3059\u3002<\/p>\n<p>\u305d\u306e\u305f\u3081\u306b\u3082\u4eca\u56de\u3054\u7d39\u4ecb\u3057\u305f\u3001UA\u3068GA4\u306e\u76f8\u9055\u70b9\u3092\u7406\u89e3\u3057\u3066\u304a\u304f\u3068\u3001\u6df7\u4e71\u3059\u308b\u3053\u3068\u306a\u304f\u4e21\u8005\u306e\u4f7f\u3044\u5206\u3051\u3092\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<div class=\"ep-box\">\n<p style=\"text-align: center;\"><strong><span style=\"font-size: 18pt;\">\u3010\u7121\u6599\u3011Databeat\u30b5\u30fc\u30d3\u30b9\u7d39\u4ecb\u8cc7\u6599<\/span><br \/>\n<\/strong><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-19403\" src=\"https:\/\/www.data-be.at\/magazine\/wp-content\/uploads\/2024\/10\/51e6b566eeb421e2ae07a13dff2da975.png\" alt=\"\u3010\u7121\u6599\u3011Databeat\u30b5\u30fc\u30d2\u3099\u30b9\u7d39\u4ecb\u8cc7\u6599\u8acb\u6c42\" width=\"960\" height=\"540\" \/><br \/>\n\u5e83\u544a\u30ec\u30dd\u30fc\u30c8\u81ea\u52d5\u5316\u30c4\u30fc\u30eb\u300cDatabeat\u300d\u306e\u30b5\u30fc\u30d3\u30b9\u7d39\u4ecb\u8cc7\u6599\u3067\u3059\u3002<\/p>\n<p>\u30fbWeb\u5e83\u544a\u306e\u30ec\u30dd\u30fc\u30c8\u4f5c\u6210\u5de5\u6570\u3092\u524a\u6e1b\u3057\u305f\u3044<br \/>\n\u30fbLooker Studio\u3068\u9023\u643a\u3067\u304d\u308b\u30ec\u30dd\u30fc\u30c8\u30c4\u30fc\u30eb\u3092\u63a2\u3057\u3066\u3044\u308b<br \/>\n\u30fb\u4f4e\u4fa1\u683c\u3067\u30ec\u30dd\u30fc\u30c8\u4f5c\u6210\u3092\u81ea\u52d5\u5316\u3057\u305f\u3044<\/p>\n<p>\u4e0a\u8a18\u306e\u3088\u3046\u306a\u8ab2\u984c\u3092\u304a\u6301\u3061\u306e\u65b9\u306f\u3001\u4ee5\u4e0b\u306e\u30d5\u30a9\u30fc\u30e0\u306b\u5fc5\u8981\u306a\u9805\u76ee\u3092\u5165\u529b\u306e\u3046\u3048\u3001\u9001\u4fe1\u3057\u3066\u304f\u3060\u3055\u3044\u3002<br \/>\nDatabeat\u306e\u8a73\u7d30\u306a\u8cc7\u6599\u3092\u3054\u89a7\u3044\u305f\u3060\u3051\u307e\u3059\u3002<br \/>\n<script src=\"\/\/js.hsforms.net\/forms\/embed\/v2.js\" type=\"text\/javascript\" charset=\"utf-8\"><\/script><br \/>\n<script>\n  hbspt.forms.create({\n    portalId: \"7766344\",\n    formId: \"da1859f6-4b4b-4501-95d6-29d38508f625\"\n  });\n<\/script><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u30c4\u30fc\u30eb\u3068\u3057\u3066\u5727\u5012\u7684\u306a\u30b7\u30a7\u30a2\u3092\u8a87\u308bGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u30022020\u5e7410\u6708\u306b\u6b21\u4e16\u4ee3\u7248\u30a2 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":9842,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[27],"tags":[],"class_list":["post-9596","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ga4"],"_links":{"self":[{"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/posts\/9596","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/comments?post=9596"}],"version-history":[{"count":29,"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/posts\/9596\/revisions"}],"predecessor-version":[{"id":20547,"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/posts\/9596\/revisions\/20547"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/media\/9842"}],"wp:attachment":[{"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/media?parent=9596"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/categories?post=9596"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.data-be.at\/magazine\/wp-json\/wp\/v2\/tags?post=9596"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}